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24%OFFSailesh Chutani - Technology at the Margins: How IT Meets the Needs of Emerging Markets - 9780470639979 - V9780470639979
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Technology at the Margins: How IT Meets the Needs of Emerging Markets

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Description for Technology at the Margins: How IT Meets the Needs of Emerging Markets Hardcover. Remain competitive by offering more accessible, affordable, and relevant information technologies that meet mass-market needs Technology at the Margins demonstrates that by making IT more accessible, affordable, and relevant, new mass markets can be opened. Series: Microsoft Executive Leadership Series. Num Pages: 166 pages, Illustrations. BIC Classification: KJD. Category: (P) Professional & Vocational. Dimension: 239 x 162 x 16. Weight in Grams: 366.

Remain competitive by offering more accessible, affordable, and relevant information technologies that meet mass-market needs

Technology at the Margins demonstrates that by making IT more accessible, affordable, and relevant, new mass markets can be opened. Based on solid insights generated in key areas of health, education, finance and the environment, the book offers practical recommendations and insights from world leaders, innovators, practitioners and new users of emergent technologies.

  • Offers recommendations on how companies can ensure their own competitiveness by offering more accessible, affordable, and relevant information technologies to support mass market needs
  • Suggests practical recommendations and insights from world leaders, innovators, ... Read more
  • Challenges businesses to rethink their uses of existing technologies

Technology at the Margins will be of interest to decision makers in the private, public and nonprofit sectors who are interested in opportunities offered by IT in meeting the needs of those at the base of the worlds economic pyramid.

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Product Details

Format
Hardback
Publication date
2010
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
166
Condition
New
Series
Microsoft Executive Leadership Series
Number of Pages
192
Place of Publication
New York, United States
ISBN
9780470639979
SKU
V9780470639979
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50

About Sailesh Chutani
SAILESH CHUTANI is the cofounder and CEO of Mobisante, Inc. where his goal is to democratize access to healthcare by making diagnostics affordable and accessible. He was formerly a senior director for external research at Microsoft where he pioneered open innovation and funded seminal work in mHealth and technology for the emerging markets. Chutani has also held leadership roles in ... Read more

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