Tourism in China
Chon, Kaye Sung; Guangrui, Zhang; Yu, Lawrence; Ap, John; Lew, Alan A.
Examine China's impact on the world tourism market!
Tourism in China is a comprehensive study of tourism and the travel industry in China--past, present, and future. Since joining many of its Asia-Pacific neighbors in identifying tourism as a vehicle for socioeconomic growth and poverty alleviation, China has become the leader in the Asian travel industry, surpassing all forecasts with high and constant growth in international and domestic tourism activity. In fact, the World Trade Organization predicts that by 2020, China will become the world's leading tourism destination, receiving 145 million visitors. This timely book examines the diverse opportunities and ... Read more
- the impressions of Western travelers in China during the 19th century
- the tourism boom and its development since 1978
- the development of ecotourism in China's nature reserves
- the effect of the tourism boom on the hotel industry
- the development of theme parks in China.
With two-thirds of China's provincial governments committed to making tourism one of their pillar industries, it is essential that tourism professionals, academics, and students around the world have a thorough understanding of this leader in current and future world travel. Tourism in China provides a detailed look at how the country’s tourism industry was built and how it will continue to expand. Helpful tables and figures, as well as a glossary of relevant terms, make the information easy to access and understand.
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About Chon, Kaye Sung; Guangrui, Zhang; Yu, Lawrence; Ap, John; Lew, Alan A.
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