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International Business Scholarship: AIB Fellows on the First 50 Years and Beyond
Jean J. Boddewyn (Ed.)
€ 104.30
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Description for International Business Scholarship: AIB Fellows on the First 50 Years and Beyond
Hardback. The AIB Fellows Group includes top researchers, educators, and administrators in the IB field. This book covers the growth of several functional areas (marketing, advertising, and finance). It reviews problems of methodological rigor in IB research. It also traces the history and evolution of IB studies. Editor(s): Boddewyn, Jean J. Series: Research in Global Strategic Management. Num Pages: 432 pages, black & white illustrations. BIC Classification: KJK. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 23. Weight in Grams: 779.
The AIB Fellows Group includes top researchers, educators, and administrators in the IB field. Most of its 60 members have contributed to this edited volume as authors, co-authors and reviewers, including such noteworthy scholars as John Dunning, Alan Rugman and Yair Aharoni, among many others.Its chapters examine aspects of the growth of the field, evaluate our present state of knowledge and outline future lines of research. They cover the growth of several functional areas (marketing, advertising, finance, etc.), review problems of methodological rigor in IB research, trace the history and evolution of IB studies and their likely future trajectories, raise ... Read more
The AIB Fellows Group includes top researchers, educators, and administrators in the IB field. Most of its 60 members have contributed to this edited volume as authors, co-authors and reviewers, including such noteworthy scholars as John Dunning, Alan Rugman and Yair Aharoni, among many others.Its chapters examine aspects of the growth of the field, evaluate our present state of knowledge and outline future lines of research. They cover the growth of several functional areas (marketing, advertising, finance, etc.), review problems of methodological rigor in IB research, trace the history and evolution of IB studies and their likely future trajectories, raise ... Read more
Product Details
Format
Hardback
Publication date
2008
Publisher
Emerald Publishing Limited United States
Number of pages
432
Condition
New
Series
Research in Global Strategic Management
Number of Pages
432
Place of Publication
, United States
ISBN
9780762314706
SKU
V9780762314706
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-1
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