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High-Tech Grass-Roots
J. Cherie Strachan
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Description for High-Tech Grass-Roots
Paperback. This work looks at trends in small-town politics, tracking the infiltration of sophisticated communications technology, the use of political consultants, and the increase in fundraising and campaign expenditures. Series: Campaigning American Style. Num Pages: 256 pages, bibliography, index. BIC Classification: 1KBB; JPHF; PDR. Category: (G) General (US: Trade). Dimension: 228 x 147 x 11. Weight in Grams: 231.
Election campaigns in small and mid-sized electoral districts have been run from the grass roots from the beginning of the republic. Yard signs, door-to-door canvassing, and soap-box oratory have characterized state and local elections for years, and many predict their persistence into the 21st century. This book looks at new trends in small-town politics, tracking the infiltration of sophisticated communications technology, the use of political consultants, and the increase in fundraising and campaign expenditures. Original surveys, interviews, and in-depth case studies lead the author to conclude that the new tactics are with us to stay, but that their potentially negative ... Read more
Election campaigns in small and mid-sized electoral districts have been run from the grass roots from the beginning of the republic. Yard signs, door-to-door canvassing, and soap-box oratory have characterized state and local elections for years, and many predict their persistence into the 21st century. This book looks at new trends in small-town politics, tracking the infiltration of sophisticated communications technology, the use of political consultants, and the increase in fundraising and campaign expenditures. Original surveys, interviews, and in-depth case studies lead the author to conclude that the new tactics are with us to stay, but that their potentially negative ... Read more
Product Details
Format
Paperback
Publication date
2002
Publisher
Rowman & Littlefield United States
Number of pages
256
Condition
New
Series
Campaigning American Style
Number of Pages
256
Place of Publication
Lanham, MD, United States
ISBN
9780742517660
SKU
V9780742517660
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About J. Cherie Strachan
J. Cherie Strachan is assistant professor of communication at the University of Albany.
Reviews for High-Tech Grass-Roots
[Strachan] organizes and delivers her points nicely, going well beyond merely documenting the trend in order to cogently explore the broader issues of why local candidates are changing tactics and the implications of those changes.
Perspectives on Politics
An important new work that underscores the compatibility of grass roots campaigns with contemporary or technologically based electoral strategies, High-Tech ... Read more
Perspectives on Politics
An important new work that underscores the compatibility of grass roots campaigns with contemporary or technologically based electoral strategies, High-Tech ... Read more