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11%OFFJosh Bernoff - Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business - 9781422155639 - V9781422155639
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Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business

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Description for Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business hardcover.
Is Your Company EMPOWERED for Success? You know it's happening within your organization. Your people, armed with cheap, accessible technology, are connecting with customers and building innovative new solutions. But who are these creative problem-solvers? How can you be one? And just as important--how can you lead them? We call them HEROes: highly empowered and resourceful operatives. Your company needs them because in the age of Twitter, iPhones, Facebook, YouTube, and an ever-evolving torrent of Web information, your customers now step up to the counter armed with more data and access than ever before, and in ... Read more

Product Details

Format
Hardback
Publication date
2010
Publisher
Harvard Business Review Press United States
Number of pages
244
Condition
New
Number of Pages
272
Place of Publication
, United States
ISBN
9781422155639
SKU
V9781422155639
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15

About Josh Bernoff
Josh Bernoff is the coauthor of the Business Week bestseller Groundswell, the "best book ever written on marketing and media" (Advertising Age). He is senior vice president, idea development, at Forrester Research. Ted Schadler is a vice president and principal analyst in Forrester's IT Research Group. His work over thirteen years at Forrester has focused on disruptive technologies and ... Read more

Reviews for Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business
"This is a worthwhile book for anyone in business to read, not just for marketing or innovation, but also for strategy."
Journal of Consumer Marketing "...is a well-written, useful guide to how companies can empower their employees." - Ad Age "If the future sounds scary, Empowered describes it in reasonable, even methodical terms. The book Empowered is a milestone ... Read more

Goodreads reviews for Empowered: Unleash Your Employees, Energize Your Customers, and Transform Your Business


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