Sales & marketing
Results 313 - 336 of 3987
Sales & marketing
Paperback. Top executives in international marketing and marketing professors give hands-on theoretical insights and practical guidelines for the most relevant problems in international marketing. The book is structured by easily accessible marketing catchwords and contains one in-depth, compact article per catchword. Editor(s): Heilmann, Thomas. Num Pages: 588 pages. BIC Classification: KJMV7; KJS. Category: (G) General (US: Trade). Dimension: 240 x 168 x 30. Weight in Grams: 985.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Gabler Germany
- Number of pages
- 588
- Condition
- New
- SKU
- V9783834946553
- ISBN
- 9783834946553
Paperback
Condition: New
€ 178.98
€ 178.98
Paperback. Auf der Basis einer fundierten theoretischen Analyse fuhrt Thilo Andreas Muller eine empirische Untersuchung zum Zusammenhang zwischen der Kunden- und Wettbewerbsorientierung, dem Erfolg neugegrundeter Softwareunternehmen und der Zusammenarbeit der Grunder durch und entwickelt Handlungsempfehlungen fur die Praxis." Series: Betriebswirtschaftslehre Fur Technologie Und Innovation. Num Pages: 256 pages, 2 black & white illustrations, 46 black & white tables. BIC Classification: KJMV6; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 14. Weight in Grams: 340.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 256
- Condition
- New
- SKU
- V9783824477920
- ISBN
- 9783824477920
Paperback
Condition: New
€ 74.23
€ 74.23
The Marketing Director's Role in Business Planning and Corporate Gover...
The Marketing Director 8242 S Role In
hardcover. Corporate governance is a hot topic, as is the need for marketing to operate at board level. But no-one has yet brought the two issues together. This book changes that. Gerald MichIaluk builds on the latest research to help marketing directors incorporate marketing systems and best practice into a board's decision-making process. Num Pages: 312 pages, ill. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 233 x 157 x 23. Weight in Grams: 572.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Wiley United Kingdom
- Edition
- 1st Edition
- Number of pages
- 312
- Condition
- New
- SKU
- V9780470515808
- ISBN
- 9780470515808
Hardback
Condition: New
€ 59.82
€ 59.82
The Market Research and Insight Yearbook: Transforming Evidence into I...
The Market Research Society
Hardback. In an exclusive selection of case studies, this book challenges how we think about market research and tells a powerful story by showcasing excellence, innovative methodology and remarkable results. Num Pages: 208 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 247 x 175 x 19. Weight in Grams: 703.
- Publisher
- Kogan Page Ltd
- Format
- Hardback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749478339
- ISBN
- 9780749478339
Hardback
Condition: New
€ 42.99€ 37.47
€ 42.99
€ 37.47
Paperback. Are you looking to enter the world of sales, or are you already a salesperson who's looking for new tips and tactics to expand your business? This book includes the ways to effectively network and prospect through the social media networking sites such as LinkedIn, Twitter, and Facebook, as well as ways to optimize sales success through Webinars. Num Pages: 696 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 240 x 191 x 36. Weight in Grams: 1194.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118065938
- ISBN
- 9781118065938
Paperback
Condition: New
€ 30.99€ 20.83
€ 30.99
€ 20.83
Paperback / so. Series: Forschungsgruppe Konsum Und Verhalten. Num Pages: 258 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 15. Weight in Grams: 336.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 258
- Condition
- New
- SKU
- V9783835005280
- ISBN
- 9783835005280
Paperback
Condition: New
€ 80.22
€ 80.22
Versandhandelsmanagement: Grundlagen, Prozesse und Erfolgsstrategien f...
Tgmc Management Consulting Gmbh
hardcover. Num Pages: colour illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 229 x 152 x 22. Weight in Grams: 671.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- Gabler Verlag United Kingdom
- Edition
- 2., akt. und erg. Aufl. 2006
- Condition
- New
- SKU
- V9783834901460
- ISBN
- 9783834901460
Hardback
Condition: New
€ 93.58
€ 93.58
Hardback. Editor(s): Uusitalo, Teuvo. Series: Springer Series in Advanced Manufacturing. Num Pages: 338 pages, 29 black & white illustrations, 43 colour illustrations, biography. BIC Classification: KJMV; KJSM; TGP. Category: (G) General (US: Trade). Dimension: 235 x 155 x 21. Weight in Grams: 672.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Springer International Publishing AG Switzerland
- Number of pages
- 338
- Condition
- New
- SKU
- V9783319277974
- ISBN
- 9783319277974
Hardback
Condition: New
€ 187.48
€ 187.48
Paperback. Tells the dramatic story of how Tesco Clubcard was conceived, launched and developed. This title shows how Tesco made customer loyalty marketing work, when almost every other loyalty programme failed, and illustrate the benefits for Tesco and its customers. Num Pages: 304 pages, black & white illustrations, colour illustrations, figures. BIC Classification: KJSM; KJSU. Category: (P) Professional & Vocational. Dimension: 232 x 155 x 17. Weight in Grams: 450.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 304
- Format
- Paperback
- Publication date
- 2008
- Edition
- 2nd
- Condition
- New
- SKU
- V9780749453381
- ISBN
- 9780749453381
Paperback
Condition: New
€ 38.99€ 35.32
€ 38.99
€ 35.32
Paperback. The premier guide for marketing and selling internationally--from the author of Kiss, Bow, or Shake Hands, the bestselling book on global business practices Num Pages: 304 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 155 x 228 x 19. Weight in Grams: 380.
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 304
- Format
- Paperback
- Publication date
- 2011
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780071714044
- ISBN
- 9780071714044
Paperback
Condition: New
€ 30.99€ 22.18
€ 30.99
€ 22.18
Konsumentenverhalten Im Zeitalter Der Mass Customization
Ternes, Dr Anabel; Towers, Ian; Jerusel, Marc
Paperback / so. Series: Essentials. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJSM; KNTX. Category: (G) General (US: Trade). Dimension: 210 x 148 x 3. Weight in Grams: 82.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658098452
- ISBN
- 9783658098452
Paperback
Condition: New
€ 22.78
€ 22.78
Paperback / so. Series: Essentials. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJSM; KNTX. Category: (G) General (US: Trade). Dimension: 210 x 148 x 3. Weight in Grams: 86.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658093990
- ISBN
- 9783658093990
Paperback
Condition: New
€ 22.80
€ 22.80
Paperback / so. Series: Essentials. Num Pages: 42 pages, black & white illustrations, bibliography. BIC Classification: CBWJ; KJMV2; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 3. Weight in Grams: 82.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Gabler United States
- Number of pages
- 42
- Condition
- New
- SKU
- V9783658089573
- ISBN
- 9783658089573
Paperback
Condition: New
€ 22.78
€ 22.78
hardcover. Global Brands, first published in 2007, adds to the literature on the growth of multinational corporations through the focus on brands. Series: Cambridge Studies in the Emergence of Global Enterprise. Num Pages: 326 pages, 21 tables. BIC Classification: KJS; KJVG; KNDF. Category: (P) Professional & Vocational. Dimension: 228 x 152 x 25. Weight in Grams: 636.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Cambridge University Press United Kingdom
- Number of pages
- 326
- Condition
- New
- Edition
- Illustrated
- SKU
- V9780521833974
- ISBN
- 9780521833974
Hardback
Condition: New
€ 51.99€ 49.94
€ 51.99
€ 49.94
Paperback. Nobody likes cold calls. And nobody really needs to make them. The Referral of a Lifetime teaches a step-by-step system that will allow anyone to generate a steady stream of new business through consistent, qualified referrals from existing customers, colleagues, and friends while retaining and maximizing business with existing customers. Num Pages: 208 pages, illustrations. BIC Classification: KJMV7; KJSU; KJU. Category: (G) General (US: Trade). Dimension: 141 x 217 x 16. Weight in Grams: 264.
- Publisher
- Berrett-Koehler
- Format
- Paperback
- Publication date
- 2016
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781626568518
- ISBN
- 9781626568518
Paperback
Condition: New
€ 24.99€ 20.33
€ 24.99
€ 20.33
Paperback. Everything needed to turn Twitter into a game-changer, driving the conversations and buzz to your small business Series: Ultimate Series. Num Pages: 304 pages, black & white illustrations, figures. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 254 x 203 x 15. Weight in Grams: 457.
- Publisher
- Entrepreneur Press United States
- Number of pages
- 240
- Format
- Paperback
- Publication date
- 2012
- Edition
- Pap/Psc
- Condition
- New
- SKU
- V9781599184494
- ISBN
- 9781599184494
Paperback
Condition: New
€ 23.99€ 22.06
€ 23.99
€ 22.06
Hardback. .
- Publisher
- Disney Book Publishing Inc. United States
- Number of pages
- 208
- Format
- Hardback
- Publication date
- 2011
- Edition
- Revised, Updated
- Condition
- New
- SKU
- V9781423145844
- ISBN
- 9781423145844
Hardback
Condition: New
€ 26.99€ 23.07
€ 26.99
€ 23.07
Paperback / so. Originally presented as the author's thesis (doctoral--Technische Universit'at Berlin). Series: Konsum Und Verhalten. Num Pages: 294 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 244 x 170 x 17. Weight in Grams: 513.
- Format
- Paperback
- Publication date
- 1990
- Publisher
- Physica-Verlag GmbH & Co Germany
- Number of pages
- 294
- Condition
- New
- SKU
- V9783790804607
- ISBN
- 9783790804607
Paperback
Condition: New
€ 86.34
€ 86.34
Hardback. Num Pages: 240 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 235 x 156 x 18. Weight in Grams: 318.
- Format
- Hardback
- Publication date
- 2017
- Publisher
- Berrett-Koehler United States
- Edition
- 8 Rev ed
- Number of pages
- 240
- Condition
- New
- SKU
- V9781626568839
- ISBN
- 9781626568839
Hardback
Condition: New
€ 27.99€ 23.81
€ 27.99
€ 23.81
Paperback / so. Num Pages: 345 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 21. Weight in Grams: 481.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 345
- Condition
- New
- SKU
- V9783835004658
- ISBN
- 9783835004658
Paperback
Condition: New
€ 75.09
€ 75.09
Paperback. BIC Classification: KJS. Dimension: 216 x 140. Weight in Grams: 231.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag
- Condition
- New
- SKU
- V9783834907868
- ISBN
- 9783834907868
Paperback
Condition: New
€ 48.52
€ 48.52
Paperback / so. Originally presented as the author's thesis (doctoral)--Universit'at des Saarlandes, Saarbr'ucken. Series: Konsum Und Verhalten. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV3; KJS; UF. Category: (G) General (US: Trade). Dimension: 244 x 170 x 16. Weight in Grams: 476.
- Format
- Paperback
- Publication date
- 1992
- Publisher
- Physica-Verlag GmbH & Co Germany
- Condition
- New
- SKU
- V9783790806267
- ISBN
- 9783790806267
Paperback
Condition: New
€ 70.02
€ 70.02
Paperback. Blogs, networking sites, and other examples of the social web provide businesses with a largely untapped marketing channel for products and services. But how do you take advantage of them? This book helps you understand how social web technologies work, and learn practical and effective ways to reach people who frequent these sites. Num Pages: 346 pages, black & white illustrations, figures. BIC Classification: KJS; UMWS. Category: (P) Professional & Vocational. Dimension: 232 x 180 x 23. Weight in Grams: 668.
- Publisher
- O'Reilly Media, Inc, USA United States
- Number of pages
- 346
- Format
- Paperback
- Publication date
- 2009
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780596156817
- ISBN
- 9780596156817
Paperback
Condition: New
€ 26.99€ 24.30
€ 26.99
€ 24.30
Hardback. Editor(s): Nishimura, Takeshi. Series: Studies in Economic History. Num Pages: 300 pages, 180 black & white illustrations, biography. BIC Classification: HBJF; KCL; KFF; KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 155. .
- Format
- Hardback
- Publication date
- 2017
- Publisher
- Springer Verlag, Japan Japan
- Number of pages
- 300
- Condition
- New
- SKU
- V9784431556145
- ISBN
- 9784431556145
Hardback
Condition: New
€ 240.87
€ 240.87