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Applied Data Mining for Business and Industry
Paolo Giudici
€ 63.54
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Description for Applied Data Mining for Business and Industry
Paperback. Since the publication of the first edition, the field has seen many dramatic changes. Eight new case studies and 70% new material bring this Second Edition of Applied Data Mining for Business and Industry completely up to date. All the methods described are either computational or of a statistical-modeling nature. Num Pages: 258 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJ; UNC; UNF. Category: (P) Professional & Vocational. Dimension: 227 x 150 x 16. Weight in Grams: 398.
The increasing availability of data in our current, information overloaded society has led to the need for valid tools for its modelling and analysis. Data mining and applied statistical methods are the appropriate tools to extract knowledge from such data. This book provides an accessible introduction to data mining methods in a consistent and application oriented statistical framework, using case studies drawn from real industry projects and highlighting the use of data mining methods in a variety of business applications.
The increasing availability of data in our current, information overloaded society has led to the need for valid tools for its modelling and analysis. Data mining and applied statistical methods are the appropriate tools to extract knowledge from such data. This book provides an accessible introduction to data mining methods in a consistent and application oriented statistical framework, using case studies drawn from real industry projects and highlighting the use of data mining methods in a variety of business applications.
- Introduces data mining methods and applications.
- Covers classical and Bayesian multivariate statistical methodology as well as machine learning and computational ... Read more
- Includes many recent developments such as association and sequence rules, graphical Markov models, lifetime value modelling, credit risk, operational risk and web mining.
- Features detailed case studies based on applied projects within industry.
- Incorporates discussion of data mining software, with case studies analysed using R.
- Is accessible to anyone with a basic knowledge of statistics or data analysis.
- Includes an extensive bibliography and pointers to further reading within the text.
Applied Data Mining for Business and Industry, 2nd edition is aimed at advanced undergraduate and graduate students of data mining, applied statistics, database management, computer science and economics. The case studies will provide guidance to professionals working in industry on projects involving large volumes of data, such as customer relationship management, web design, risk management, marketing, economics and finance.
Show LessProduct Details
Format
Paperback
Publication date
2009
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
258
Condition
New
Number of Pages
272
Place of Publication
New York, United States
ISBN
9780470058879
SKU
V9780470058879
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Paolo Giudici
Paolo Giudici – Department of Economics and Quantitative Methods, University of Pavia, A lecturer in data mining, business statistics, data analysis and risk management, Professor Giudici is also the director of the data mining laboratory. He is the author of around 80 publications, and the coordinator of 2 national research grants on data mining, and local coordinator of a European integrated project ... Read more
Reviews for Applied Data Mining for Business and Industry
“If I had to recommend a good introduction to data mining, I would choose this one.” (Stat Papers, 2011)