Management & management techniques
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Management & management techniques
Hardcover. Increase ROI through more effective brand marketing
According to CMO. com, we are exposed to more than 5,000 brand messages each day. Marketers call this creating engagement," and each comment, share, or re-tweet is supposed to be a win. Series: ASAE/Jossey-Bass Series. Num Pages: 240 pages, illustrations. BIC Classification: KJC; KJM. Category: (P) Professional & Vocational. Dimension: 161 x 238 x 23. Weight in Grams: 436.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118976661
- ISBN
- 9781118976661
Hardback
Condition: New
€ 41.99€ 41.83
€ 41.99
€ 41.83
Hardcover. See your offering through the buyer's eyes for more effective marketing
Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions. Num Pages: 240 pages. BIC Classification: KJMV7. Category: (P) Professional & Vocational. Dimension: 164 x 238 x 26. Weight in Grams: 414.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118961506
- ISBN
- 9781118961506
Hardback
Condition: New
€ 27.99€ 20.59
€ 27.99
€ 20.59
Hardback. Num Pages: 208 pages, illustrations. BIC Classification: KJMV7; KJS. Category: (G) General (US: Trade). Dimension: 243 x 165 x 23. Weight in Grams: 416.
- Publisher
- Harvard Business School Publishing
- Format
- Hardback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781625278456
- ISBN
- 9781625278456
Hardback
Condition: New
€ 36.99€ 31.29
€ 36.99
€ 31.29
Hardback. .
- Publisher
- Palgrave Macmillan
- Format
- Hardback
- Publication date
- 2014
- Edition
- 2014th Edition
- Condition
- New
- SKU
- V9781137404398
- ISBN
- 9781137404398
Hardback
Condition: New
€ 115.06€ 18.29
€ 115.06
€ 18.29
Paperback. Identify what really drives, unites and divides your workforce so you can improve satisfaction, boost productivity and reduce staff turnover. Num Pages: 256 pages, black & white illustrations. BIC Classification: KJMB; KJMV2; KJU. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 158 x 233 x 18. Weight in Grams: 396.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749478131
- ISBN
- 9780749478131
Paperback
Condition: New
€ 38.99€ 34.92
€ 38.99
€ 34.92
Paperback. A surprisingly large number of people claim to have worked for a manager who was clearly incompetent. Some people even believe, that in certain sectors, the incompetent outnumber the competent. This book looks at when, why and how managers become incompetent and what to do about it. Num Pages: 250 pages, Illustrations. BIC Classification: JMJ; KJM. Category: (P) Professional & Vocational. Dimension: 235 x 161 x 16. Weight in Grams: 424.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 250
- Condition
- New
- SKU
- V9781861563705
- ISBN
- 9781861563705
Paperback
Condition: New
€ 37.11
€ 37.11
Paperback. Discusses a few myths through stories. This book tries to resolve whether management any more than common sense, whether employers really know how to recruit the best people for their firms, whether money the best motivator and so on. Num Pages: 128 pages. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 233 x 160 x 7. Weight in Grams: 206.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 128
- Condition
- New
- SKU
- V9781897635988
- ISBN
- 9781897635988
Paperback
Condition: New
€ 36.99
€ 36.99
Hardback. The bestselling authors of The Carrot Principleand The Orange Revolutionprovide seven steps to creating a 'culture of belief' in the workplace. Num Pages: 256 pages, index; notes; 2c t-o. BIC Classification: KJMB. Category: (G) General (US: Trade). Dimension: 214 x 139 x 25. Weight in Grams: 413.
- Publisher
- Simon & Schuster
- Format
- Hardback
- Publication date
- 2012
- Condition
- New
- SKU
- V9781451659825
- ISBN
- 9781451659825
Hardback
Condition: New
€ 30.99€ 23.99
€ 30.99
€ 23.99
Hardcover. Bring your employees' underused talents into the light Employees who feel like they are invisible to their leadership many times, in return, wind up doing just enough to get by--their talents hidden in the corporate shadows. But if you're a great manager, you've learned how to see these employees for these hidden talents they possess. Num Pages: 208 pages, Illustrations. BIC Classification: KJMV2. Category: (P) Professional & Vocational. Dimension: 233 x 154 x 20. Weight in Grams: 350.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 2nd Edition
- Number of pages
- 208
- Condition
- New
- SKU
- V9780470560211
- ISBN
- 9780470560211
Hardback
Condition: New
€ 21.99€ 18.56
€ 21.99
€ 18.56
Hardback. This text examines the profit-strategy approaches of ten of the world's most influential business personalities, including Microsoft's Bill Gates, Andrew Grove, of Intel, and the late Roberto Goizueta, of Coca-Cola. Num Pages: 352 pages, illustrations. BIC Classification: BGB; KJC; KJM. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 241 x 162 x 25. Weight in Grams: 648.
- Format
- Hardback
- Publication date
- 1998
- Publisher
- John Wiley & Sons Inc
- Condition
- New
- SKU
- V9780471983910
- ISBN
- 9780471983910
Hardback
Condition: New
€ 51.99€ 51.57
€ 51.99
€ 51.57
Paperback. The call for a change of culture is common in organisations, but what this means and how to go about it have proved to be elusive challenges for leadership studies. Building on the metaphor of cultures as 'webs', McLean considers how cultures form and change, and shows how to reveal the unique forms they take in different organisational settings. Num Pages: 300 pages, Illustrations. BIC Classification: KJMB; KJU. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 170 x 243 x 17. Weight in Grams: 520.
- Publisher
- Emerald Publishing Limited
- Format
- Paperback
- Publication date
- 2013
- Condition
- New
- SKU
- V9781783501083
- ISBN
- 9781783501083
Paperback
Condition: New
€ 92.60
€ 92.60
Hardcover. Assessing risk is an important part of a financial manager's position. If risk is not controlled, a corporation can find itself out of business, heavily in debt, or with insurance problems. This book shows how to implement a risk management process and/or select a risk assessment and management process that will satisfy corporate needs. Num Pages: 336 pages, Ill. BIC Classification: KJMD; KJMV1. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 239 x 163 x 27. Weight in Grams: 672.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 336
- Condition
- New
- SKU
- V9780471415572
- ISBN
- 9780471415572
Hardback
Condition: New
€ 148.21
€ 148.21
Paperback. .
- Publisher
- Pearson Education Limited
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781292119625
- ISBN
- 9781292119625
Paperback
Condition: New
€ 17.88
€ 17.88
Paperback. A guide to the principles of positive psychology. It shows you how to motivate and inspire your clients and yourself to build greater resilience. It also helps you develop a clear understanding of the psychology of stress and develop your own strategies to enhance resilience. Num Pages: 232 pages, illustrations. BIC Classification: KJMV2; VSP. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 156 x 13. Weight in Grams: 358.
- Edition
- 1st Edition
- Publisher
- Kogan Page Ltd
- Number of pages
- 232
- Format
- Paperback
- Publication date
- 2012
- Condition
- New
- SKU
- V9780749466459
- ISBN
- 9780749466459
Paperback
Condition: New
€ 38.99€ 34.92
€ 38.99
€ 34.92
Paperback. This book and Web site package introduces students to human factors concepts and reinforces them using cases, articles, and examples on the Web site. Num Pages: 384 pages, Illustrations. BIC Classification: KJMD; KJMP; UFP. Category: (P) Professional & Vocational. Dimension: 234 x 191 x 20. Weight in Grams: 662.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 384
- Condition
- New
- SKU
- V9781118097397
- ISBN
- 9781118097397
Paperback
Condition: New
€ 91.65
€ 91.65
Hardcover. Editor(s): Aidarous, Salah; Plevyak, Thomas. Series: IEEE Press Series on Network Management. Num Pages: 342 pages, black & white illustrations. BIC Classification: KJM; KNTT; TJKD; TJKS; UT; UY. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 262 x 184 x 24. Weight in Grams: 908.
- Format
- Hardback
- Publication date
- 1997
- Publisher
- I.E.E.E.Press United States
- Edition
- 1st Edition
- Number of pages
- 342
- Condition
- New
- SKU
- V9780780334540
- ISBN
- 9780780334540
Hardback
Condition: New
€ 217.04
€ 217.04
Hardcover. Effectively introduce and promote analytics within your enterprise All companies use information to set strategies and accomplish business objectives. Series: Wiley and SAS Business Series. Num Pages: 208 pages, illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 237 x 160 x 20. Weight in Grams: 390.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 208
- Condition
- New
- SKU
- V9781118724651
- ISBN
- 9781118724651
Hardback
Condition: New
€ 54.66€ 46.28
€ 54.66
€ 46.28
Hardback. Explores how organizational competence and dynamic capabilities can support the competitive position of a firm. This book describes strategic, organizational, and behavioral perspectives on processes of competence development. Editor(s): Heene, Aime; Martens, Rudy; Sanchez, Ron. Series: Advances in Applied Business Strategy. Num Pages: 220 pages, 1, black & white illustrations. BIC Classification: KJMV2. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 14. Weight in Grams: 488.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Emerald Publishing Limited United States
- Number of pages
- 220
- Condition
- New
- Edition
- Illustrated
- SKU
- V9780762314720
- ISBN
- 9780762314720
Hardback
Condition: New
€ 109.90
€ 109.90
Hardback. Num Pages: 670 pages, 65 black & white illustrations, 152 colour illustrations, 54 colour tables, 65 black & wh. BIC Classification: KJMV5. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 254 x 203. Weight in Grams: 1504.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 670
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9781138884571
- ISBN
- 9781138884571
Hardback
Condition: New
€ 257.37
€ 257.37
Hardback. There isn't a magic formula for better leadership. But there is an enduring philosophy behind the most inspiring leaders in business, past and present. This volume includes stories of the most audacious and accomplished business leaders remind us how the entrepreneurial spirit really does change the world for the better. Num Pages: 304 pages. BIC Classification: KJC; KJH; KJM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 142 x 187 x 30. Weight in Grams: 352.
- Publisher
- Ebury Publishing
- Format
- Hardback
- Publication date
- 2015
- Condition
- New
- SKU
- V9780091955045
- ISBN
- 9780091955045
Hardback
Condition: New
€ 33.99€ 29.89
€ 33.99
€ 29.89