Sales & marketing
Results 1273 - 1296 of 3987
Sales & marketing
Hardcover. The client/agency relationship is an area fraught with potential for mishap. Competition in the field has created an urgent need to understand the relationship far more thoroughly to help clients get better value from agencies, with the demand moving from a need for client satisfaction to a need for excellent agency performance. Num Pages: 218 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 248 x 176. Weight in Grams: 550.
- Format
- Hardback
- Publication date
- 2005
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 218
- Condition
- New
- SKU
- V9780470024614
- ISBN
- 9780470024614
Hardback
Condition: New
€ 55.86
€ 55.86
Hardback. Investigates the rise of "guerrilla marketing" as a way of understanding increasingly covert and interactive flows of commercial persuasion. Series: Postmillennial Pop Series. Num Pages: 237 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 18. Weight in Grams: 490.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- New York University Press United States
- Number of pages
- 237
- Condition
- New
- SKU
- V9780814745472
- ISBN
- 9780814745472
Hardback
Condition: New
€ 90.64
€ 90.64
Paperback. Investigates the rise of "guerrilla marketing" as a way of understanding increasingly covert and interactive flows of commercial persuasion. Series: Postmillennial Pop Series. Num Pages: 237 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 228 x 153 x 17. Weight in Grams: 370.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- NYU Press
- Number of pages
- 224
- Condition
- New
- SKU
- V9780814785904
- ISBN
- 9780814785904
Paperback
Condition: New
€ 34.99€ 30.02
€ 34.99
€ 30.02
paperback. Series: Routledge Library Editions: Advertising. Num Pages: 336 pages, black & white illustrations. BIC Classification: JHB; KJSA; KJU; KNTY. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 234 x 156 x 18. Weight in Grams: 616.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Taylor & Francis Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 336
- Condition
- New
- SKU
- V9781138966185
- ISBN
- 9781138966185
Paperback
Condition: New
€ 60.09
€ 60.09
Paperback / so. Series: Innovatives Markenmanagement. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 206 x 147 x 18. Weight in Grams: 340.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834932228
- ISBN
- 9783834932228
Paperback
Condition: New
€ 74.32
€ 74.32
Hardback. Num Pages: 256 pages. BIC Classification: CBWJ; JPP; KJSP. Category: (G) General (US: Trade). Dimension: 229 x 152. .
- Publisher
- Regnery Publishing Inc
- Format
- Hardback
- Publication date
- 2018
- Condition
- New
- SKU
- V9781621572862
- ISBN
- 9781621572862
Hardback
Condition: New
€ 26.99€ 23.45
€ 26.99
€ 23.45
Paperback / so. Series: Journalistische Praxis. Num Pages: black & white illustrations, bibliography. BIC Classification: CBWJ; JFD; KJSP. Category: (G) General (US: Trade). Dimension: 210 x 148 x 12. Weight in Grams: 281.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer vs United States
- Edition
- 6
- Condition
- New
- SKU
- V9783658132187
- ISBN
- 9783658132187
Paperback
Condition: New
€ 46.25
€ 46.25
Paperback / so. Series: Marken- Und Produktmanagement. Num Pages: 433 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 26. Weight in Grams: 603.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Number of pages
- 433
- Condition
- New
- SKU
- V9783835003057
- ISBN
- 9783835003057
Paperback
Condition: New
€ 91.59
€ 91.59
Paperback. The reputation of an organisation influences who we buy from, work for, supply to and invest in. This title aims to define reputation, explores how to value it and provides guidelines for effective reputation management. Series: PR in Practice. Num Pages: 264 pages, Illustrations. BIC Classification: KJMD; KJSP. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 17. Weight in Grams: 412.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 264
- Format
- Paperback
- Publication date
- 2008
- Edition
- 4th
- Condition
- New
- SKU
- V9780749451073
- ISBN
- 9780749451073
Paperback
Condition: New
€ 38.99€ 35.43
€ 38.99
€ 35.43
Hardcover. Showcasing the Client Alignment(R) process, this book details steps for reorienting a company to expertly align plans and activities to the specific goals and objectives of large clients. Num Pages: 197 pages, black & white illustrations, figures, charts, graphs. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 235 x 156 x 23. Weight in Grams: 499.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- ABC-CLIO United States
- Number of pages
- 197
- Condition
- New
- Edition
- Illustrated
- SKU
- V9780313380006
- ISBN
- 9780313380006
Hardback
Condition: New
€ 67.23€ 61.49
€ 67.23
€ 61.49
Hardcover. Take the traditional sales model, which is outdated and needs a serious makeover, and turn it on its head by applying the advice in The Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite. Num Pages: 176 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 180 x 131 x 18. Weight in Grams: 228.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 176
- Condition
- New
- SKU
- V9780470237908
- ISBN
- 9780470237908
Hardback
Condition: New
€ 20.99€ 17.90
€ 20.99
€ 17.90
Paperback. Num Pages: 304 pages, black & white illustrations, black & white line drawings, figures. BIC Classification: JFFR; KJSM. Category: (G) General (US: Trade). Dimension: 235 x 156 x 28. Weight in Grams: 371.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- United Kingdom
- Number of pages
- 304
- Condition
- New
- SKU
- V9780306822537
- ISBN
- 9780306822537
Paperback
Condition: New
€ 20.99€ 16.38
€ 20.99
€ 16.38
paperback. Remarkable features of revenue management (RM) problems in the cargo, manufacturing and broadcasting industries are so-called flexible products. This book analyzes RM problems with flexible products and RM in broadcasting companies. Series: Lecture Notes in Economics and Mathematical Systems. Num Pages: 320 pages, 28 black & white tables, biography. BIC Classification: KJS; KJT; KJU; KNT. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 19. Weight in Grams: 631.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 320
- Condition
- New
- Edition
- 2007th Edition
- SKU
- V9783540723158
- ISBN
- 9783540723158
Paperback
Condition: New
€ 123.88
€ 123.88
Paperback. Num Pages: 287 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 15. Weight in Grams: 467.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Edition
- Softcover reprint of the original 1st ed. 2005
- Number of pages
- 287
- Condition
- New
- SKU
- V9783322904232
- ISBN
- 9783322904232
Paperback
Condition: New
€ 96.68
€ 96.68
Paperback. Num Pages: 172 pages, biography. BIC Classification: KJS; KJSP. Category: (G) General (US: Trade). Dimension: 235 x 155 x 10. Weight in Grams: 288.
- Format
- Paperback
- Publication date
- 1998
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 172
- Condition
- New
- SKU
- V9781349140725
- ISBN
- 9781349140725
Paperback
Condition: New
€ 63.28
€ 63.28
Hardcover. Num Pages: 247 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 239 x 167 x 19. Weight in Grams: 520.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- Palgrave Macmillan
- Edition
- First Edition
- Number of pages
- 248
- Condition
- New
- SKU
- V9781403996633
- ISBN
- 9781403996633
Hardback
Condition: New
€ 80.73
€ 80.73
paperback. This updated and revised volume shows how to achieve a global reputation, and why this makes a vital contribution to the survival and success of the corporation. Num Pages: 228 pages, biography. BIC Classification: KJC; KJK; KJSP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 216 x 140 x 14. Weight in Grams: 316.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- Palgrave Macmillan United Kingdom
- Edition
- 2nd ed. 2002
- Number of pages
- 228
- Condition
- New
- SKU
- V9780333987773
- ISBN
- 9780333987773
Paperback
Condition: New
€ 64.31
€ 64.31
Hardback. Mit einem Geleitwort von Prof. Dr. Roland Helm BIC Classification: KJS. Dimension: 210 x 148. Weight in Grams: 602.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Gabler Verlag
- Condition
- New
- SKU
- V9783834932525
- ISBN
- 9783834932525
Hardback
Condition: New
€ 81.20
€ 81.20
Paperback. .
- Publisher
- Pearson Education (US) United States
- Number of pages
- 400
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780789757432
- ISBN
- 9780789757432
Paperback
Condition: New
€ 24.99€ 21.56
€ 24.99
€ 21.56
Paperback. Ausgehend von der Kontaktkette zwischen Endkunden und Automobilanbieter analysiert Michael Methner die Moglichkeiten der Vertriebssystemgestaltung und die strategischen Optionen aus Herstellersicht. " Series: Forum Marketing. Num Pages: 313 pages, 2 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 17. Weight in Grams: 414.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 313
- Condition
- New
- SKU
- V9783824477432
- ISBN
- 9783824477432
Paperback
Condition: New
€ 80.13
€ 80.13
Paperback. BIC Classification: KJS. Dimension: 240 x 168. .
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Fachmedien Wiesbaden
- Condition
- New
- SKU
- V9783658076016
- ISBN
- 9783658076016
Paperback
Condition: New
€ 46.25
€ 46.25
Paperback. Most businesses have all of the necessary tools to attract and retain customers at their disposal, but they don't know how to leverage them. Today's most successful companies take advantage of multi-channel marketing by offering their customers multiple ways to buy. Series: Agora Series. Num Pages: 286 pages, , figures. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 220 x 143 x 22. Weight in Grams: 344.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 286
- Condition
- New
- SKU
- V9780470538807
- ISBN
- 9780470538807
Paperback
Condition: New
€ 15.99€ 14.20
€ 15.99
€ 14.20
Paperback / so. Series: Wirtschaftswissenschaften. Num Pages: 296 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KCCD; KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 431.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 296
- Condition
- New
- SKU
- V9783824408139
- ISBN
- 9783824408139
Paperback
Condition: New
€ 59.02
€ 59.02
Paperback / so. Num Pages: colour illustrations, bibliography. BIC Classification: KFC; KFF; KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 6. Weight in Grams: 141.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658013950
- ISBN
- 9783658013950
Paperback
Condition: New
€ 35.91
€ 35.91