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E-commerce: business aspects

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E-commerce: business aspects

Paperback.

How do I know if my idea will work? How do I decide on the business model? How do I find my audience?

Your digital business start-up journey begins here. Num Pages: 312 pages, port. BIC Classification: KJE; KJVS. Category: (P) Professional & Vocational. Dimension: 155 x 234 x 17. Weight in Grams: 486.

Publisher
John Wiley and Sons Ltd
Number of pages
312
Format
Paperback
Publication date
2012
Edition
2nd ed.
Condition
New
SKU
V9780857082855
ISBN
9780857082855
Paperback
Condition: New

€ 18.99
€ 15.42

Hardcover. An inside look at the revolutionary business power of the platform-from the experts who helped discover how it works. Num Pages: 384 pages. BIC Classification: KJE; KJS. Category: (G) General (US: Trade). Dimension: 235 x 155. .
Publisher
W. W. Norton & Company
Format
Hardback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9780393249132
ISBN
9780393249132
Hardback
Condition: New

€ 31.99
€ 26.75

Paperback. Learn in a week, what the experts learn in a lifetime. Num Pages: 128 pages. BIC Classification: KJE; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
Publisher
Hodder & Stoughton General Division United Kingdom
Number of pages
128
Format
Paperback
Publication date
2016
Condition
New
SKU
V9781473610330
ISBN
9781473610330
Paperback
Condition: New

€ 13.99
€ 10.71

Hardback. .
Publisher
Springer International Publishing AG
Format
Hardback
Publication date
2017
Edition
4th ed. 2017
Condition
New
SKU
V9783319500904
ISBN
9783319500904
Hardback
Condition: New

€ 113.16
€ 112.19

Paperback. Leading companies including BMW, Twitter, Deloitte and Bloomberg share their insider stories of how embracing digital culture has improved their business practices, leading to increased adaptability and productivity. Num Pages: 264 pages, black & white illustrations. BIC Classification: KJE; KJMV7; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 159 x 233 x 19. Weight in Grams: 412.
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2017
Edition
1st Edition
Condition
New
SKU
V9780749479657
ISBN
9780749479657
Paperback
Condition: New

€ 39.49

Paperback. The internet has totally revolutionized the practice of public relations. This revolution has not only affected the way PR professionals communicate but has changed the nature of communication itself. This book shows readers how to use this potent and energizing medium. It explores the growth of social media. Series: PR in Practice. Num Pages: 288 pages, Illustrations. BIC Classification: KJE; KJSP. Category: (P) Professional & Vocational. Dimension: 233 x 155 x 16. Weight in Grams: 428.
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2009
Edition
Second Edition
Condition
New
SKU
V9780749449681
ISBN
9780749449681
Paperback
Condition: New

€ 37.98

Hardcover. Proven strategies for harnessing the power of social media to drive social change Many books teach the mechanics of using Facebook, Twitter, and YouTube to compete in business. But no book addresses how to harness the incredible power of social media to make a difference. Num Pages: 240 pages, Illustrations. BIC Classification: KJE. Category: (P) Professional & Vocational. Dimension: 216 x 151 x 22. Weight in Grams: 368.
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
240
Format
Hardback
Publication date
2010
Edition
1st Edition
Condition
New
SKU
V9780470614150
ISBN
9780470614150
Hardback
Condition: New

€ 25.99
€ 19.48

Paperback. This strategic guide for business and IT executives focuses on how today's most disruptive technologies can be applied in powerful combinations along with platform business models, mastery of digital services, and leading practices in corporate innovation, to help you develop and execute your digital strategies for competitive advantage. Num Pages: 176 pages, black & white illustrations. BIC Classification: KJC; KJD; KJE; UF. Category: (P) Professional & Vocational. Dimension: 173 x 244 x 2. Weight in Grams: 348.
Publisher
BCS Learning & Development Limited
Format
Paperback
Publication date
2017
Condition
New
SKU
V9781780173450
ISBN
9781780173450
Paperback
Condition: New

€ 37.99
€ 37.22

Hardcover. Attract, engage, and inspire your customers with an "Optimize and Socialize" content marketing strategy

Optimize is designed to give readers a practical approach to integrating search and social media optimization with content marketing to boost relevance, visibility, and customer engagement. Num Pages: 256 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 225 x 155 x 23. Weight in Grams: 448.

Publisher
John Wiley & Sons Inc
Number of pages
244
Format
Hardback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9781118167779
ISBN
9781118167779
Hardback
Condition: New

€ 24.99
€ 20.39

Paperback. Solve your traffic troubles and turn browsers into buyers

When web design expert Ben Hunt set out to quantify the difference between an ordinary web site and a great one, he expected to find the key in design simplicity. Num Pages: 312 pages, Illustrations. BIC Classification: KJE; KJS; UGB. Category: (P) Professional & Vocational. Dimension: 234 x 187 x 17. Weight in Grams: 548.

Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
312
Format
Paperback
Publication date
2011
Edition
1st Edition
Condition
New
SKU
V9780470616338
ISBN
9780470616338
Paperback
Condition: New

€ 30.99
€ 24.02

Hardcover. Keywords: "Business, Finance & Law - E-Commerce - E-business,Business, Finance & Law - E-Commerce - E-commerce,Busi"
Condition
Used, Very Good
Publisher
John Wiley & Sons Inc
Number of pages
336
Format
Hardback
Publication date
1999
Edition
1st Edition
SKU
KEX0191635
ISBN
9780471357636
Hardback
Condition: Used, Very Good

€ 4.99

Paperback. Your fast track to successful digital marketing Learn in a week, what the experts learn about digital marketing in a lifetime. Written by Nick Smith, a digital marketing expert, Digital Marketing In A Week gives you everything you need to run successful digital campaigns. Learn in a week, remember for a lifetime. Num Pages: 128 pages. BIC Classification: KJE; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
Publisher
Hodder & Stoughton General Division United Kingdom
Number of pages
128
Format
Paperback
Publication date
2016
Condition
New
SKU
V9781473609525
ISBN
9781473609525
Paperback
Condition: New

€ 13.99
€ 10.71

Hardback. Num Pages: 320 pages. BIC Classification: KJE; KJH; KJM; KJS. Category: (G) General (US: Trade). Dimension: 229 x 152 x 27. Weight in Grams: 646.
Publisher
HarperCollins Publishers Inc
Format
Hardback
Publication date
2016
Condition
New
SKU
V9780062273123
ISBN
9780062273123
Hardback
Condition: New

€ 25.99
€ 21.13

Paperback. Suitable for those who want to understand the implications of social media on our daily lives and how businesses can tap the power of social media to increase their sales, cut their marketing costs, and reach consumers directly, this title discovers what social media can do for you, and what you can do for others while using social media. Num Pages: 336 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 153 x 230 x 22. Weight in Grams: 414.
Publisher
John Wiley & Sons Inc
Number of pages
336
Format
Paperback
Publication date
2012
Edition
2nd
Condition
New
SKU
V9781118232651
ISBN
9781118232651
Paperback
Condition: New

€ 20.99
€ 17.66

Paperback. If you want to establish an ongoing SEO program with the goal of increased traffic and search prominence, this practical step-by-step guide will help you understand SEO methodology and then show you how to put those theories into practice. You'll learn how to solve the problem of establishing SEO programs from the development perspective. Num Pages: 192 pages. BIC Classification: KJE; UMW. Category: (P) Professional & Vocational. Dimension: 250 x 150 x 15. Weight in Grams: 666.
Publisher
O´Reilly Media, Inc, USA
Format
Paperback
Publication date
2017
Edition
1st Edition
Condition
New
SKU
V9781491958377
ISBN
9781491958377
Paperback
Condition: New

€ 41.99
€ 39.44

Hardback. What do brands like Apple, Diesel, Abercrombie & Fitch and Virgin have in common and what differentiates them from other brands? These brands are able to maintain a relationship with their clients that goes beyond brand loyalty. This gives a complete analysis of Lifestyle Brands, that inspire, guide and motivate beyond product benefits alone. Num Pages: 156 pages, 12 figures, 1 black & white tables. BIC Classification: KJE; KJS. Category: (G) General (US: Trade). Dimension: 241 x 163 x 15. Weight in Grams: 394.
Publisher
Palgrave Macmillan
Number of pages
156
Format
Hardback
Publication date
2012
Edition
2013th Edition
Condition
New
SKU
V9781137285928
ISBN
9781137285928
Hardback
Condition: New

€ 62.23
€ 40.64

Paperback. Your fast track to successful mobile marketing Learn in a week, what the experts learn about mobile marketing in a lifetime. Written by Nick Smith, a digital marketing expert, Mobile Marketing In A Week gives you everything you need to know to run successful mobile marketing campaigns. Learn in a week, remember for a lifetime. Num Pages: 128 pages. BIC Classification: KJE; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
Publisher
John Murray Press United Kingdom
Number of pages
128
Format
Paperback
Publication date
2019
Edition
1st Edition
Condition
New
SKU
V9781473607507
ISBN
9781473607507
Paperback
Condition: New

€ 11.99
€ 9.95

Hardback.

In a world of fierce global competition and rapid technological change, traditional strategies for gaining market share and achieving efficiencies no longer yield the returns they once did. Num Pages: 256 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 162 x 236 x 24. Weight in Grams: 448.

Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781118858202
ISBN
9781118858202
Hardback
Condition: New

€ 31.99
€ 22.76

Hardback. With an analysis of how the Internet has changed business and society over the years, this book covers natural frictions between present-day Industrial Capitalism and the Digital Economy, and the radical effects of the Internet on traditional corporate structures and systems. Num Pages: 432 pages, black & white illustrations, figures. BIC Classification: KJE; KNTX. Category: (G) General (US: Trade). Dimension: 159 x 231 x 42. Weight in Grams: 700.
Publisher
McGraw-Hill Education - Europe
Format
Hardback
Publication date
2014
Edition
2nd Edition
Condition
New
SKU
V9780071835558
ISBN
9780071835558
Hardback
Condition: New

€ 45.99
€ 32.56

Hardcover. "Includes bibliographical references and index. Commissioning organisation: J. Neil Weintraut, Christopher Barr. xvi, 272 p. ill. 24 cm. Associated Names: Barr, Christopher. Publishers cloth. As new." Keywords: "Business, Finance & Law - Careers - Entrepreneurship,Business, Finance & Law - E-Commerce - E-business,B"
Condition
Used, Like New
Publisher
John Wiley & Sons Inc
Number of pages
288
Format
Hardback
Publication date
2001
Edition
1st Edition
SKU
KEX0165906
ISBN
9780471419723
Hardback
Condition: Used, Like New

€ 4.99

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