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Small Business Smarts
Steve O´leary
€ 45.99
€ 38.25
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Description for Small Business Smarts
Hardcover. This book will help small business owners and marketers feel comfortable using social media to promote their businesses, regardless of their past experiences or level of expertise. Num Pages: 184 pages, black & white illustrations, black & white tables. BIC Classification: KJS; KJVS; KNPR. Category: (G) General (US: Trade). Dimension: 235 x 156 x 20. Weight in Grams: 476.
This book will help small business owners and marketers feel comfortable using social media to promote their businesses, regardless of their past experiences or level of expertise. Social networking plus small business is a slam dunk! Small Business Smarts: Building Buzz with Social Media explains why that's so and helps small business owners decide whether social media tools are right for them. Assuming the answer is yes, the book offers concrete advice and implementation suggestions that make using tools to start building word-of-mouth quick and easy. Built around actual success stories from small businesses, such as the Roger Smith ... Read more
This book will help small business owners and marketers feel comfortable using social media to promote their businesses, regardless of their past experiences or level of expertise. Social networking plus small business is a slam dunk! Small Business Smarts: Building Buzz with Social Media explains why that's so and helps small business owners decide whether social media tools are right for them. Assuming the answer is yes, the book offers concrete advice and implementation suggestions that make using tools to start building word-of-mouth quick and easy. Built around actual success stories from small businesses, such as the Roger Smith ... Read more
Product Details
Format
Hardback
Publication date
2011
Publisher
ABC-CLIO United States
Number of pages
184
Condition
New
Number of Pages
200
Place of Publication
, United States
ISBN
9780313394096
SKU
V9780313394096
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-10
About Steve O´leary
Steve O'Leary is chairman of O'Leary and Partners, a full-service advertising agency in Orange County, CA. Kim Sheehan, PhD, is professor of advertising and director of the Strategic Communication Master's Program of the School of Journalism and Communication at the University of Oregon. Sterling Lentz is market analyst at the marketing firm Adpearance, Portland, OR.
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