E-commerce: business aspects
Results 49 - 72 of 221
E-commerce: business aspects
Paperback. Amazon's business model is deceptively simple: make online shopping so easy and convenient that customers won't think twice. Yet Amazon's success is largely down to CEO and founder Jeff Bezos, a man described as both a happy-go-lucky mogul and a notorious micromanager. This title explores what makes Bezos Bezos. Num Pages: 224 pages. BIC Classification: KJC; KJE; KNTX1. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 197 x 127 x 15. Weight in Grams: 162.
- Publisher
- Crimson Publishing
- Number of pages
- 224
- Format
- Paperback
- Publication date
- 2012
- Condition
- New
- SKU
- V9780670920679
- ISBN
- 9780670920679
Paperback
Condition: New
€ 13.00€ 11.85
€ 13.00
€ 11.85
Paperback. Presents an international showcase of the most successful digital marketing campaigns in recent history. This title explores how businesses and agencies large and small have harnessed social media, blogs, video, email, mobile and search to boost their brand and attract customers. Num Pages: 272 pages, black & white illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 156 x 15. Weight in Grams: 410.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2014
- Edition
- Second Edition
- Condition
- New
- SKU
- V9780749469689
- ISBN
- 9780749469689
Paperback
Condition: New
€ 35.99€ 33.01
€ 35.99
€ 33.01
Paperback. A practical guide for understanding the opportunities, challenges and overlooked potential that SEO can bring to any webpage or website. Understand the why behind the how of search marketing. Num Pages: 200 pages, black & white illustrations. BIC Classification: KJE; UMW. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 158 x 233 x 14. Weight in Grams: 324.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749477998
- ISBN
- 9780749477998
Paperback
Condition: New
€ 28.35
€ 28.35
Paperback. Num Pages: 272 pages, 200 colour illus. BIC Classification: KJE; KJS; KNSX. Category: (U) Tertiary Education (US: College). Dimension: 213 x 291 x 2. Weight in Grams: 1022.
- Publisher
- Bloomsbury Publishing PLC
- Format
- Paperback
- Publication date
- 2017
- Condition
- New
- SKU
- V9781474233323
- ISBN
- 9781474233323
Paperback
Condition: New
€ 52.99€ 44.42
€ 52.99
€ 44.42
Hardback. Gary Vaynerchuk has captured attention with his multi-faceted approach to personal branding and business. After utilizing traditional advertising techniques to build his family's local wine business into a national industry leader, Gary leveraged social media tools such as Twitter and Facebook to promote Wine Library TV, his video blog. Num Pages: 160 pages. BIC Classification: KJE; KJS. Category: (G) General (US: Trade). Dimension: 220 x 150 x 17. Weight in Grams: 266.
- Publisher
- HarperCollins Publishers Inc
- Format
- Hardback
- Publication date
- 2009
- Condition
- New
- SKU
- V9780061914171
- ISBN
- 9780061914171
Hardback
Condition: New
€ 29.99€ 23.43
€ 29.99
€ 23.43
Hardback. When managers and marketers outline their social media strategies, they often plan for the right hook - their next highly anticipated sale or campaign that's going to put the competition out for the count. Right hooks, after all, convert traffic to sales. This book offers a blueprint to social media marketing strategies that really works. Num Pages: 224 pages, Illustrations. BIC Classification: KJE; KJS. Category: (G) General (US: Trade). Dimension: 239 x 197 x 21. Weight in Grams: 762.
- Publisher
- HarperCollins Publishers Inc
- Format
- Hardback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780062273062
- ISBN
- 9780062273062
Hardback
Condition: New
€ 26.99€ 21.86
€ 26.99
€ 21.86
Hardback. .
- Publisher
- Taylor & Francis Ltd
- Format
- Hardback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781472480248
- ISBN
- 9781472480248
Hardback
Condition: New
€ 48.63
€ 48.63
Paperback. Num Pages: 320 pages. BIC Classification: 1FPC; KJE. Category: (G) General (US: Trade). Dimension: 197 x 130. .
- Publisher
- Pan Macmillan
- Format
- Paperback
- Publication date
- 2016
- Edition
- Main Market Ed.
- Condition
- New
- SKU
- V9781447290667
- ISBN
- 9781447290667
Paperback
Condition: New
€ 13.00€ 11.78
€ 13.00
€ 11.78
Paperback. Num Pages: 304 pages. BIC Classification: 1FPC; BGB; KJE; KJZ. Category: (G) General (US: Trade). Dimension: 203 x 135 x 17. Weight in Grams: 294.
- Publisher
- HarperCollins Publishers Inc
- Format
- Paperback
- Publication date
- 2018
- Edition
- Reprint
- Condition
- New
- SKU
- V9780062413413
- ISBN
- 9780062413413
Paperback
Condition: New
€ 13.00€ 11.37
€ 13.00
€ 11.37
Paperback. The best-selling author of Naked Statistics takes us on a romp through the colourful world of monetary policy and history. Num Pages: 368 pages, 15 illustrations. BIC Classification: KCBM; KCP; KFFK; KJE. Category: (G) General (US: Trade). Dimension: 211 x 140 x 25. Weight in Grams: 290.
- Publisher
- WW Norton & Co
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780393353730
- ISBN
- 9780393353730
Paperback
Condition: New
€ 19.99€ 18.50
€ 19.99
€ 18.50
Hardback. Practical advice for managers on how the Web and social media can help them to do their jobs better Today's managers are faced with an increasing use of the Web and social platforms by their staff, their customers, and their competitors, but most aren't sure quite what to do about it or how it all relates to them. Num Pages: 296 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 223 x 167 x 22. Weight in Grams: 478.
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 296
- Format
- Hardback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119950554
- ISBN
- 9781119950554
Hardback
Condition: New
€ 24.99€ 18.52
€ 24.99
€ 18.52
Hardback. Three year strategy horizons are meaningless in a digital world where the environment changes every day - your strategy needs to become tactical and changes in tactics need to instantly feed changes in strategy. You need Stractics. Num Pages: 184 pages. BIC Classification: KJC; KJE; KJM. Category: (G) General (US: Trade). Dimension: 222 x 141. Weight in Grams: 454.
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 184
- Format
- Hardback
- Publication date
- 2015
- Edition
- 1st ed. 2015
- Condition
- New
- SKU
- V9781137574817
- ISBN
- 9781137574817
Hardback
Condition: New
€ 52.21
€ 52.21
Hardcover. Num Pages: 240 pages. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119183174
- ISBN
- 9781119183174
Hardback
Condition: New
€ 30.99€ 22.00
€ 30.99
€ 22.00
Paperback. Exploring the full spectrum of Internet infringement, monitoring and enforcement, this book gives readers an overview of the threats most commonly faced by brands today. Num Pages: 280 pages, black & white illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 158 x 25. Weight in Grams: 444.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749478698
- ISBN
- 9780749478698
Paperback
Condition: New
€ 46.99€ 42.03
€ 46.99
€ 42.03
Paperback. Num Pages: 192 pages. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 209 x 134 x 11. Weight in Grams: 238. The 30 Day Results Guide to Making the Most of Twitter, Blogging, Linkedin, and Facebook. 192 pages. Cateogry: (P) Professional & Vocational. BIC Classification: KJE; KJS. Dimension: 209 x 134 x 11. Weight: 232.
- Publisher
- Career Press
- Number of pages
- 192
- Format
- Paperback
- Publication date
- 2010
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781601631305
- ISBN
- 9781601631305
Paperback
Condition: New
€ 14.99€ 14.40
€ 14.99
€ 14.40
Paperback. .
- Publisher
- Cengage Learning, Inc
- Format
- Paperback
- Publication date
- 2014
- Edition
- 11th Edition
- Condition
- New
- SKU
- V9781285425436
- ISBN
- 9781285425436
Paperback
Condition: New
€ 102.24
€ 102.24
Paperback. Shows you how to grab attention and drive sales with customer-focused, results-based Web copy. This book applies persuasive techniques to the interactive capabilities and unique possibilities of the Web. It includes insider tips on how to write a copy for: Websites; Home pages; Internet direct mail; Banner ads; Landing pages; and E-zines. Num Pages: 336 pages, Illustrations. BIC Classification: KJE; KJSA; UDB. Category: (P) Professional & Vocational. Dimension: 229 x 153 x 20. Weight in Grams: 550.
- Publisher
- NTC Publishing Group,U.S. United States
- Number of pages
- 336
- Format
- Paperback
- Publication date
- 2003
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780658020995
- ISBN
- 9780658020995
Paperback
Condition: New
€ 31.99€ 22.71
€ 31.99
€ 22.71
Paperback. Num Pages: 256 pages, 16 figures, 2 tables. BIC Classification: KCY; KJE. Category: (G) General (US: Trade). Dimension: 229 x 152 x 15. .
- Publisher
- MIT Press Ltd
- Format
- Paperback
- Publication date
- 2017
- Edition
- Reprint
- Condition
- New
- SKU
- V9780262533522
- ISBN
- 9780262533522
Paperback
Condition: New
€ 20.99€ 18.38
€ 20.99
€ 18.38
Hardback. The first book to explain how you can measure social media ROI across multiple departments, for internal/external social media based activities, as well as for new business models (product/services). Num Pages: 156 pages. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 162 x 228 x 18. Weight in Grams: 388.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 224
- Format
- Hardback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118844397
- ISBN
- 9781118844397
Hardback
Condition: New
€ 26.99€ 21.98
€ 26.99
€ 21.98
Paperback. Attract, engage, and delight customers online Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online is a comprehensive guide to increasing online visibility and engagement. Num Pages: 224 pages, illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 154 x 230 x 15. Weight in Grams: 284.
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2014
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781118896655
- ISBN
- 9781118896655
Paperback
Condition: New
€ 25.99€ 19.44
€ 25.99
€ 19.44
Paperback. While online marketing is increasingly visible in our daily lives, it is still a young medium: it is still in its experimental stage. Online marketing is changing form rapidly. This book considers the major online trends that may continue in one form or another for some time. It also highlights big marketing ideas and case studies. Series: Basics Marketing. Num Pages: 184 pages, 50 colour illustrations. BIC Classification: KJE; KJS. Category: (UU) Undergraduate. Dimension: 229 x 162 x 16. Weight in Grams: 548.
- Publisher
- AVA Publishing
- Number of pages
- 184
- Format
- Paperback
- Publication date
- 2010
- Edition
- 0th Edition
- Condition
- New
- SKU
- V9782940411337
- ISBN
- 9782940411337
Paperback
Condition: New
€ 33.99€ 28.64
€ 33.99
€ 28.64
Paperback. A practical and engaging guide offering cutting-edge strategies for how to control, curate and optimise your digital reputation to improve professional, financial and social prospects Num Pages: 256 pages. BIC Classification: KJC; KJE. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 153 x 235 x 17. Weight in Grams: 340.
- Publisher
- Little, Brown Book Group
- Format
- Paperback
- Publication date
- 2015
- Condition
- New
- SKU
- V9780349406831
- ISBN
- 9780349406831
Paperback
Condition: New
€ 18.99€ 14.08
€ 18.99
€ 14.08
Paperback.
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 400
- Format
- Paperback
- Publication date
- 2011
- Edition
- 2nd UK Edition
- Condition
- New
- SKU
- V9781119991380
- ISBN
- 9781119991380
Paperback
Condition: New
€ 26.99€ 21.98
€ 26.99
€ 21.98
Paperback. The essential guide to making extra cash on the side or earning a living online. Learn how to be successful selling on eBay and Amazon Marketplace or how to sell services and schemes; discover how to make money out of public domain content or earn money from your 'free' website by attracting advertising. With clear text and helpful screenshots. Num Pages: 256 pages, 150 colour illustrations. BIC Classification: KJE; UDBS. Category: (G) General (US: Trade). Dimension: 208 x 170 x 16. Weight in Grams: 484.
- Publisher
- Flame Tree Publishing United Kingdom
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2012
- Edition
- New
- Condition
- New
- SKU
- V9780857753908
- ISBN
- 9780857753908
Paperback
Condition: New
€ 16.99€ 15.43
€ 16.99
€ 15.43