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The Future of the Multinational Company
Julian Birkinshaw
€ 54.75
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Description for The Future of the Multinational Company
Hardcover. Recent events----from September 11th to anti--globalization----have accentuated the sense that the global economy is moving into uncharted waters. Bringing together the leading authorities on globalization and international business, this book looks ahead to the new challenges facing international companies in this new economy. Editor(s): Birkinshaw, Julian; Ghoshal, Sumantra; Markides, Constantinos C.; Stopford, John M.; Yip, George S. Num Pages: 282 pages, Illustrations. BIC Classification: KCL; KJVG. Category: (P) Professional & Vocational. Dimension: 253 x 179 x 21. Weight in Grams: 658.
Recent Events -from September 11, to the anti-globalization protests to the collapse of the high-tech boom have accentuated the sense that the global economy is moving into uncharted waters Bringing together the leading authorities on globalization and international business The Future of the Multinational Company looks ahead to the new challenges facing multinational firms and predicts what the multinational company will look like in ten years time.
Recent Events -from September 11, to the anti-globalization protests to the collapse of the high-tech boom have accentuated the sense that the global economy is moving into uncharted waters Bringing together the leading authorities on globalization and international business The Future of the Multinational Company looks ahead to the new challenges facing multinational firms and predicts what the multinational company will look like in ten years time.
- Brings together the leading authorities in the field of global / international busi-ness.
- Accademically rigourous but accessible ·
- Addresses a topic of concern to practitioners and academics alike
Product Details
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
282
Format
Hardback
Publication date
2003
Condition
New
Number of Pages
256
Place of Publication
New York, United States
ISBN
9780470850657
SKU
V9780470850657
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Julian Birkinshaw
The Editors of this book are recognised as key thinkers in the area of strategy and international business. The book itself is based on a conference held at the London Business School in honour of John Stopford, one of the most influential thinkers in the field of international business. The contributors to this book are leading authorities in the field. ... Read more
Reviews for The Future of the Multinational Company
"...a wealth of information..." (Transnational Corporations, June 2006)