Sales & marketing
Results 1177 - 1200 of 3987
Sales & marketing
Paperback. Wolfgang Meyer ermittelt die zentralen Erfolgsfaktoren, die die Beziehung zwischen Hersteller und Facheinzelhandler positiv beeinflussen. Er uberpruft diese Faktoren fur die Porzellanbranche anhand einer Primarerhebung bei GPK-Facheinzelhandlern." Num Pages: 371 pages, 35 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 20. Weight in Grams: 477.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 371
- Condition
- New
- SKU
- V9783824408528
- ISBN
- 9783824408528
Paperback
Condition: New
€ 91.05
€ 91.05
Paperback / so. Mit einem Geleitwort von Prof. Dr. Ralph Berndt Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 14. Weight in Grams: 318.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Condition
- New
- SKU
- V9783834927897
- ISBN
- 9783834927897
Paperback
Condition: New
€ 74.49
€ 74.49
Hardback. Editor(s): Bauer, Hans H; Dirks, Thorsten; Bryant, Melchior. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS; KNPR. Category: (G) General (US: Trade). Dimension: 234 x 156 x 21. Weight in Grams: 653.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Condition
- New
- SKU
- V9783540852957
- ISBN
- 9783540852957
Hardback
Condition: New
€ 86.69
€ 86.69
Erfolgsfaktoren des Sportsponsorings bei Groereignissen
Huber, Frank; Matthes, Isabel; Dreckmeier, La...
Paperback. BIC Classification: KJS. Dimension: 210 x 148. Weight in Grams: 280.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag
- Condition
- New
- SKU
- V9783834908896
- ISBN
- 9783834908896
Paperback
Condition: New
€ 84.46
€ 84.46
paperback. Michael Clasen erarbeitet Erfolgsfaktoren digitaler Marktplatze. Er zeigt, dass in erster Linie die Liquiditat uber den Erfolg entscheidet, d.h. die Anzahl an Kauf- und Verkaufgesuchen. Positiv wirkt sich ebenfalls eine internationale Ausrichtung aus. Das Angebot von Zusatzdiensten hat dagegen einen negativen Einfluss auf den Erfolg." Series: Betriebswirtschaftliche Aspekte Lose Gekoppelter Systeme Und Electronic Business. Num Pages: 244 pages, 17 black & white illustrations, 19 black & white tables. BIC Classification: KJS; UF. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 13. Weight in Grams: 320.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitätsverlag Germany
- Number of pages
- 244
- Condition
- New
- Edition
- 2005th Edition
- SKU
- V9783835000292
- ISBN
- 9783835000292
Paperback
Condition: New
€ 84.93
€ 84.93
Paperback. In diesem Buch prasentieren renommierte Vertreter aus Bankpraxis und Wissenschaft Fallstudien zu aktuellen und im Markt getesteten Marketing-Aktivitaten von Kreditinstituten. Kontrollfragen am Ende jeder Fallstudie bieten dem Leser die Moglichkeit, den Lernerfolg zu kontrollieren. " Editor(s): Brunner, Wolfgang. Num Pages: 328 pages, 5 black & white tables. BIC Classification: KFF; KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 18. Weight in Grams: 562.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Gabler Germany
- Number of pages
- 328
- Condition
- New
- SKU
- V9783409126359
- ISBN
- 9783409126359
Paperback
Condition: New
€ 70.47
€ 70.47
Paperback / so. Series: Unternehmensf Hrung Und Marketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 18. Weight in Grams: 535.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834900692
- ISBN
- 9783834900692
Paperback
Condition: New
€ 91.62
€ 91.62
Paperback. Auf der Grundlage einer umfangreichen empirischen Untersuchung von 100 Organisationen analysiert Michael Urselmann zentrale Erfolgsfaktoren des Fundraising von Nonprofit-Organisationen. Der Autor gibt konkrete, praxisorientierte Handlungsempfehlungen fur eine professionelle Gestaltung der Mittelbeschaffung." Series: Npo-Management. Num Pages: 349 pages, 20 black & white illustrations. BIC Classification: KJS; KJVX. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 460.
- Format
- Paperback
- Publication date
- 1998
- Publisher
- Deutscher Universitats-Verlag Germany
- Edition
- 1.Aufl. 1998. 2., korr. Nachdruck 2006
- Number of pages
- 349
- Condition
- New
- SKU
- V9783824466986
- ISBN
- 9783824466986
Paperback
Condition: New
€ 96.15
€ 96.15
Paperback / so. Mit einem Geleitwort von Prof. Dr. Dr. h.c. mult. Christian Homburg Series: Schriftenreihe Des Instituts F R Marktorientierte Unternehme. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 222.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Condition
- New
- SKU
- V9783834925640
- ISBN
- 9783834925640
Paperback
Condition: New
€ 73.75
€ 73.75
Paperback / so. Series: Unternehmensf Hrung Und Marketing. Num Pages: 292 pages, black & white illustrations, bibliography. BIC Classification: KJG; KJH; KJM; KJS; KJVX. Category: (G) General (US: Trade). Dimension: 244 x 170 x 17. Weight in Grams: 503.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Gabler Verlag United States
- Number of pages
- 292
- Condition
- New
- SKU
- V9783834904683
- ISBN
- 9783834904683
Paperback
Condition: New
€ 86.13
€ 86.13
Paperback / so. Series: Betriebswirtschaftliche Aspekte Lose Gekoppelter Systeme Und. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 435.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783835004122
- ISBN
- 9783835004122
Paperback
Condition: New
€ 86.13
€ 86.13
Paperback. Series: Neue Betriebswirtschaftliche Forschung (NBF). Num Pages: 345 pages, 6 black & white illustrations, 49 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 450.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 345
- Condition
- New
- SKU
- V9783824491377
- ISBN
- 9783824491377
Paperback
Condition: New
€ 69.62
€ 69.62
Paperback. Series: Werbe- und Markenforschung. BIC Classification: KJS. Dimension: 210 x 148. Weight in Grams: 412.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag
- Condition
- New
- SKU
- V9783835004214
- ISBN
- 9783835004214
Paperback
Condition: New
€ 80.40
€ 80.40
Erfolgsfaktoren Von Markenerweiterungen in Der Zeitungsbranche
Habann, Frank; Huber, Frank; Nienstedt, Heinz...
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 222.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834912282
- ISBN
- 9783834912282
Paperback
Condition: New
€ 73.57
€ 73.57
Paperback. Die Ergebnisse dieser empirischen Studie auf der Basis von 48 Marken und 95 Transferprodukten aus unterschiedlichen Produktkategorien leisten einen fundierten Beitrag zur Entscheidungsunterstutzung und zur Reduzierung des Flop-Risikos." Series: Marken- Und Produktmanagement. Num Pages: 293 pages, 19 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 16. Weight in Grams: 384.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 293
- Condition
- New
- SKU
- V9783824475384
- ISBN
- 9783824475384
Paperback
Condition: New
€ 79.81
€ 79.81
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 7. Weight in Grams: 168.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658089443
- ISBN
- 9783658089443
Paperback
Condition: New
€ 69.54
€ 69.54
paperback. Series: Unternehmenskooperation Und Netzwerkmanagement. Num Pages: 297 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 18. Weight in Grams: 395.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Edition
- 2004th Edition
- Number of pages
- 297
- Condition
- New
- SKU
- V9783824482382
- ISBN
- 9783824482382
Paperback
Condition: New
€ 85.41
€ 85.41
Paperback. Astrid Holste identifiziert 14 Erfolgsgrossen fur Dienstleistungsportale, die sie vier Dimensionen zuordnet: Management des Wandels, Strategische Integration, Kundenbindung und Nutzung." Series: Marketing und Innovationsmanagement. Num Pages: 186 pages, 4 black & white illustrations, 23 black & white tables. BIC Classification: KJMV6; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 10. Weight in Grams: 255.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 186
- Condition
- New
- SKU
- V9783824477067
- ISBN
- 9783824477067
Paperback
Condition: New
€ 78.96
€ 78.96
Paperback / so. Series: Basler Schriften Zum Marketing. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 431.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783409034470
- ISBN
- 9783409034470
Paperback
Condition: New
€ 74.92
€ 74.92
Paperback / so. Series: Forum Produkt- Und Produktionsmanagement. Num Pages: 315 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 18. Weight in Grams: 430.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer Gabler United Kingdom
- Number of pages
- 315
- Condition
- New
- SKU
- V9783834928764
- ISBN
- 9783834928764
Paperback
Condition: New
€ 80.22
€ 80.22
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS; VSC. Category: (G) General (US: Trade). Dimension: 210 x 148 x 13. Weight in Grams: 308.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Gabler United States
- Edition
- 2
- Condition
- New
- SKU
- V9783658063153
- ISBN
- 9783658063153
Paperback
Condition: New
€ 37.78
€ 37.78
Paperback / so. Num Pages: 199 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KCCD; KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 13. Weight in Grams: 299.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 199
- Condition
- New
- SKU
- V9783835003880
- ISBN
- 9783835003880
Paperback
Condition: New
€ 85.70
€ 85.70
Paperback / so. Series: Forschungsgruppe Konsum Und Verhalten. Num Pages: 397 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 22. Weight in Grams: 508.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Number of pages
- 397
- Condition
- New
- SKU
- V9783824475292
- ISBN
- 9783824475292
Paperback
Condition: New
€ 70.28
€ 70.28
Paperback. Originally presented as the author's thesis (doctoral--Universit'at-GH-Paderborn, 1990). Series: Konsum und Verhalten. Num Pages: 326 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 18. Weight in Grams: 550.
- Format
- Paperback
- Publication date
- 1991
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 326
- Condition
- New
- SKU
- V9783790805437
- ISBN
- 9783790805437
Paperback
Condition: New
€ 80.83
€ 80.83