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E-commerce: business aspects

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E-commerce: business aspects

Paperback. Num Pages: 256 pages, 16 figures, 2 tables. BIC Classification: KCY; KJE. Category: (G) General (US: Trade). Dimension: 229 x 152 x 15. .
Publisher
MIT Press Ltd
Format
Paperback
Publication date
2017
Edition
Reprint
Condition
New
SKU
V9780262533522
ISBN
9780262533522
Paperback
Condition: New

€ 20.99
€ 18.38

Hardback.

In a world of fierce global competition and rapid technological change, traditional strategies for gaining market share and achieving efficiencies no longer yield the returns they once did. Num Pages: 256 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 162 x 236 x 24. Weight in Grams: 448.

Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781118858202
ISBN
9781118858202
Hardback
Condition: New

€ 32.99
€ 23.55

Paperback. Solve your traffic troubles and turn browsers into buyers

When web design expert Ben Hunt set out to quantify the difference between an ordinary web site and a great one, he expected to find the key in design simplicity. Num Pages: 312 pages, Illustrations. BIC Classification: KJE; KJS; UGB. Category: (P) Professional & Vocational. Dimension: 234 x 187 x 17. Weight in Grams: 548.

Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
312
Format
Paperback
Publication date
2011
Edition
1st Edition
Condition
New
SKU
V9780470616338
ISBN
9780470616338
Paperback
Condition: New

€ 31.99
€ 24.80

Paperback. Covers the key areas of e-innovation, from planning for continuous change and trend forecasting to e-innovation processes and distributed innovation. This title features examples and lessons from some of the world's most innovative businesses, including Napster, Cybiko, RedHat, Handspring and Sony. Series: ExpressExec S. Num Pages: 132 pages, figures. BIC Classification: KJC; KJE; UDB. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 176 x 126 x 7. Weight in Grams: 136.
Format
Paperback
Publication date
2002
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
132
Condition
New
SKU
V9781841122403
ISBN
9781841122403
Paperback
Condition: New

€ 11.99
€ 11.62

Paperback. Though Amazon.com started off delivering books through the mail, its visionary founder, Jeff Bezos, was never content with being just a bookseller. He wanted Amazon to become 'the everything store', offering limitless selection and seductive convenience at disruptively low prices. Num Pages: 464 pages. BIC Classification: KJE; KNPR. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 197 x 131 x 30. Weight in Grams: 334.
Format
Paperback
Publication date
2012
Publisher
Corgi
Condition
New
SKU
9780552167833
ISBN
9780552167833
Paperback
Condition: New

€ 15.99
€ 10.76

Paperback. Improve your search strategy, whether it's through SEO, search engine marketing, or site search. With this comprehensive guide, you learn what data to collect, how to analyze it, and how to act upon it. Num Pages: 402 pages, Illustrations. BIC Classification: KJE; UDBD. Category: (XV) Technical / Manuals. Dimension: 233 x 178 x 21. Weight in Grams: 650.
Format
Paperback
Publication date
2011
Publisher
O´Reilly Media United States
Edition
1st Edition
Number of pages
402
Condition
New
SKU
V9781449302658
ISBN
9781449302658
Paperback
Condition: New

€ 42.99
€ 41.15

Paperback. Attract, engage, and delight customers online Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online is a comprehensive guide to increasing online visibility and engagement. Num Pages: 224 pages, illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 154 x 230 x 15. Weight in Grams: 284.
Publisher
John Wiley & Sons Inc
Format
Paperback
Publication date
2014
Edition
2nd Edition
Condition
New
SKU
V9781118896655
ISBN
9781118896655
Paperback
Condition: New

€ 25.99
€ 19.44

Hardcover. Num Pages: 240 pages, illustrations. BIC Classification: KCBM; KJE. Category: (P) Professional & Vocational. Dimension: 237 x 155 x 22. Weight in Grams: 426.
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2015
Edition
1st Edition
Condition
New
SKU
V9781118963661
ISBN
9781118963661
Hardback
Condition: New

€ 35.99
€ 28.32

Paperback. While online marketing is increasingly visible in our daily lives, it is still a young medium: it is still in its experimental stage. Online marketing is changing form rapidly. This book considers the major online trends that may continue in one form or another for some time. It also highlights big marketing ideas and case studies. Series: Basics Marketing. Num Pages: 184 pages, 50 colour illustrations. BIC Classification: KJE; KJS. Category: (UU) Undergraduate. Dimension: 229 x 162 x 16. Weight in Grams: 548.
Publisher
AVA Publishing
Number of pages
184
Format
Paperback
Publication date
2010
Edition
0th Edition
Condition
New
SKU
V9782940411337
ISBN
9782940411337
Paperback
Condition: New

€ 33.99
€ 28.64

Paperback. Written by the top thinkers in the field, this book is a collection of articles on e-business from MIT's "Sloan Management Review" which has published many of the internationally recognized leaders on e-business. Editor(s): Brynjolfsson, Erik. Series: MIT Slon Management Review S. Num Pages: 352 pages, illustrations. BIC Classification: KJE; KJMV; UDB. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 151 x 24. Weight in Grams: 466.
Format
Paperback
Publication date
2001
Publisher
John Wiley & Sons Inc United States
Edition
1st
Number of pages
352
Condition
New
SKU
V9780787958480
ISBN
9780787958480
Paperback
Condition: New

€ 19.99
€ 17.27

Paperback. boo hoo is a gripping, insider's account of the rise and fall of this most controversial of internet startups - a global, online retailer of sports and designer clothes. Num Pages: 416 pages. BIC Classification: BGBA; KJE; KJZ. Category: (G) General (US: Trade). Dimension: 198 x 132 x 26. Weight in Grams: 298. Good clean copy with minor shelf wear
Format
Paperback
Publication date
2002
Publisher
Random House Business
Condition
Used, Very Good
SKU
KSS0002084
ISBN
9780099418375
Paperback
Condition: Used, Very Good

€ 4.99

Paperback. The best-selling author of Naked Statistics takes us on a romp through the colourful world of monetary policy and history. Num Pages: 368 pages, 15 illustrations. BIC Classification: KCBM; KCP; KFFK; KJE. Category: (G) General (US: Trade). Dimension: 211 x 140 x 25. Weight in Grams: 290.
Publisher
WW Norton & Co
Format
Paperback
Publication date
2017
Edition
1st Edition
Condition
New
SKU
V9780393353730
ISBN
9780393353730
Paperback
Condition: New

€ 19.99
€ 18.50

Paperback.

How do I know if my idea will work? How do I decide on the business model? How do I find my audience?

Your digital business start-up journey begins here. Num Pages: 312 pages, port. BIC Classification: KJE; KJVS. Category: (P) Professional & Vocational. Dimension: 155 x 234 x 17. Weight in Grams: 486.

Publisher
John Wiley and Sons Ltd
Number of pages
312
Format
Paperback
Publication date
2012
Edition
2nd ed.
Condition
New
SKU
V9780857082855
ISBN
9780857082855
Paperback
Condition: New

€ 19.99
€ 15.87

Paperback. What happens when there is almost unlimited choice? When everything becomes available to everyone? This book shows that the future of business does not lie in hits - the high-volume end of a traditional demand curve - but in what used to be regarded as misses - the endlessly long tail of that same curve. Num Pages: 288 pages, Illustrations. BIC Classification: JFFT; KJE; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 197 x 131 x 20. Weight in Grams: 210.
Publisher
Cornerstone
Number of pages
288
Format
Paperback
Publication date
2009
Condition
New
SKU
V9781847940360
ISBN
9781847940360
Paperback
Condition: New

€ 16.99
€ 12.56

Hardcover. Praise for EMAIL MARKETING by the NUM8ERS "At last-a book that marketers can use to gain real respect from CFOs and CEOs who care about the bottom line. Baggott, author of the award-winning blog 'Email Marketing Best Practices,' clearly explains how to make your campaigns perform measurably better. The secret's in your test results. Num Pages: 304 pages. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 236 x 162 x 27. Weight in Grams: 502.
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
304
Format
Hardback
Publication date
2007
Edition
1st Edition
Condition
New
SKU
V9780470122457
ISBN
9780470122457
Hardback
Condition: New

€ 20.99
€ 18.21

Hardcover. In The Social Media 100, social media expert and blogger Chris Brogan presents the best practices for growing the value of your social media and social networking marketing efforts. Chris has spent two years researching what the best businesses are doing with social media and how they're doing it. Num Pages: 352 pages. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 187 x 138 x 28. Weight in Grams: 358.
Format
Hardback
Publication date
2010
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
352
Condition
New
SKU
V9780470563410
ISBN
9780470563410
Hardback
Condition: New

€ 24.99
€ 20.09

Hardback. Three year strategy horizons are meaningless in a digital world where the environment changes every day - your strategy needs to become tactical and changes in tactics need to instantly feed changes in strategy. You need Stractics. Num Pages: 184 pages. BIC Classification: KJC; KJE; KJM. Category: (G) General (US: Trade). Dimension: 222 x 141. Weight in Grams: 454.
Publisher
Palgrave Macmillan United Kingdom
Number of pages
184
Format
Hardback
Publication date
2015
Edition
1st ed. 2015
Condition
New
SKU
V9781137574817
ISBN
9781137574817
Hardback
Condition: New

€ 52.21

Paperback. Need help to generate traffic for your website or blog? This new guide is easy enough to get you started, but comprehensive enough to give you a deeper understanding of Search Engine Optimisation. In straightforward language it shows what terms such as 'organic' and 'keywords' mean, and how you can use them for your own benefit. Series: Everyday Guides Made Easy. Num Pages: 128 pages, 120 colour illustrations. BIC Classification: KJE; UMW. Category: (G) General (US: Trade). Dimension: 210 x 170 x 16. Weight in Grams: 260.
Publisher
Flame Tree Publishing
Format
Paperback
Publication date
2017
Edition
New edition
Condition
New
SKU
V9781786641908
ISBN
9781786641908
Paperback
Condition: New

€ 14.99
€ 12.71

Hardcover. .
Publisher
John Wiley & Sons Inc United States
Number of pages
318
Format
Hardback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9781118524541
ISBN
9781118524541
Hardback
Condition: New

€ 27.37

Hardback. The first book to explain how you can measure social media ROI across multiple departments, for internal/external social media based activities, as well as for new business models (product/services). Num Pages: 156 pages. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 162 x 228 x 18. Weight in Grams: 388.
Publisher
John Wiley & Sons Inc United States
Number of pages
224
Format
Hardback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781118844397
ISBN
9781118844397
Hardback
Condition: New

€ 26.99
€ 21.98

Paperback. Take advantage of mobile commerce to generate more demand, traffic, and sales for your products and services. This unique cookbook provides a collection of practical recipes you can put to use in every step of the mobile customer lifecycle. Num Pages: 208 pages, illustrations. BIC Classification: KJE. Category: (XV) Technical / Manuals. Dimension: 233 x 178 x 11. Weight in Grams: 340.
Format
Paperback
Publication date
2013
Publisher
O´Reilly Media United States
Number of pages
208
Condition
New
SKU
V9781449320157
ISBN
9781449320157
Paperback
Condition: New

€ 37.99
€ 36.39

Paperback. THE THIRD SCREEN: THE ULTIMATE GUIDE TO MOBILE MARKETING defines the implications, strategies, and tactics used to thrive in business during the mobile revolution. Num Pages: 240 pages. BIC Classification: KJE; KJS; UDH. Category: (G) General (US: Trade). Dimension: 231 x 153 x 20. Weight in Grams: 332.
Format
Paperback
Publication date
2014
Publisher
Nicholas Brealey America
Edition
Rev Upd
Condition
New
SKU
V9781857886238
ISBN
9781857886238
Paperback
Condition: New

€ 19.99
€ 14.96

Hardcover. Share This is a practical handbook to the biggest changes taking place in the media and its professions by the Chartered Institute of Public Relations (CIPR) Social Media Panel. Num Pages: 260 pages, Illustrations. BIC Classification: KJE; KJSP. Category: (P) Professional & Vocational. Dimension: 230 x 164 x 26. Weight in Grams: 528.
Publisher
Wiley
Number of pages
264
Format
Hardback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9781118404843
ISBN
9781118404843
Hardback
Condition: New

€ 24.99
€ 18.46

Hardcover. Silver Medal Winner, Social Networking, 2012 Axiom Business Book Awards Silver Medal Winner, Business and Leadership, 2012 Nautilus Book Awards The official word from Twitter on how to harness the power of the platform for any cause. Num Pages: 224 pages, Illustrations, maps. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 152 x 216 x 21. Weight in Grams: 354.
Format
Hardback
Publication date
2011
Publisher
John Wiley & Sons Inc
Edition
1st Edition
Number of pages
224
Condition
New
SKU
V9781118061930
ISBN
9781118061930
Hardback
Condition: New

€ 25.99
€ 21.03

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