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Toyota
K. Dennis Chambers
€ 54.99
€ 46.26
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Description for Toyota
Hardback. Discusses the evolution of Toyota and how they began to set the standard for quality, innovation, and mass market appeal in the worldwide automobile market. This title also offers features that include a look at the people associated with Toyota, a Toyota time line, a focus on products, and a look at how the company treats and trains its workers. Series: Corporations That Changed the World. Num Pages: 144 pages, Illustrations. BIC Classification: 1FPJ; KNDR. Category: (G) General (US: Trade); (UF) Further/Higher Education. Dimension: 235 x 155 x 15. Weight in Grams: 340.
Toyota rose from the ashes of World War II to become, just fifty years later, one of the dominant automakers in the world. How did Toyota do it? How did it go from making cars that Westerners pointed to and laughed at to making cars, like the Lexus, that people now lust after? That's what this book is all about. As veteran writer K. Dennis Chambers shows, Toyota, crazy like a fox, had a long-term plan to become a top-tier player in the auto industry. Through patience, persistence, and a willingness to dream of a different future as well as ... Read more
Toyota rose from the ashes of World War II to become, just fifty years later, one of the dominant automakers in the world. How did Toyota do it? How did it go from making cars that Westerners pointed to and laughed at to making cars, like the Lexus, that people now lust after? That's what this book is all about. As veteran writer K. Dennis Chambers shows, Toyota, crazy like a fox, had a long-term plan to become a top-tier player in the auto industry. Through patience, persistence, and a willingness to dream of a different future as well as ... Read more
Product Details
Format
Hardback
Publication date
2008
Publisher
Bloomsbury Publishing Plc United States
Number of pages
144
Condition
New
Series
Corporations That Changed the World
Number of Pages
144
Place of Publication
, United States
ISBN
9780313350320
SKU
V9780313350320
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-10
About K. Dennis Chambers
K. Dennis Chambers is Founder of Chambers Communications, specializing in advertising and marketing communications, technical writing, and business writing. He is an adjunct professor of English at NECC and corporate trainer with several national companies. He is the author of Writing to Get Action, and The Entrepreneur's Guide to Writing Business Plans and Proposals (Praeger 2007).
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