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Google Advertising Tools
Harold Davis
€ 36.99
€ 30.42
FREE Delivery in Ireland
Description for Google Advertising Tools
Paperback. Teaches how to take advantage of Google AdWords and AdSense, the sophisticated online advertising tools used by thousands of businesses, large and small. This book helps you: learn how to create effective campaign plans for your website; and understand the PageRank algorithm, Search Engine Optimization (SEO), and Search Engine Marketing (SEM). Num Pages: 430 pages, Illustrations. BIC Classification: UMW. Category: (G) General (US: Trade). Dimension: 233 x 180 x 24. Weight in Grams: 586.
With this book, you'll learn how to take complete advantage of Google AdWords and AdSense, the sophisticated online advertising tools used by thousands of businesses, large and small. The second edition provides a substantially updated guide to advertising on the Web: how it works in general, and how Google's advertising programs in particular help you make money. You'll find everything you need to work with AdWords, which lets you generate text ads to accompany specific search term results, and AdSense, which automatically delivers precisely targeted text and image ads to your website. The book focuses on best practices, with several ... Read more
With this book, you'll learn how to take complete advantage of Google AdWords and AdSense, the sophisticated online advertising tools used by thousands of businesses, large and small. The second edition provides a substantially updated guide to advertising on the Web: how it works in general, and how Google's advertising programs in particular help you make money. You'll find everything you need to work with AdWords, which lets you generate text ads to accompany specific search term results, and AdSense, which automatically delivers precisely targeted text and image ads to your website. The book focuses on best practices, with several ... Read more
Product Details
Format
Paperback
Publication date
2009
Publisher
O'Reilly Media, Inc, USA United States
Number of pages
430
Condition
New
Number of Pages
430
Place of Publication
Sebastopol, United States
ISBN
9780596155797
SKU
V9780596155797
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Harold Davis
Harold Davis is a photographer and author. His photographs have been widely published, exhibited, and collected. Many of his fine art photography posters are well known, including some recent alternatively processed digital flower images published by New York Graphic Society. The author of more than twenty books, Harold has written (and illustrated with his photographs) Digital Photography: Digital ... Read more
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