12%OFF
The Color Revolution
Regina Lee Blaszczyk
€ 49.99
€ 44.07
FREE Delivery in Ireland
Description for The Color Revolution
Hardcover. .
A history of color and commerce from haute couture to automobile showrooms to interior design. When the fashion industry declares that lime green is the new black, or instructs us to think pink!, it is not the result of a backroom deal forged by a secretive cabal of fashion journalists, designers, manufacturers, and the editor of Vogue. It is the latest development of a color revolution that has been unfolding for more than a century. In this book, the award-winning historian Regina Lee Blaszczyk traces the relationship of color and commerce, from haute couture to ... Read more
A history of color and commerce from haute couture to automobile showrooms to interior design. When the fashion industry declares that lime green is the new black, or instructs us to think pink!, it is not the result of a backroom deal forged by a secretive cabal of fashion journalists, designers, manufacturers, and the editor of Vogue. It is the latest development of a color revolution that has been unfolding for more than a century. In this book, the award-winning historian Regina Lee Blaszczyk traces the relationship of color and commerce, from haute couture to ... Read more
Product Details
Publisher
MIT Press Ltd United States
Number of pages
400
Format
Hardback
Publication date
2012
Series
Lemelson Center Studies in Invention & Innovation Series
Condition
New
Weight
1461g
Number of Pages
400
Place of Publication
Cambridge, Mass., United States
ISBN
9780262017770
SKU
V9780262017770
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-6
About Regina Lee Blaszczyk
Regina Lee Blaszczyk is Leadership Chair in the History of Business and Society at the University of Leeds and an associate editor at the Journal of Design History. Her books include Imagining Consumers: Design and Innovation from Wedgwood to Corning, Producing Fashion: Commerce, Culture and Consumers, and American Consumer Society, 1865-2005: From Hearth to HDTV.
Reviews for The Color Revolution
This fascinating book details how a group of unheralded 'color engineers' created and standardized palettes for the American mass market...Blaszczyk, a design historian, illuminates the economic forces and shifting cultural values that have influenced consumers' color preferences-and she shows how industry has sought to fathom those trends and to anticipate and alter those preferences. -The Atlantic Read ... Read more