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Million Dollar Mailings
Denison Hatch
€ 83.55
€ 79.76
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Description for Million Dollar Mailings
Hardback. Num Pages: 536 pages, illustrations. BIC Classification: KJE; KJP; KJSA; UDB. Category: (G) General (US: Trade). Dimension: 286 x 225 x 40. Weight in Grams: 1835.
An exclusive insider's look at the art and science of direct mail creative technique -- copy approaches, design, formats, offers -- unlike anything ever before assembled. In addition to the successful mailings shown and described in this updated edition, new topics include killer fundraising letters, the illustrated history of the magalog, and using direct mail to make money on the internet. This insider's look at the art and science of direct mail also contains an overview (complete with illustrations) of new trends in direct mail.
An exclusive insider's look at the art and science of direct mail creative technique -- copy approaches, design, formats, offers -- unlike anything ever before assembled. In addition to the successful mailings shown and described in this updated edition, new topics include killer fundraising letters, the illustrated history of the magalog, and using direct mail to make money on the internet. This insider's look at the art and science of direct mail also contains an overview (complete with illustrations) of new trends in direct mail.
Product Details
Format
Hardback
Publication date
1997
Publisher
Bonus Books Inc United States
Number of pages
536
Condition
New
Number of Pages
536
Place of Publication
Lanham, United States
ISBN
9781566251624
SKU
V9781566251624
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Denison Hatch
Denny Hatch
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