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Sales & marketing

Results 25 - 48 of 1417

Sales & marketing

Paperback. Witten by an experienced marketing professional working in the crafts market, this book is full of practical tips to improve your online networking skills and save you precious time. It will teach you everything you need to know about online marketing, and how to set measurable goals which will have a positive impact on sales and brand awareness. Num Pages: 144 pages, illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 220 x 216 x 14. Weight in Grams: 510.
Format
Paperback
Publication date
2014
Publisher
David & Charles
Condition
New
SKU
V9781446304891
ISBN
9781446304891
Paperback
Condition: New

€ 24.99
€ 16.43

Paperback. Presents a sales program for finding new prospects, uncovering their needs, and writing their orders. This book offers definitions of key selling terms and jargon; ideas for intelligent management of your sales effort; how-to hints for effective, results-oriented sales; and advice for minimizing selling errors. Series: Briefcase Books Series. Num Pages: 208 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 227 x 156 x 15. Weight in Grams: 306.
Format
Paperback
Publication date
2004
Publisher
McGraw-Hill Education - Europe United States
Edition
1st Edition
Number of pages
180
Condition
New
SKU
V9780071430012
ISBN
9780071430012
Paperback
Condition: New

€ 18.99
€ 17.96

Paperback.
Format
Paperback
Publication date
2011
Publisher
Elsevier Science & Technology United States
Edition
1st Edition
Number of pages
312
Condition
New
SKU
V9780123854964
ISBN
9780123854964
Paperback
Condition: New

€ 52.13

Hardcover. Professional services providers have had to rethink their sales methods and adapt to profound changes in the way customers buy services. In response, Michael McLaughlin presents a strategy for winning new business with a holistic approach to each customer relationship. Num Pages: 224 pages, , black & white illustrations, black & white line drawings. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 236 x 163 x 21. Weight in Grams: 460.
Format
Hardback
Publication date
2009
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
224
Condition
New
SKU
V9780470455852
ISBN
9780470455852
Hardback
Condition: New

€ 35.99
€ 25.21

Paperback. Originally published by Stevenson, Inc. , this practical resource assists nonprofit leaders and professionals in discovering new and better ways of identifying, cultivating, and successfully soliciting more planned gifts. Editor(s): Stevenson, Scott C. Series: Major Gifts Report. Num Pages: 48 pages, black & white illustrations. BIC Classification: KJS; KJVX. Category: (P) Professional & Vocational. Dimension: 274 x 208 x 4. Weight in Grams: 116.
Format
Paperback
Publication date
2013
Publisher
John Wiley & Sons Inc United States
Edition
1st Edition
Number of pages
48
Condition
New
SKU
V9781118690451
ISBN
9781118690451
Paperback
Condition: New

€ 66.96

Paperback. Shares the secret to sales success: don't just build relationships with customers. This title argues that classic relationship-building is the wrong approach. Num Pages: 240 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 155 x 18. Weight in Grams: 318.
Format
Paperback
Publication date
2013
Publisher
Portfolio Penguin
Condition
New
SKU
9780670922857
ISBN
9780670922857
Paperback
Condition: New

€ 21.99
€ 13.83

Hardcover. The only guide devoted exclusively to social media metrics Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix. Series: New Rules Social Media Series. Num Pages: 272 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 236 x 162 x 23. Weight in Grams: 442.
Format
Hardback
Publication date
2010
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
272
Condition
New
SKU
V9780470583784
ISBN
9780470583784
Hardback
Condition: New

€ 24.99
€ 20.32

Paperback. Num Pages: 736 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 219 x 274 x 26. Weight in Grams: 1432. Clean copy with some shelf wear, minor nicks and bumps on cover but otherwise clean
Format
Paperback
Publication date
2016
Publisher
Pearson
Condition
Used, Good
SKU
KSS0009894
ISBN
9781292092485
Paperback
Condition: Used, Good

€ 30.00

Paperback. A guide to maximising your company's potential through PR. It helps the reader to gain an understanding of the concepts and principles and learn how to use them in actual business scenarios. It covers strategic public relations, public relations and the internet, working with the media, how to deal with different stakeholders, and more. Series: Creating Success. Num Pages: 176 pages, 1, black & white illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 219 x 147 x 12. Weight in Grams: 274.
Format
Paperback
Publication date
2010
Publisher
Kogan Page Ltd
Number of pages
178
Condition
New
Edition
1st Edition
SKU
V9780749459703
ISBN
9780749459703
Paperback
Condition: New

€ 14.99
€ 13.96

Paperback. This text explores the complexities involved in researching, planning and implementing effective social marketing programmes, using illustrative cases from both successful and unsuccessful real-world programmes. Num Pages: 368 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 246 x 188 x 19. Weight in Grams: 710.
Format
Paperback
Publication date
2013
Publisher
Pearson Education Limited United Kingdom
Edition
0th Edition
Number of pages
368
Condition
New
SKU
V9780273727224
ISBN
9780273727224
Paperback
Condition: New

€ 100.56

Paperback. Presents local business owners, retailers, service providers, restaurateurs, and professional practice owners with a tactical grassroots marketing plan to help increase customer retention, generate greater referrals, and build a thriving business for the long-term. This title covers 9 inconvenient truths of grassroots marketing. Series: No B. S. Num Pages: 240 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 227 x 153 x 13. Weight in Grams: 326.
Format
Paperback
Publication date
2012
Publisher
Entrepreneur Press
Edition
1st Edition
Number of pages
240
Condition
New
SKU
V9781599184395
ISBN
9781599184395
Paperback
Condition: New

€ 20.99
€ 18.89

Hardcover. "Commissioning organisation: Andre Martin. xxiv, 212 p. Publishers cloth. As new with dw." Keywords: "Business, Finance & Law,Business, Finance & Law - Management - Management Skills,Busin"
Format
Hardback
Publication date
1995
Publisher
John Wiley & Sons New York
Edition
2Rev Ed
Number of pages
240
Condition
Used, Like New
SKU
KEX0164140
ISBN
9780471131953
Hardback
Condition: Used, Like New

€ 4.99

Hardcover. "Commissioning organisation: Andre Martin. xxiv, 212 p. Publishers cloth. As new with dw." Keywords: "Business, Finance & Law,Business, Finance & Law - Management - Management Skills,Busin"
Format
Hardback
Publication date
1995
Publisher
John Wiley & Sons New York
Edition
2Rev Ed
Number of pages
240
Condition
Used, Like New
SKU
KEX0164403
ISBN
9780471131953
Hardback
Condition: Used, Like New

€ 4.99

Hardcover. "Commissioning organisation: Andre Martin. xxiv, 212 p. Publishers cloth. As new with dw." Keywords: "Business, Finance & Law,Business, Finance & Law - Management - Management Skills,Busin"
Format
Hardback
Publication date
1995
Publisher
John Wiley & Sons New York
Edition
2Rev Ed
Number of pages
240
Condition
Used, Like New
SKU
KEX0164404
ISBN
9780471131953
Hardback
Condition: Used, Like New

€ 4.99

Hardcover. "Commissioning organisation: Andre Martin. xxiv, 212 p. Publishers cloth. As new with dw." Keywords: "Business, Finance & Law,Business, Finance & Law - Management - Management Skills,Busin"
Format
Hardback
Publication date
1995
Publisher
John Wiley & Sons New York
Edition
2Rev Ed
Number of pages
240
Condition
Used, Like New
SKU
KEX0164405
ISBN
9780471131953
Hardback
Condition: Used, Like New

€ 4.99

Hardcover. 8vo.Good copy in original cloth
Format
Hardback
Publication date
2001
Publisher
John Wiley & Sons
Edition
1st Edition
Condition
Used, Very Good
SKU
KEX0257297
ISBN
9780471385097
Hardback
Condition: Used, Very Good

€ 4.99

Hardcover. 8vo.Good copy in original cloth
Format
Hardback
Publication date
2001
Publisher
John Wiley & Sons
Edition
1st Edition
Condition
Used, Very Good
SKU
KEX0257298
ISBN
9780471385097
Hardback
Condition: Used, Very Good

€ 4.99

Hardcover. 8vo.Good copy in original cloth
Format
Hardback
Publication date
2001
Publisher
John Wiley & Sons
Edition
1st Edition
Condition
Used, Very Good
SKU
KEX0257299
ISBN
9780471385097
Hardback
Condition: Used, Very Good

€ 4.99

Paperback. .
Format
Paperback
Publication date
2014
Publisher
FT Publishing International
Edition
1st Edition
Number of pages
256
Condition
New
SKU
V9780273792918
ISBN
9780273792918
Paperback
Condition: New

€ 20.17

Hardcover. Based on the themes and concepts the authors have devised through their research, this title combines principles and creative strategies with inspiring yet rapidly executed work to show how for advertising to be effective it has to move fast. It features Global brands throughout and includes campaigns for Nestle, Samsung, Adidas, and Heineken. Num Pages: 224 pages, 400 colour illustrations. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 225 x 279 x 26. Weight in Grams: 1326.
Format
Hardback
Publication date
2013
Publisher
Thames and Hudson Ltd
Condition
New
SKU
9780500516720
ISBN
9780500516720
Hardback
Condition: New

€ 29.99
€ 7.28

Paperback. Based on new CEB research from thousands of B2B marketers, sellers and buyers around the world, this book shows you how to find these 'mobilizers' and equip them with the tools to effectively challenge their own organizations on your behalf. Num Pages: 288 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 154 x 234 x 24. Weight in Grams: 380.
Format
Paperback
Publication date
2015
Publisher
Penguin Books Ltd
Condition
New
SKU
9780241196564
ISBN
9780241196564
Paperback
Condition: New

€ 21.99
€ 13.83

Hardcover. Num Pages: 373 pages, black & white illustrations. BIC Classification: KJS; KNP. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 152 x 25. Weight in Grams: 724.
Format
Hardback
Publication date
1989
Publisher
ABC-CLIO United States
Edition
Illustrated
Number of pages
373
Condition
New
SKU
V9780899302492
ISBN
9780899302492
Hardback
Condition: New

€ 85.08
€ 82.79

Paperback. Presents a view on what constitutes best practice in a wide range of key areas that are the context for creation of effective advertising: building successful brands; strategy development; the analysis and interpretation of qualitative research; creative briefing; media strategy; managing relationships; evaluating advertising; loyalty; and more. Num Pages: 328 pages, 1, black & white illustrations. BIC Classification: KJSA. Category: (U) Tertiary Education (US: College). Dimension: 234 x 158 x 18. Weight in Grams: 498.
Format
Paperback
Publication date
1999
Publisher
Taylor & Francis Ltd United Kingdom
Edition
2nd Edition
Number of pages
304
Condition
New
SKU
V9780750644792
ISBN
9780750644792
Paperback
Condition: New

€ 87.51

Paperback. Given the social, economic, and environmental benefits of sport events, the challenge for marketers is to understand the complexity of sport and event participation. This book provides students and industry professionals knowledge and skills necessary to meet the marketing challenges facing professionals working in the sport and event industries. Num Pages: 272 pages, 1, black & white illustrations. BIC Classification: KJSM; KNSP. Category: (P) Professional & Vocational. Dimension: 174 x 379 x 13. Weight in Grams: 416.
Format
Paperback
Publication date
2008
Publisher
Taylor & Francis Ltd United Kingdom
Number of pages
274
Condition
New
SKU
V9780750686662
ISBN
9780750686662
Paperback
Condition: New

€ 63.67

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