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Categorical Statistics for Communication Research
Bryan E. Denham
€ 100.93
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Description for Categorical Statistics for Communication Research
Hardback. Categorical Statistics for CommunicationResearch presents scholars with a discipline-specific guide to categorical data analysis. The text blends necessary background information and formulas for statistical procedures with data analyses illustrating techniques such as log- linear modeling and logistic regression analysis. Num Pages: 296 pages. BIC Classification: GPS; GTC; PBT. Category: (P) Professional & Vocational. Dimension: 161 x 236 x 19. Weight in Grams: 498.
Categorical Statistics for CommunicationResearch presents scholars with a discipline-specific guide to categorical data analysis. The text blends necessary background information and formulas for statistical procedures with data analyses illustrating techniques such as log- linear modeling and logistic regression analysis. * Provides techniques for analyzing categorical data from a communication studies perspective * Provides an accessible presentation of techniques for analyzing categorical data for communication scholars and other social scientists working at the advanced undergraduate and graduate teaching levels * Illustrated with examples from different types of communication research such as health, political and sports communication and entertainment * Includes exercises ... Read more
Categorical Statistics for CommunicationResearch presents scholars with a discipline-specific guide to categorical data analysis. The text blends necessary background information and formulas for statistical procedures with data analyses illustrating techniques such as log- linear modeling and logistic regression analysis. * Provides techniques for analyzing categorical data from a communication studies perspective * Provides an accessible presentation of techniques for analyzing categorical data for communication scholars and other social scientists working at the advanced undergraduate and graduate teaching levels * Illustrated with examples from different types of communication research such as health, political and sports communication and entertainment * Includes exercises ... Read more
Product Details
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2016
Condition
New
Number of Pages
296
Place of Publication
New York, United States
ISBN
9781118927106
SKU
V9781118927106
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Bryan E. Denham
Bryan E. Denham is Professor of Communication at Clemson University. An expert on logistic regression and log-linear modeling, he has published articles on teaching empirical research methods and applying categorical statistics to social data in outlets such as the Journal of Communication, Journalism & Mass Communication Quarterly, Journalism & Mass Communication Educator, and the Journal of Risk Research. He ... Read more
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