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Fashion Buying: From Trend Forecasting to Shop Floor
Dimitri Koumbis
€ 34.99
€ 29.52
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Description for Fashion Buying: From Trend Forecasting to Shop Floor
Paperback. Series: Basics Fashion Management. Num Pages: 176 pages, 120 colour illus. BIC Classification: KNSX. Category: (U) Tertiary Education (US: College). Dimension: 162 x 230 x 13. Weight in Grams: 440.
Containing fully updated and beautifully illustrated need-to-know info, this revised second edition of the bestselling textbook on fashion buying contains everything today's fashion management student needs to give them a clear head-start in this lucrative but highly competitive industry. Fashion Buying uniquely looks at what fashion buying entails in terms of the activities, processes and people involved - from the perspective of the fashion buyer. The book breaks down the five key areas of buying activity for those wishing to pursue a career in the industry, crucially exploring the role of the fashion buyer, sources of ... Read more
Containing fully updated and beautifully illustrated need-to-know info, this revised second edition of the bestselling textbook on fashion buying contains everything today's fashion management student needs to give them a clear head-start in this lucrative but highly competitive industry. Fashion Buying uniquely looks at what fashion buying entails in terms of the activities, processes and people involved - from the perspective of the fashion buyer. The book breaks down the five key areas of buying activity for those wishing to pursue a career in the industry, crucially exploring the role of the fashion buyer, sources of ... Read more
Product Details
Publisher
Bloomsbury Publishing PLC
Format
Paperback
Publication date
2017
Series
Basics Fashion Management
Condition
New
Number of Pages
176
Place of Publication
London, United Kingdom
ISBN
9781474252928
SKU
V9781474252928
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-50
About Dimitri Koumbis
David Shaw worked in fashion buying for over 20 years for some of the UK's largest fashion retailers. A pioneer of several of the first fashion buying courses, David is now an academic, consultant trainer and writer. Dimitri Koumbis is a fashion marketing and management professor at The Savannah College of Art and Design, USA. He ... Read more
Reviews for Fashion Buying: From Trend Forecasting to Shop Floor
In five to-the-point chapters, Fashion Buying delivers all that is needed to know about becoming a buyer. It is at once detailed and efficient; a masterful little book that inevitably paves the way to a better understanding of the merchandising environment and the job of a fashion buyer.
Susan N. Spencer, Merchandise Product Development and Merchandise Marketing Faculty, ... Read more
Susan N. Spencer, Merchandise Product Development and Merchandise Marketing Faculty, ... Read more