Media, information & communication industries
Results 529 - 552 of 2026
Media, information & communication industries
Hardcover. This book is an essential read for anyone interested in Public Relations in Asia. Combining the latest in Public Relations theory with practical guidance on how to plan and structure a PR campaign and top tips on how to create successful PR campaigns, this book is also full of fascinating case histories from Asia and the rest of the world. Num Pages: 245 pages, biography. BIC Classification: KJK; KJP; KNT. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 235 x 155 x 15. Weight in Grams: 529.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Palgrave Macmillan
- Edition
- First Edition
- Number of pages
- 248
- Condition
- New
- SKU
- V9780230549418
- ISBN
- 9780230549418
Hardback
Condition: New
€ 91.33
€ 91.33
Hardcover. This fascinating book provides a unique experiential view into the hidden globalization of Vodafone, in which was created a social network that was engaged in the acquisition and deployment of a global network of mobile technology that now serves a proportionate mobile customer base of more than 190 million. Num Pages: 223 pages, biography. BIC Classification: KJC; KJK; KNTT. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 242 x 163 x 19. Weight in Grams: 500.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Palgrave Macmillan
- Edition
- First Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9780230551176
- ISBN
- 9780230551176
Hardback
Condition: New
€ 90.83
€ 90.83
Hardcover. Based on first-hand information obtained from Chinese and Foreign enterprises and institutions in the Chinese ICT industry, this book presents a comprehensive analysis of the evolution of Chinese ICT industrial sector. It especially analyzes the strengths, weaknesses, and threats facing both the Chinese enterprise and western multinationals. Num Pages: 221 pages, biography. BIC Classification: 1FPC; KNTX. Category: (P) Professional & Vocational. Dimension: 219 x 164 x 18. Weight in Grams: 388.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- Palgrave Macmillan
- Number of pages
- 224
- Condition
- New
- SKU
- V9780230553750
- ISBN
- 9780230553750
Hardback
Condition: New
€ 122.32
€ 122.32
Hardback. Small children are regularly captivated by programmes made especially for them -- ranging from classics like Sesame Street to more recent arrivals such as Blues Clues and Teletubbies. This book examines the industry interests behind preschool television, and how commercial, creative and curricular priorities shape and inform what is produced. Num Pages: 264 pages, 1, black & white illustrations. BIC Classification: 1DBK; 1KBB; APT; KNTD. Category: (P) Professional & Vocational. Dimension: 222 x 146 x 20. Weight in Grams: 430.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- Palgrave Macmillan
- Edition
- 2010th Edition
- Number of pages
- 264
- Condition
- New
- SKU
- V9780230574403
- ISBN
- 9780230574403
Hardback
Condition: New
€ 64.53
€ 64.53
Paperback. For over 1500 years books have weathered numerous cultural changes remarkably unaltered. Through wars, radio, TV, computer games and fluctuating literacy rates, the book has, somewhat bizarrely, remained the more robust and culturally relevant way to communicate ideas. Now, for the first time since the Middle Ages, all that is about to change. Num Pages: 304 pages, black & white illustrations. BIC Classification: KNTP; PDZ. Category: (P) Professional & Vocational. Dimension: 191 x 123 x 16. Weight in Grams: 234.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Palgrave Macmillan
- Edition
- 1 Reprint
- Number of pages
- 304
- Condition
- New
- SKU
- V9780230614468
- ISBN
- 9780230614468
Paperback
Condition: New
€ 29.99€ 26.04
€ 29.99
€ 26.04
Paperback. The Essential Feature explains how to apply research and literary techniques to journalistic writing; provides eight examples of successful prize-winning published articles; combines approaches to writing with practical advice on working as a staff or freelance writer; and supplies publishing tips to give the beginning writer a better understanding of the market. Num Pages: 289 pages, Ill. BIC Classification: CBW; GTC; KNTJ. Category: (P) Professional & Vocational. Dimension: 254 x 178 x 19. Weight in Grams: 681.
- Format
- Paperback
- Publication date
- 1990
- Publisher
- Columbia University Press United States
- Number of pages
- 289
- Condition
- New
- SKU
- V9780231068871
- ISBN
- 9780231068871
Paperback
Condition: New
€ 66.21
€ 66.21
Paperback. Num Pages: 378 pages, 16 photos. BIC Classification: GTC; JFSJ1; KNTD. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 19. Weight in Grams: 635.
- Format
- Paperback
- Publication date
- 1990
- Publisher
- Columbia University Press United States
- Edition
- Morningside ed
- Number of pages
- 378
- Condition
- New
- SKU
- V9780231074179
- ISBN
- 9780231074179
Paperback
Condition: New
€ 50.82
€ 50.82
Paperback. An insider's view of how the American legal system and the press interact, which describes how a legal reporter cultivates sources and defines how reporters can be productive within the legal system. The study also provides journalists with tips for covering a trial, analyzing the news potential. Series: A Morningside Book S. Num Pages: 289 pages. BIC Classification: 1KBB; KNTJ; LNB. Category: (P) Professional & Vocational. Dimension: 227 x 150 x 21. Weight in Grams: 499.
- Format
- Paperback
- Publication date
- 1992
- Publisher
- Columbia University Press United States
- Edition
- Columbia University Press Morningside ed
- Number of pages
- 289
- Condition
- New
- SKU
- V9780231080316
- ISBN
- 9780231080316
Paperback
Condition: New
€ 50.09
€ 50.09
Paperback. This behind-the-scenes look at the modern newsroom reveals the ways in which the customer-driven approach to news and the "USA Today-ization" of newspapers threaten the values that have guided genertions of American journalists. Num Pages: 259 pages. BIC Classification: 1KBB; JFD; KNTD; KNTJ. Category: (P) Professional & Vocational. Dimension: 228 x 152 x 18. Weight in Grams: 454.
- Format
- Paperback
- Publication date
- 1995
- Publisher
- Columbia University Press United States
- Number of pages
- 259
- Condition
- New
- SKU
- V9780231080491
- ISBN
- 9780231080491
Paperback
Condition: New
€ 48.63
€ 48.63
Paperback. Why do Americans know so much about "celebrity criminals" and so little about crime? If crime is down, why is there so much mayhem on television news and in the newspapers? This book seeks to answer these and other questions, to attempt to make sense of crime, crime news and crime policy in the US. Num Pages: 240 pages. BIC Classification: 1KBB; JFD; JKV; KNTJ. Category: (P) Professional & Vocational. Dimension: 222 x 146 x 14. Weight in Grams: 363.
- Format
- Paperback
- Publication date
- 1999
- Publisher
- Columbia University Press United States
- Number of pages
- 240
- Condition
- New
- SKU
- V9780231102933
- ISBN
- 9780231102933
Paperback
Condition: New
€ 45.86
€ 45.86
Paperback. Twitchell embarks on an insightful, fearless, and funny exploration of two of the central themes of modern American culture -- materialism and consumerism -- and counters the notion of the "used and abused consumer" with an unflinching look at commercial culture, starting from the observation that "we are powerfully attracted to the world of goods (after all, we don't call them 'bads')." Num Pages: 310 pages, 36 illus. BIC Classification: 1KBB; JFC; JFFT; KNTY. Category: (P) Professional & Vocational. Dimension: 152 x 226 x 18. Weight in Grams: 408.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- Columbia University Press United States
- Number of pages
- 310
- Condition
- New
- SKU
- V9780231115193
- ISBN
- 9780231115193
Paperback
Condition: New
€ 46.24
€ 46.24
Paperback. This is a survey of real-life moments when people working in the news had to make critical decisions. Questions of craft, ethics, competition and commerce combine in case studies that examine the issues that shape the production and presentation of the news in the 21st century. Editor(s): Rosenstiel, Tom; Mitchell, Amy S. Num Pages: 265 pages, 2 figures. BIC Classification: KNTD; KNTJ. Category: (P) Professional & Vocational. Dimension: 229 x 170 x 15. Weight in Grams: 404.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Columbia University Press United States
- Number of pages
- 265
- Condition
- New
- SKU
- V9780231125895
- ISBN
- 9780231125895
Paperback
Condition: New
€ 48.84
€ 48.84
Focusing on the electronic media - television, radio, and the Internet - this work provides an integrated framework for understanding the various businesses involved in generating and selling audiences to advertisers. Num Pages: 256 pages, 2 figures. BIC Classification: JFD; KC; KNTD; KNTY; UDB. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 19. Weight in Grams: 590.
- Publication date
- 2003
- Publisher
- Columbia University Press United States
- Number of pages
- 256
- Condition
- New
- SKU
- V9780231126526
- ISBN
- 9780231126526
Paperback
Condition: New
€ 146.46
€ 146.46
Paperback. Unlike the myriad writing manuals that emphasize grammar, sentence structure, and other skills necessary for entry-level editing jobs, this engaging book adopts a broader view, beginning with the larger topics of audience, mission, and tone, and working its way down, layer by layer, to the smaller questions of grammar and punctuation. Num Pages: 256 pages, 1 illus. BIC Classification: KNTJ. Category: (P) Professional & Vocational. Dimension: 212 x 143 x 19. Weight in Grams: 544.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Columbia University Press United States
- Number of pages
- 256
- Condition
- New
- SKU
- V9780231128612
- ISBN
- 9780231128612
Paperback
Condition: New
€ 52.65
€ 52.65
Marking the centennial of the founding of Columbia University's school of journalism, this candid history of the school's evolution is set against the backdrop of the ongoing debate over whether journalism can-or should-be taught in America's universities. Num Pages: 337 pages, 32 Photos. BIC Classification: 1KBBEY; HBT; JNMN; KNTJ. Category: (P) Professional & Vocational. Dimension: 165 x 239 x 27. Weight in Grams: 634.
- Publication date
- 2003
- Publisher
- Columbia University Press United States
- Number of pages
- 337
- Condition
- New
- SKU
- V9780231130905
- ISBN
- 9780231130905
Paperback
Condition: New
€ 94.93
€ 94.93
Paperback. Intends to provide a roadmap to maximizing your profits as a disc jockey. This title includes practical tools, expert tips and cost-effective methods for increasing sales and creating loyal clients. It reveals specific ideas, proven techniques and creative approaches to multiplying your income and gaining the competitive edge. Num Pages: 272 pages, 1. BIC Classification: AVX; KJS; KNTF. Category: (P) Professional & Vocational. Dimension: 230 x 156 x 16. Weight in Grams: 402.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Taylor & Francis Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 272
- Condition
- New
- SKU
- V9780240807829
- ISBN
- 9780240807829
Paperback
Condition: New
€ 30.19
€ 30.19
Hardback. Offers a cross-disciplinary approach to examining dialogue as a communicative medium. This book explores the power and potential of dialogue as a means for communication. It provides a different work on dialogue that brings the reader into a 'dialogue with dialogue', offering an opportunity to understand the communicative potential of dialogue. Editor(s): Banathy, Bela H.; Jenlink, Patrick M. Series: Educational Linguistics. Num Pages: 440 pages, biography. BIC Classification: CF; CJB; GTC; JMH; JNU; KNT. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 232 x 156 x 29. Weight in Grams: 1810.
- Format
- Hardback
- Publication date
- 2004
- Publisher
- Springer Science+Business Media United States
- Number of pages
- 440
- Condition
- New
- SKU
- V9780306486890
- ISBN
- 9780306486890
Hardback
Condition: New
€ 131.22
€ 131.22
Paperback. "A courageous memoir.. One witnesses the blessings, contradictions, and restraints of Puerto Rican culture."--Washington Post Book World Series: A Merloyd Lawrence Book. Num Pages: 336 pages. BIC Classification: 1KBB; BGA; JFSJ1; KNT. Category: (Y) Teenage / Young Adult. Dimension: 210 x 140 x 25. Weight in Grams: 335.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- The Perseus Books Group United States
- Number of pages
- 336
- Condition
- New
- SKU
- V9780306820823
- ISBN
- 9780306820823
Paperback
Condition: New
€ 17.99€ 16.62
€ 17.99
€ 16.62
Hardback. Num Pages: 224 pages, 32-page BW photo insert. BIC Classification: 1KBBNG; 5AK; HBTB; KCZ; KNTP. Category: (G) General (US: Trade). Dimension: 234 x 157 x 23. Weight in Grams: 454.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- Zondervan United States
- Number of pages
- 224
- Condition
- New
- SKU
- V9780310271505
- ISBN
- 9780310271505
Hardback
Condition: New
€ 26.99€ 24.68
€ 26.99
€ 24.68
Hardback. Num Pages: 211 pages, biography. BIC Classification: KCH; KCL; KCP; KNTX. Category: (G) General (US: Trade). Dimension: 216 x 140 x 22. Weight in Grams: 425.
- Format
- Hardback
- Publication date
- 1997
- Publisher
- Palgrave USA United States
- Number of pages
- 211
- Condition
- New
- SKU
- V9780312158453
- ISBN
- 9780312158453
Hardback
Condition: New
€ 122.21
€ 122.21
Hardcover. Num Pages: 402 pages, biography. BIC Classification: 1DBK; HBTB; JFD; KNT. Category: (G) General (US: Trade). Dimension: 216 x 140 x 32. Weight in Grams: 661.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- Palgrave Macmillan
- Condition
- New
- SKU
- V9780312232153
- ISBN
- 9780312232153
Hardback
Condition: New
€ 123.94
€ 123.94
Hardcover. Num Pages: 446 pages, biography. BIC Classification: 1DBK; KNT. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 216 x 140 x 40. Weight in Grams: 779.
- Format
- Hardback
- Publication date
- 1983
- Publisher
- MacMillan
- Number of pages
- 420
- Condition
- New
- SKU
- V9780333309421
- ISBN
- 9780333309421
Hardback
Condition: New
€ 124.63
€ 124.63
Paperback. Editor(s): Bainbridge, Cyril. Num Pages: 166 pages, biography. BIC Classification: 1DBK; KNTJ. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 216 x 140 x 11. Weight in Grams: 247.
- Format
- Paperback
- Publication date
- 1984
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 166
- Condition
- New
- SKU
- V9780333384527
- ISBN
- 9780333384527
Paperback
Condition: New
€ 68.29
€ 68.29
paperback. Num Pages: 339 pages, biography. BIC Classification: KNT. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 216 x 140 x 20. Weight in Grams: 439.
- Format
- Paperback
- Publication date
- 1985
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 339
- Condition
- New
- Edition
- 1985th Edition
- SKU
- V9780333386064
- ISBN
- 9780333386064
Paperback
Condition: New
€ 64.23
€ 64.23