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27%OFFNed Crouch - Mexicans and Americans - 9781857883428 - V9781857883428
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Mexicans and Americans

€ 19.99
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Description for Mexicans and Americans Paperback. We all need help in achieving cultural fluency. We are baffled when problems arise and insist on resolving conflicts according to our cultural norms. When this behaviour kicks in important deals fall through, opportunities are missed and good will is squandered. This title provides tools for making practical adjustments. Num Pages: 288 pages. BIC Classification: 1KLCM; JFC; KJK. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 229 x 148 x 19. Weight in Grams: 474.
Whether negotiating a delivery date, launching a local franchise or renting a car in Mexico City, speaking the language and knowing the rules of business are not enough. In any culture where yes can mean no—or sometimes maybe—even giants like Wal-Mart and IBM can make costly mistakes. Mexicans and Americans gets to the heart of our differences and lays the groundwork for cultural fluency. Here is a humorous and insightful firthand look at how to succeed in working with Mexicans—on either side of the border. Steeped in the richness of Mexican culture and history, Ned Crouch helps us understand the ... Read more

Product Details

Publication date
Hodder & Stoughton General Division United Kingdom
Number of pages
Signed by the author
Number of Pages
Place of Publication
, United Kingdom
Shipping Time
Usually ships in 5 to 9 working days

About Ned Crouch
Ned Crouch has lived and worked in Mexico for much of the past twenty years developing business opportunities for major corporations including Steelcase, Cooper Industries, Attwood, Philips (Netherlands), Yazaki North America, Holland Group, and Graco. At the height of his consulting business he managed the placement of more than USD400 million in Mexico, setting up factories, negotiating licenses, strategic alliances ... Read more

Reviews for Mexicans and Americans
I wish I had known all this stuff when I was working in Mexico.
Gary Simon, President of Sigma Group and Former Executive with El Paso Energy This should be a textbook worth credit hours...it reads like an adventure novel.
Peter D. Olsen, Ford Motor Company Very well written, both as prose and from the ripening of long ... Read more

Goodreads reviews for Mexicans and Americans

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