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Competitive Intelligence 2.0
Luc . Ed(S): Quoniam
€ 218.14
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Description for Competitive Intelligence 2.0
This groundbreaking book considers the implications of the changing paradigm for competitive, economic, and territorial intelligence applied to innovation, value creation and enhancement of territories. Competitive intelligence is therefore in the 2. 0 and its values: perpetual beta, user-generated content, social relations, etc. Editor(s): Quoniam, Luc. Num Pages: 396 pages, Illustrations, maps. BIC Classification: KJMB; TJF. Category: (G) General (US: Trade). Dimension: 242 x 177 x 27. Weight in Grams: 715.
The recent “concept of 2.0", a consequence of "Web 2.0", discusses the emergence of a new style, emancipated from the Web, which finds applications in all areas of social activity: management, innovation, education , organization, territory, etc.
This book considers the implications of the changing paradigm for competitive, economic and territorial intelligence applied to innovation, value creation and enhancement of territories. Competitive intelligence is therefore in the "2.0" and its values: perpetual beta, user-generated content, social relations, etc., horizontality, a renewed legitimacy.
This book, collecting contributions from international experts, testifies to the heterogeneity and richness of possible approaches. ... Read more
The recent “concept of 2.0", a consequence of "Web 2.0", discusses the emergence of a new style, emancipated from the Web, which finds applications in all areas of social activity: management, innovation, education , organization, territory, etc.
This book considers the implications of the changing paradigm for competitive, economic and territorial intelligence applied to innovation, value creation and enhancement of territories. Competitive intelligence is therefore in the "2.0" and its values: perpetual beta, user-generated content, social relations, etc., horizontality, a renewed legitimacy.
This book, collecting contributions from international experts, testifies to the heterogeneity and richness of possible approaches. ... Read more
Product Details
Publication date
2011
Publisher
ISTE Ltd and John Wiley & Sons Inc United Kingdom
Number of pages
396
Condition
New
Number of Pages
400
Format
Hardback
Place of Publication
London, United Kingdom
ISBN
9781848213050
SKU
V9781848213050
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Luc . Ed(S): Quoniam
Luc Quoniam is a university professor, a member of the Paragraphe Laboratory University Paris 8 in France, and leader of the Lab4U Research Laboratory in Science of Information and Communication 2.0.
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