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7%OFFDonoghue - PR: Fifty Years in the Field - 9781550021646 - V9781550021646
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PR: Fifty Years in the Field

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Description for PR: Fifty Years in the Field paperback.

In PR: Fifty Years in the Field, Jack Donoghue brings together the results of a lifetime in public relations — in the military, public, and private sectors. Each chapter focuses on a different public relations problem, so that the collection as a whole reflects the full spectrum of challenges that PR officers face. The book documents the strategies applied to and the lessons learned from public relations exercises involving such divergent events as the Hong Kong Courts Martial, the Manitoba flood of 1950, the Manitoba polio epidemic of 1953, and the National Energy Program. It also describes the PR problems ... Read more

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Product Details

Format
Paperback
Publication date
1993
Publisher
Dundurn Press Canada
Number of pages
202
Condition
New
Number of Pages
192
Place of Publication
Toronto, Canada
ISBN
9781550021646
SKU
V9781550021646
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15

About Donoghue
Jack Donoghue is considered a "dean of the profession" in Canada. His career in public relations has spanned more than fifty years and has included stints in the Canadian Army, with the government, and in the private sector. He has received national awards from the Canadian Public Relations Society and is the author of an earlier book, "The Edge of ... Read more

Reviews for PR: Fifty Years in the Field
"Donoghue's reflections on PR and the abuse of political power could be read with profit in any legislature or social science class. This book warrants a place in public-relations course studies."
Sidney Allinson
Canadian Book Review Annual

Goodreads reviews for PR: Fifty Years in the Field


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