Business & management
Results 241 - 264 of 12040
Business & management
Hardcover. Increase ROI through more effective brand marketing
According to CMO. com, we are exposed to more than 5,000 brand messages each day. Marketers call this creating engagement," and each comment, share, or re-tweet is supposed to be a win. Series: ASAE/Jossey-Bass Series. Num Pages: 240 pages, illustrations. BIC Classification: KJC; KJM. Category: (P) Professional & Vocational. Dimension: 161 x 238 x 23. Weight in Grams: 436.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118976661
- ISBN
- 9781118976661
Hardback
Condition: New
€ 41.99€ 41.83
€ 41.99
€ 41.83
Hardcover. See your offering through the buyer's eyes for more effective marketing
Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions. Num Pages: 240 pages. BIC Classification: KJMV7. Category: (P) Professional & Vocational. Dimension: 164 x 238 x 26. Weight in Grams: 414.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118961506
- ISBN
- 9781118961506
Hardback
Condition: New
€ 27.99€ 20.59
€ 27.99
€ 20.59
Hardback. Num Pages: 208 pages, illustrations. BIC Classification: KJMV7; KJS. Category: (G) General (US: Trade). Dimension: 243 x 165 x 23. Weight in Grams: 416.
- Publisher
- Harvard Business School Publishing
- Format
- Hardback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781625278456
- ISBN
- 9781625278456
Hardback
Condition: New
€ 36.99€ 31.29
€ 36.99
€ 31.29
Hardback. .
- Publisher
- Palgrave Macmillan
- Format
- Hardback
- Publication date
- 2014
- Edition
- 2014th Edition
- Condition
- New
- SKU
- V9781137404398
- ISBN
- 9781137404398
Hardback
Condition: New
€ 115.06€ 18.29
€ 115.06
€ 18.29
Paperback. Identify what really drives, unites and divides your workforce so you can improve satisfaction, boost productivity and reduce staff turnover. Num Pages: 256 pages, black & white illustrations. BIC Classification: KJMB; KJMV2; KJU. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 158 x 233 x 18. Weight in Grams: 396.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749478131
- ISBN
- 9780749478131
Paperback
Condition: New
€ 38.99€ 34.92
€ 38.99
€ 34.92
Paperback. It is not uncommon to come across managers who can't manage and who are a liability to themselves, their staff and their companies. This text is for those who deal with them and takes the form of short essays on managerial dilemmas arranged as in a dictionary. Num Pages: 180 pages. BIC Classification: GBC; KJU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 231 x 156 x 15. Weight in Grams: 404.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 180
- Condition
- New
- SKU
- V9781861562517
- ISBN
- 9781861562517
Paperback
Condition: New
€ 33.99€ 26.73
€ 33.99
€ 26.73
Paperback. A surprisingly large number of people claim to have worked for a manager who was clearly incompetent. Some people even believe, that in certain sectors, the incompetent outnumber the competent. This book looks at when, why and how managers become incompetent and what to do about it. Num Pages: 250 pages, Illustrations. BIC Classification: JMJ; KJM. Category: (P) Professional & Vocational. Dimension: 235 x 161 x 16. Weight in Grams: 424.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 250
- Condition
- New
- SKU
- V9781861563705
- ISBN
- 9781861563705
Paperback
Condition: New
€ 37.11
€ 37.11
Paperback. Discusses a few myths through stories. This book tries to resolve whether management any more than common sense, whether employers really know how to recruit the best people for their firms, whether money the best motivator and so on. Num Pages: 128 pages. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 233 x 160 x 7. Weight in Grams: 206.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 128
- Condition
- New
- SKU
- V9781897635988
- ISBN
- 9781897635988
Paperback
Condition: New
€ 36.99
€ 36.99
Hardback. The bestselling authors of The Carrot Principleand The Orange Revolutionprovide seven steps to creating a 'culture of belief' in the workplace. Num Pages: 256 pages, index; notes; 2c t-o. BIC Classification: KJMB. Category: (G) General (US: Trade). Dimension: 214 x 139 x 25. Weight in Grams: 413.
- Publisher
- Simon & Schuster
- Format
- Hardback
- Publication date
- 2012
- Condition
- New
- SKU
- V9781451659825
- ISBN
- 9781451659825
Hardback
Condition: New
€ 30.99€ 23.99
€ 30.99
€ 23.99
Hardcover. The Levity Effect uses serious science to reveal the remarkable power of humor and fun in business. Science proves it?fun is good for business! Based on ten years of extensive research, the authors argue against business tradition to reveal the powerful bottom-line benefits of leading with levity. Num Pages: 240 pages, Illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 220 x 139 x 23. Weight in Grams: 366.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 240
- Condition
- New
- SKU
- V9780470195888
- ISBN
- 9780470195888
Hardback
Condition: New
€ 32.99€ 25.81
€ 32.99
€ 25.81
Hardcover. Bring your employees' underused talents into the light Employees who feel like they are invisible to their leadership many times, in return, wind up doing just enough to get by--their talents hidden in the corporate shadows. But if you're a great manager, you've learned how to see these employees for these hidden talents they possess. Num Pages: 208 pages, Illustrations. BIC Classification: KJMV2. Category: (P) Professional & Vocational. Dimension: 233 x 154 x 20. Weight in Grams: 350.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 2nd Edition
- Number of pages
- 208
- Condition
- New
- SKU
- V9780470560211
- ISBN
- 9780470560211
Hardback
Condition: New
€ 21.99€ 18.56
€ 21.99
€ 18.56
Hardback. This text examines the profit-strategy approaches of ten of the world's most influential business personalities, including Microsoft's Bill Gates, Andrew Grove, of Intel, and the late Roberto Goizueta, of Coca-Cola. Num Pages: 352 pages, illustrations. BIC Classification: BGB; KJC; KJM. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 241 x 162 x 25. Weight in Grams: 648.
- Format
- Hardback
- Publication date
- 1998
- Publisher
- John Wiley & Sons Inc
- Condition
- New
- SKU
- V9780471983910
- ISBN
- 9780471983910
Hardback
Condition: New
€ 51.99€ 51.57
€ 51.99
€ 51.57
Paperback. The call for a change of culture is common in organisations, but what this means and how to go about it have proved to be elusive challenges for leadership studies. Building on the metaphor of cultures as 'webs', McLean considers how cultures form and change, and shows how to reveal the unique forms they take in different organisational settings. Num Pages: 300 pages, Illustrations. BIC Classification: KJMB; KJU. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 170 x 243 x 17. Weight in Grams: 520.
- Publisher
- Emerald Publishing Limited
- Format
- Paperback
- Publication date
- 2013
- Condition
- New
- SKU
- V9781783501083
- ISBN
- 9781783501083
Paperback
Condition: New
€ 92.60
€ 92.60
Paperback. .
- Publisher
- McGraw-Hill Education - Europe United States
- Format
- Paperback
- Publication date
- 2014
- Edition
- UK ed.
- Condition
- New
- SKU
- V9780077152345
- ISBN
- 9780077152345
Paperback
Condition: New
€ 72.05
€ 72.05
Hardcover. Assessing risk is an important part of a financial manager's position. If risk is not controlled, a corporation can find itself out of business, heavily in debt, or with insurance problems. This book shows how to implement a risk management process and/or select a risk assessment and management process that will satisfy corporate needs. Num Pages: 336 pages, Ill. BIC Classification: KJMD; KJMV1. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 239 x 163 x 27. Weight in Grams: 672.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 336
- Condition
- New
- SKU
- V9780471415572
- ISBN
- 9780471415572
Hardback
Condition: New
€ 148.21
€ 148.21
Paperback. .
- Publisher
- Pearson Education Limited
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781292119625
- ISBN
- 9781292119625
Paperback
Condition: New
€ 17.88
€ 17.88
Hardcover. Low cost competitors, who offer "good enough" products and services at very attractive prices, are currently significantly impacting the businesses of many leading companies, and some are starting to "move up" to challenge the traditional companies in their core markets. Num Pages: 272 pages, Illustrations. BIC Classification: KJF. Category: (P) Professional & Vocational. Dimension: 236 x 161 x 20. Weight in Grams: 526.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 272
- Format
- Hardback
- Publication date
- 2009
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470742976
- ISBN
- 9780470742976
Hardback
Condition: New
€ 32.16
€ 32.16
Hardcover. Strategic marketing planning in technology-intensive businesses (e.g. , computers, telecommunications, software, biotechnology, semiconductors, and pharmaceuticals) is more complex and unmanageable than in most other businesses, traditionally taking up huge amounts of management time and producing plans that are quickly obsolete. Num Pages: 324 pages, Illustrations. BIC Classification: KJS; KNTX. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 236 x 162 x 21. Weight in Grams: 586.
- Format
- Hardback
- Publication date
- 1999
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 324
- Condition
- New
- SKU
- V9780471644309
- ISBN
- 9780471644309
Hardback
Condition: New
€ 36.99€ 28.52
€ 36.99
€ 28.52
Paperback. Num Pages: 456 pages, 109 black & white illustrations, 51 black & white tables, 31 black & white halftones, 78. BIC Classification: KJS; KJVX. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 246 x 174 x 20. Weight in Grams: 898.
- Publisher
- Taylor & Francis Ltd
- Format
- Paperback
- Publication date
- 2014
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780415831581
- ISBN
- 9780415831581
Paperback
Condition: New
€ 84.25
€ 84.25
Paperback. Building Donor Loyalty is a hands-on guide written for professional fundraisers that outlines the factors that drive donor retention, explains how to keep donors committed to an organization, and offers suggestions for developing donor value over time. Num Pages: 224 pages, black & white illustrations. BIC Classification: KJVX. Category: (P) Professional & Vocational. Dimension: 191 x 237 x 12. Weight in Grams: 440.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9781118085868
- ISBN
- 9781118085868
Paperback
Condition: New
€ 47.99€ 47.87
€ 47.99
€ 47.87
Paperback. Demand is a subject we are all familiar with, but few truly understand. This book will explain what it is, why is fails to happen so often and what the implications are, either way, for all of us Num Pages: 384 pages. BIC Classification: KCC; KJ. Category: (G) General (US: Trade). Dimension: 198 x 132 x 24. Weight in Grams: 264.
- Publisher
- Headline Publishing Group
- Number of pages
- 384
- Format
- Paperback
- Publication date
- 2012
- Condition
- New
- SKU
- V9780755361809
- ISBN
- 9780755361809
Paperback
Condition: New
€ 16.99€ 12.99
€ 16.99
€ 12.99
Paperback. .
- Publisher
- Pearson Education Limited
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781292116891
- ISBN
- 9781292116891
Paperback
Condition: New
€ 19.99€ 15.40
€ 19.99
€ 15.40
Paperback. Polar Bear Pirates - focused, successful - fun-loving people who truly believe in life before death, are on a quest to reach Fat City. But as we follow the fortunes of these highly motivated bears, we see how they must fight off some pretty ruthless and often highly elusive enemies who are determined to block their paths and shatter their dreams. Num Pages: 128 pages, Illustrations. BIC Classification: KJ; VSC. Category: (G) General (US: Trade). Dimension: 198 x 128 x 9. Weight in Grams: 98.
- Publisher
- Transworld Publishers Ltd United Kingdom
- Number of pages
- 128
- Format
- Paperback
- Publication date
- 2003
- Edition
- Reprint
- Condition
- New
- SKU
- V9780553815955
- ISBN
- 9780553815955
Paperback
Condition: New
€ 11.99€ 9.93
€ 11.99
€ 9.93
Paperback. "Probably the most entertaining and effective motivational speaker on the UK circuit. Illustrator(s): Williams, Phil. Num Pages: 198 pages, Illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 215 x 137 x 12. Weight in Grams: 236.
- Publisher
- John Wiley and Sons Ltd
- Number of pages
- 198
- Format
- Paperback
- Publication date
- 2011
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780857081278
- ISBN
- 9780857081278
Paperback
Condition: New
€ 14.99€ 13.12
€ 14.99
€ 13.12