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Dialogue in Focus Groups
Ivana Markova
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Description for Dialogue in Focus Groups
Hardcover. An introduction to understanding focus groups as analytical means exploring socially shared knowledge. This book examines how to analyse interaction and ideas expressed in focus groups. It considers different kinds of interdependencies among participants who hold diverse positions. It explores circulations of ideas and contents in focus groups. Series: Studies in Language & Communication. Num Pages: 243 pages. BIC Classification: CFB. Category: (G) General (US: Trade). Dimension: 167 x 244 x 19. Weight in Grams: 508.
In contrast to a vast literature that provides information and guides about focus groups as a methodological tool, this book is an introduction to understanding focus groups as analytical means exploring socially shared knowledge, e.g. social representations of AIDS, biotechnology or democracy, beliefs and lay explanations of social phenomena. The main emphasis of the book is to examine how to analyse interaction and ideas expressed in focus groups. The book considers, first, different kinds of dynamic interdependencies among participants who hold the diverse and heterogeneous positions. Second, it explores circulations of ideas and contents in focus groups. More generally, the ... Read more
In contrast to a vast literature that provides information and guides about focus groups as a methodological tool, this book is an introduction to understanding focus groups as analytical means exploring socially shared knowledge, e.g. social representations of AIDS, biotechnology or democracy, beliefs and lay explanations of social phenomena. The main emphasis of the book is to examine how to analyse interaction and ideas expressed in focus groups. The book considers, first, different kinds of dynamic interdependencies among participants who hold the diverse and heterogeneous positions. Second, it explores circulations of ideas and contents in focus groups. More generally, the ... Read more
Product Details
Format
Hardback
Publication date
2007
Publisher
Equinox Publishing Ltd United Kingdom
Number of pages
243
Condition
New
Series
Studies in Language & Communication
Number of Pages
243
Place of Publication
London, United Kingdom
ISBN
9781845530495
SKU
V9781845530495
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-2
About Ivana Markova
Ivana Markova is Professor of Psychology at the University of Stirling in Scotland, UK. She is the author of Paradigms, Thought and Language (1982), Human Awareness (1987), Dialogicality and Social Representations (2003). Per Linell is a sociolinguist and Professor in the interdisciplinary graduate school of communication studies at Linkoping University, Sweden. He has published widely within the field of discourse ... Read more
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