Business & management
Results 4033 - 4056 of 33992
Business & management
Paperback. Draws on the research into the workings of the human brain undertaken by psychologists, neurologists and artificial intelligence specialists. This title uses research to suggest why emotion is such an important factor in establishing a firm memory of an advertisement and predisposing consumers to buy the brand that is being advertised. Num Pages: 256 pages, Illustrations. BIC Classification: JM; KJSA. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 234 x 157 x 19. Weight in Grams: 400.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2008
- Edition
- Reprint
- Condition
- New
- SKU
- V9780749450243
- ISBN
- 9780749450243
Paperback
Condition: New
€ 29.99€ 26.77
€ 29.99
€ 26.77
Paperback. A source of hard intelligence about the marketing discipline, broken down into over 60 constituent chapters - including internet marketing, understanding consumers, market audits, segmentation, advertising and PR, and managing a sales team. It applies the authors' marketing know-how to every aspect of the marketing mix. Num Pages: 336 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 235 x 167 x 22. Weight in Grams: 503.
- Publisher
- Kogan Page Ltd
- Number of pages
- 336
- Format
- Paperback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749466763
- ISBN
- 9780749466763
Paperback
Condition: New
€ 32.99€ 28.91
€ 32.99
€ 28.91
Paperback. Every business area relies on an understanding of statistics to succeed. Statistics for Business and Economics by Carlos Cortinhas and Ken Black shows students that the proper application of statistics in the business world goes hand-in-hand with good decision making. Num Pages: 862 pages, Illustrations. BIC Classification: KJQ; PBT. Category: (P) Professional & Vocational. Dimension: 196 x 261 x 35. Weight in Grams: 1798.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 864
- Format
- Paperback
- Publication date
- 2012
- Edition
- 1st European Edition
- Condition
- New
- SKU
- V9781119993667
- ISBN
- 9781119993667
Paperback
Condition: New
€ 74.17
€ 74.17
Paperback. Num Pages: 272 pages. BIC Classification: KJMP; UFP. Category: (P) Professional & Vocational. Dimension: 232 x 178. .
- Publisher
- Pearson Education (US)
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780321985712
- ISBN
- 9780321985712
Paperback
Condition: New
€ 38.99€ 37.02
€ 38.99
€ 37.02
Paperback. With a great introduction for retail students, this is a guide to all aspects of visual merchandising and covers both window dressing and in-store areas. It reveals the secrets of their toolkit and information on the use of mannequins, the technology and how to construct and source props. It also explains the psychology behind buyer behaviour. Num Pages: 224 pages. BIC Classification: KJS; KNPR. Category: (G) General (US: Trade). .
- Publisher
- Laurence King Publishing United Kingdom
- Number of pages
- 224
- Format
- Paperback
- Publication date
- 2016
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9781780676876
- ISBN
- 9781780676876
Paperback
Condition: New
€ 33.99€ 23.26
€ 33.99
€ 23.26
Hardback. The challenges facing today's sales executives and their organizations continue to grow, but so do the expectations that they will find ways to overcome them and drive consistent sales growth. Num Pages: 320 pages. BIC Classification: KJMV7. Category: (P) Professional & Vocational. Dimension: 237 x 162 x 32. Weight in Grams: 566.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2016
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781119281085
- ISBN
- 9781119281085
Hardback
Condition: New
€ 32.99€ 23.21
€ 32.99
€ 23.21
Paperback. This text provides a comprehensive introduction to small businesses, the changing business environment in which they emerge and operate, the nature of entrepreneurship and the practical business of managing a small firm. Num Pages: 568 pages, Illustrations. BIC Classification: KJVS. Category: (U) Tertiary Education (US: College). Dimension: 238 x 170 x 30. Weight in Grams: 946.
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 568
- Format
- Paperback
- Publication date
- 2012
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780273726104
- ISBN
- 9780273726104
Paperback
Condition: New
€ 95.07
€ 95.07
Hardback. This practical new book is written by a leading wine industry expert, in an easy and accessible style. Illustrated with many case studies from around the world, this book describes how marketers and academics can respond to new challenges in the wine trade and is an invaluable guide to anyone working in, or interested in, this industry. Num Pages: 208 pages, 23 black & white tables, 55 figures. BIC Classification: KJS; KNDF. Category: (P) Professional & Vocational. Dimension: 240 x 163 x 19. Weight in Grams: 464.
- Publisher
- Palgrave Macmillan
- Number of pages
- 208
- Format
- Hardback
- Publication date
- 2008
- Edition
- 2008th Edition
- Condition
- New
- SKU
- V9780230554030
- ISBN
- 9780230554030
Hardback
Condition: New
€ 64.35
€ 64.35
Paperback. Num Pages: 224 pages, black & white illustrations. BIC Classification: BGBA; KJZ; KNDF. Category: (G) General (US: Trade). Dimension: 228 x 170 x 11. Weight in Grams: 304.
- Publisher
- A Cappella Books
- Format
- Paperback
- Publication date
- 2014
- Condition
- New
- SKU
- V9781556525629
- ISBN
- 9781556525629
Paperback
Condition: New
€ 18.99€ 17.94
€ 18.99
€ 17.94
Paperback. Num Pages: 288 pages. BIC Classification: KJ; TN. Category: (P) Professional & Vocational. Dimension: 244 x 170. .
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119152507
- ISBN
- 9781119152507
Paperback
Condition: New
€ 72.49
€ 72.49
Hardback. Lead your organization into the industrial revolution of analytics with The Analytics Revolution The topics of big data and analytics continue to be among the most discussed and pursued in the business world today. Num Pages: 304 pages, black & white illustrations, black & white line drawings, black & white tables, figures. BIC Classification: KJMD; KJMV3. Category: (P) Professional & Vocational. Dimension: 163 x 231 x 26. Weight in Grams: 500.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118873670
- ISBN
- 9781118873670
Hardback
Condition: New
€ 49.99€ 38.46
€ 49.99
€ 38.46
Paperback. Learn in a week, what the experts learn in a lifetime Num Pages: 128 pages. BIC Classification: KJMV1. Category: (G) General (US: Trade). Dimension: 198 x 132 x 9. Weight in Grams: 130.
- Publisher
- Hodder & Stoughton General Division
- Number of pages
- 128
- Format
- Paperback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781444182736
- ISBN
- 9781444182736
Paperback
Condition: New
€ 14.99€ 11.66
€ 14.99
€ 11.66
Paperback. Offers strategies and wisdom from research and interviews with over 120 real life millionaire real estate investors. This book helps you learn how to develop the mind-set and financial strategies of a millionaire investor. It offers a blend of insights, instruction and inspiration and is intended for both novices and veterans. Num Pages: 432 pages, Illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 232 x 177 x 28. Weight in Grams: 626.
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 368
- Format
- Paperback
- Publication date
- 2005
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780071446372
- ISBN
- 9780071446372
Paperback
Condition: New
€ 26.99€ 19.73
€ 26.99
€ 19.73
Paperback.
- Publisher
- Harriman House Publishing United Kingdom
- Number of pages
- 216
- Format
- Paperback
- Publication date
- 2010
- Condition
- New
- SKU
- V9781905641413
- ISBN
- 9781905641413
Paperback
Condition: New
€ 45.99€ 32.93
€ 45.99
€ 32.93
Paperback. This text aims to fill a gap in the market for a book on HRM in the service sector. The focus on human resource management is important to an understanding of the service economy, and is becoming an important, but neglected, area in terms of textbooks. Series: Management, Work and Organisations. Num Pages: 256 pages, references. BIC Classification: KJMV2. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 232 x 157 x 15. Weight in Grams: 390.
- Publisher
- Palgrave Macmillan
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2001
- Edition
- 2001st Edition
- Condition
- New
- SKU
- V9780333774410
- ISBN
- 9780333774410
Paperback
Condition: New
€ 94.27
€ 94.27
Hardcover. The authors of the classic Influence Without Authority explain the unique challenges of influencing powerful people
Learn to overcome your difficulties with a boss who is uninterested in your concerns, or resistant to giving needed support. Num Pages: 244 pages, Illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 228 x 159 x 23. Weight in Grams: 446.
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 244
- Format
- Hardback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118038451
- ISBN
- 9781118038451
Hardback
Condition: New
€ 25.99€ 20.65
€ 25.99
€ 20.65
Paperback. Classic rags-to-riches story by entrepreneur and Dragons' Den star Theo Paphitis Num Pages: 288 pages, 30. BIC Classification: BGBA; KJH. Category: (G) General (US: Trade). Dimension: 196 x 131 x 16. Weight in Grams: 296.
- Publisher
- Orion
- Number of pages
- 288
- Format
- Paperback
- Publication date
- 2009
- Condition
- New
- SKU
- V9780752894225
- ISBN
- 9780752894225
Paperback
Condition: New
€ 14.99€ 11.66
€ 14.99
€ 11.66
Paperback. As the position of nonprofit ED becomes more demanding, there is a need for an up-to-date resource. This revised edition of the best-selling book is filled with management advice for succeeding as an executive director. This new edition includes thoroughly updated information and new content. Series: The Jossey-Bass Nonprofit Guidebook Series. Num Pages: 344 pages, Illustrations. BIC Classification: KJRD; KJVX. Category: (P) Professional & Vocational. Dimension: 179 x 235 x 19. Weight in Grams: 600.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 344
- Format
- Paperback
- Publication date
- 2010
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780470407493
- ISBN
- 9780470407493
Paperback
Condition: New
€ 39.02
€ 39.02
Hardback. This book provides an integrated and philosophically-grounded framework which enables a coherent approach to organizations and organizational ethics from the perspective of practitioners in the workplace, from the perspective of managers in organizations, as well as from the perspective of organizations themselves. Num Pages: 240 pages. BIC Classification: HPQ; KJG. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 153. .
- Publisher
- Oxford University Press
- Format
- Hardback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780198793441
- ISBN
- 9780198793441
Hardback
Condition: New
€ 72.84
€ 72.84
Hardcover. A top social media guru shares the secrets to expanding your business through relationships
People have always done business with people they know, like, and trust. That's the essence of "relationship marketing. " Today, the popularity of online social networking has caused a paradigm shift in relationship marketing. Num Pages: 238 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 236 x 160 x 25. Weight in Grams: 462.
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 238
- Format
- Hardback
- Publication date
- 2011
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118063064
- ISBN
- 9781118063064
Hardback
Condition: New
€ 25.99€ 20.77
€ 25.99
€ 20.77
Hardback. Gallup presents the remarkable findings of its revolutionary study of more than 80,000 managers in First, Break All the Rules, revealing what the world's greatest managers do differently. Num Pages: 368 pages, illustrations. BIC Classification: KJMV. Category: (G) General (US: Trade). Dimension: 239 x 164 x 32. Weight in Grams: 678.
- Publisher
- Gallup Press
- Format
- Hardback
- Publication date
- 2016
- Edition
- Har/Psc
- Condition
- New
- SKU
- V9781595621115
- ISBN
- 9781595621115
Hardback
Condition: New
€ 33.99€ 30.39
€ 33.99
€ 30.39
Hardback. Start strong with essential early-stage guidance from the VC perspective Startup Opportunities is the go-to guide for anyone with a great business idea. Num Pages: 208 pages. BIC Classification: KJ. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2017
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781119378181
- ISBN
- 9781119378181
Hardback
Condition: New
€ 27.99€ 22.63
€ 27.99
€ 22.63
Hardback. Num Pages: 298 pages, 179 black & white illustrations. BIC Classification: KJM; UF. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 247 x 174 x 19. Weight in Grams: 570.
- Publisher
- Taylor & Francis Inc United States
- Number of pages
- 298
- Format
- Hardback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781466585027
- ISBN
- 9781466585027
Hardback
Condition: New
€ 52.66
€ 52.66
Hardcover. Boost your performance with improved project management tactics Project Management ToolBox: Tools and Techniques for the Practicing Project Manager, Second Edition offers a succinct explanation of when, where, and how to use project management resources to enhance your work. Num Pages: 480 pages. BIC Classification: KJMP. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 480
- Format
- Hardback
- Publication date
- 2016
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781118973127
- ISBN
- 9781118973127
Hardback
Condition: New
€ 82.39
€ 82.39