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25%OFFPhil Simon - Too Big to Ignore: The Business Case for Big Data - 9781119217848 - V9781119217848
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Too Big to Ignore: The Business Case for Big Data

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Description for Too Big to Ignore: The Business Case for Big Data Paperback. Residents in Boston, Massachusetts are automatically reporting potholes and road hazards via their smartphones. Progressive Insurance tracks real-time customer driving patterns and uses that information to offer rates truly commensurate with individual safety. Series: Wiley and SAS Business Series. Num Pages: 256 pages. BIC Classification: KJC; KJM; KNTX. Category: (P) Professional & Vocational. Dimension: 227 x 153 x 16. Weight in Grams: 146.
Residents in Boston, Massachusetts are automatically reporting potholes and road hazards via their smartphones. Progressive Insurance tracks real-time customer driving patterns and uses that information to offer rates truly commensurate with individual safety. Google accurately predicts local flu outbreaks based upon thousands of user search queries. Amazon provides remarkably insightful, relevant, and timely product recommendations to its hundreds of millions of customers. Quantcast lets companies target precise audiences and key demographics throughout the Web. NASA runs contests via gamification site TopCoder, awarding prizes to those with the most innovative and cost-effective solutions to its problems. Explorys offers penetrating and previously ... Read more

Product Details

Publisher
John Wiley & Sons Inc
Format
Paperback
Publication date
2015
Series
Wiley and SAS Business Series
Condition
New
Number of Pages
256
Place of Publication
New York, United States
ISBN
9781119217848
SKU
V9781119217848
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-2

About Phil Simon
Phil Simon is a frequent keynote speaker, a recognized technology authority, and the award-winning author of seven management books. His contributions have been featured in The Harvard Business Review, Wired, BusinessWeek, The Huffington Post, and The New York Times, and on CNN, NBC, and CNBC.

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