Sales & marketing
Results 141 - 160 of 3928
Sales & marketing
Paperback. In a market cluttered with big and small companies competing for the consumer's attention, public image becomes more critical than ever to the success of any business. Veronica Napoles's Corporate Identity Design provides a practical tool for designing and implementing a successful, comprehensive corporate identity program. Num Pages: 144 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 232 x 203 x 10. Weight in Grams: 288.
- Format
- Paperback
- Publication date
- 1987
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 144
- Condition
- New
- SKU
- V9780471289470
- ISBN
- 9780471289470
Paperback
Condition: New
€ 46.45
€ 46.45
Paperback. Series: Unternehmenskooperation und Netzwerkmanagement. BIC Classification: KJS. Dimension: 210 x 148. Weight in Grams: 392.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag
- Condition
- New
- SKU
- V9783835006058
- ISBN
- 9783835006058
Paperback
Condition: New
€ 79.93
€ 79.93
Paperback. Num Pages: 180 pages, 12 black & white illustrations, 8 black & white tables, biography. BIC Classification: KJM; KJMV6; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 11. Weight in Grams: 249.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 180
- Condition
- New
- SKU
- V9783658045203
- ISBN
- 9783658045203
Paperback
Condition: New
€ 99.97
€ 99.97
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 15. Weight in Grams: 336.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834912091
- ISBN
- 9783834912091
Paperback
Condition: New
€ 69.07
€ 69.07
Paperback / so. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: AB; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 8. Weight in Grams: 240.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658025908
- ISBN
- 9783658025908
Paperback
Condition: New
€ 45.01
€ 45.01
Paperback / so. Series: Basler Schriften Zum Marketing. Num Pages: 398 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 22. Weight in Grams: 540.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer Gabler United States
- Number of pages
- 398
- Condition
- New
- SKU
- V9783658009243
- ISBN
- 9783658009243
Paperback
Condition: New
€ 91.31
€ 91.31
Paperback / so. Num Pages: 291 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 17. Weight in Grams: 464.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Number of pages
- 291
- Condition
- New
- SKU
- V9783834931566
- ISBN
- 9783834931566
Paperback
Condition: New
€ 80.30
€ 80.30
Paperback / so. Series: Applied Marketing Science / Angewandte Marketingforschung. Num Pages: 358 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 21. Weight in Grams: 494.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Gabler United States
- Number of pages
- 358
- Condition
- New
- SKU
- V9783658088194
- ISBN
- 9783658088194
Paperback
Condition: New
€ 69.79
€ 69.79
Paperback. In her first essay Vera Magin uses primary experimental data to explore the effects of information on marketing decisions, performance, and competition. In the second essay she discusses several approaches to measure product differentiation in spatial contexts. Num Pages: 145 pages, 30 black & white illustrations, 10 black & white tables, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 10. Weight in Grams: 245.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 145
- Condition
- New
- SKU
- V9783835004320
- ISBN
- 9783835004320
Paperback
Condition: New
€ 64.31
€ 64.31
Paperback. Num Pages: 167 pages, 36 black & white illustrations, 2 black & white tables. BIC Classification: KJS. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 255 x 180 x 14. Weight in Grams: 364.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Taylor & Francis Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781498707718
- ISBN
- 9781498707718
Paperback
Condition: New
€ 55.83
€ 55.83
The 1980's: A Decade of Marketing Challenges. Proceedings of the 1981 ...
Venkatakrishna V. . Ed(S): Bellur
Paperback. Editor(s): Bellur, Venkatakrishna V. Series: Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Num Pages: 363 pages, biography. BIC Classification: KJC; KJR; KJS. Category: (P) Professional & Vocational. Dimension: 279 x 210 x 19. Weight in Grams: 896.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer International Publishing AG Switzerland
- Number of pages
- 363
- Condition
- New
- SKU
- V9783319386751
- ISBN
- 9783319386751
Paperback
Condition: New
€ 188.52
€ 188.52
Paperback. Editor(s): Bellur, Venkatakrishna V. Series: Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Num Pages: 385 pages, biography. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 279 x 210. Weight in Grams: 953.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer International Publishing AG Switzerland
- Edition
- Softcover reprint of the original 1st ed. 2015
- Number of pages
- 385
- Condition
- New
- SKU
- V9783319385532
- ISBN
- 9783319385532
Paperback
Condition: New
€ 125.26
€ 125.26
Paperback. Editor(s): , VDI-Gesellschaft Entwicklung Konstruktion Vertrieb. Series: Vdi-Buch / Praxis DES Technischen Vertriebs. Num Pages: 154 pages, 11 black & white tables. BIC Classification: KJS; KJU; TBC. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 9. Weight in Grams: 240.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Edition
- Softcover reprint of the original 1st ed. 1998
- Number of pages
- 154
- Condition
- New
- SKU
- V9783642722158
- ISBN
- 9783642722158
Paperback
Condition: New
€ 78.85
€ 78.85
Paperback. Num Pages: 164 pages, 6 black & white tables. BIC Classification: KJMV2; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 9. Weight in Grams: 339.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Gabler Germany
- Number of pages
- 164
- Condition
- New
- SKU
- V9783409127400
- ISBN
- 9783409127400
Paperback
Condition: New
€ 58.42
€ 58.42
hardcover. Series: Tourism, Hospitality & Event Management. Num Pages: 164 pages, 4 black & white illustrations, 3 colour illustrations, biography. BIC Classification: JFSP31; JHBK; KJQ; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155. .
- Format
- Hardback
- Publication date
- 2017
- Publisher
- Springer International Publishing AG Switzerland
- Number of pages
- 164
- Condition
- New
- Edition
- 1st ed. 2017
- SKU
- V9783319477343
- ISBN
- 9783319477343
Hardback
Condition: New
€ 154.38
€ 154.38
Paperback / so. Mit einem Geleitwort von Prof. Dr. Hartmut H. Holzmuller" Series: Applied Marketing Science/Angewandte Marketingforschung. Num Pages: 262 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS; MBPM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 15. Weight in Grams: 340.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Number of pages
- 262
- Condition
- New
- SKU
- V9783834926319
- ISBN
- 9783834926319
Paperback
Condition: New
€ 74.83
€ 74.83
Paperback. Num Pages: 272 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 226 x 157 x 19. Weight in Grams: 340.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Number of pages
- 272
- Condition
- New
- SKU
- V9781118231937
- ISBN
- 9781118231937
Paperback
Condition: New
€ 20.99€ 18.00
€ 20.99
€ 18.00
Paperback. Series: Information Age Economy. Num Pages: 270 pages, 17 black & white illustrations, 13 black & white tables, biography. BIC Classification: KC; KJSA; UY. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 157 x 17. Weight in Grams: 432.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 270
- Condition
- New
- SKU
- V9783790815757
- ISBN
- 9783790815757
Paperback
Condition: New
€ 125.43
€ 125.43
Competitive Strategies: Managing the Present, Imagining the Future (Bo...
Valdani, Enrico, Arbore, Alessandro
Hardcover. This book proposes a new framework to effectively manage both offensive and defensive marketing strategies. It reinterprets the competitive challenge as a circular journey, that is, an endless sequence of three competitive "seasons." The authors call them the games of movement, imitation, and position. Series: Bocconi on Management. Num Pages: 288 pages, biography. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 222 x 140 x 20. Weight in Grams: 454.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- Palgrave Macmillan
- Number of pages
- 288
- Condition
- New
- SKU
- V9780230301641
- ISBN
- 9780230301641
Hardback
Condition: New
€ 143.95
€ 143.95
Paperback. Num Pages: 240 pages, black & white illustrations. BIC Classification: KJM; KJSU. Category: (G) General (US: Trade). Dimension: 228 x 152 x 17. Weight in Grams: 372.
- Publisher
- Simon & Schuster
- Format
- Paperback
- Publication date
- 2009
- Condition
- New
- SKU
- KRA0013566
- ISBN
- 9781439167281
Paperback
Condition: New
€ 6.23
€ 6.23