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Designing Personalized User Experiences in e-Commerce
. Ed(S): Karat, Clare-Marie; Blom, Jan O.; Karat, John
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Description for Designing Personalized User Experiences in e-Commerce
Hardback. Focuses on issues in the design of personalized web sites. The topics range from the design and evaluation of user interfaces and tools to information architecture and computer programming related to commercial web sites. This book is useful for those working or studying in the field of HCI, information architecture or eCommerce. Editor(s): Karat, Clare-Marie; Blom, Jan O.; Karat, John. Series: Human-Computer Interaction Series. Num Pages: 360 pages, 158 black & white illustrations, biography. BIC Classification: KNTX; UM; UY. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 234 x 156 x 20. Weight in Grams: 686.
How do you design personalized user experiences that delight and provide value to the customers of an eCommerce site? Personalization does not guarantee high quality user experience: a personalized user experience has the best chance of success if it is developed using a set of best practices in HCI. In this book 35 experts from academia, industry and government focus on issues in the design of personalized web sites. The topics range from the design and evaluation of user interfaces and tools to information architecture and computer programming related to commercial web sites. The book covers four main areas:
-Theoretical, ... Read more
Product Details
Format
Hardback
Publication date
2004
Publisher
Springer-Verlag New York Inc. United States
Number of pages
360
Condition
New
Series
Human-Computer Interaction Series
Number of Pages
348
Place of Publication
New York, NY, United States
ISBN
9781402021473
SKU
V9781402021473
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
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