The Rise of Spanish-Language Filmmaking: Out from Hollywood´s Shadow, 1929-1939
Lisa Jarvinen
Silent film was universally understood and could be exported anywhere. But when “talkies” arrived, the industry began experimenting with dubbing, subtitling, and dual track productions in more than one language. Where language fractured the European film market, for Spanish-speaking countries and communities, it created new opportunities. In The Rise of Spanish-Language Filmmaking, Lisa Jarvinen focuses specifically on how Hollywood lost ground in the lucrative international Spanish-speaking audience between 1929 and 1939.
Hollywood studios initially trained cadres of Spanish-speaking film professionals, created networks among them, and demonstrated the viability of a broadly conceived, transnational, Spanish-speaking film market in an attempt to forestall ... Read more
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About Lisa Jarvinen
Reviews for The Rise of Spanish-Language Filmmaking: Out from Hollywood´s Shadow, 1929-1939
Journal of American History
"Transnational cultural history at its best! Jarvinen unearths struggles among racist Hollywood executives, nationalist Latin Americans, and cosmopolitan film crews as they forged a new market for ... Read more