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Gamechangers: Creating Innovative Strategies for Business and Brands; New Approaches to Strategy, Innovation and Marketing
Peter Fisk
€ 36.99
€ 25.93
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Description for Gamechangers: Creating Innovative Strategies for Business and Brands; New Approaches to Strategy, Innovation and Marketing
Paperback. Shake up and redefine the market by changing your game! A new generation of businesses is rising out of the maelstrom of economic and technological change across our world. These companies are shaking up the world. Num Pages: 314 pages. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 188 x 242 x 14. Weight in Grams: 678.
Shake up and redefine the market by changing your game!
A new generation of businesses is rising out of the maelstrom of economic and technological change across our world. These companies are shaking up the world. In Gamechangers Peter Fisk has sought out the brands and businesses, large and small, from every continent, who are changing the game… and shows how we can learn the best new approaches to strategy and leadership, innovation and marketing from them.
Shake up and redefine the market by changing your game!
A new generation of businesses is rising out of the maelstrom of economic and technological change across our world. These companies are shaking up the world. In Gamechangers Peter Fisk has sought out the brands and businesses, large and small, from every continent, who are changing the game… and shows how we can learn the best new approaches to strategy and leadership, innovation and marketing from them.
‘Gamechangers’ are disruptive and innovative, they are more ambitious, with stretching vision and enlightened purpose. They find their own space, then shape it in their own vision. Most ... Read more
Gamechangers is built around 10 themes that are shaping the future of business, brought to life with 100 case studies from across the world, and 16 practical canvases to make the best ideas happen in your business. The book is supported by a range of seminars, workshops and digital resources.
Gamechangers offers guidance on:
- Thinking smarter and acting faster
- Embracing the new tricks of business
- Understanding how gamechangers dream and disrupt
- Delivering practical results and winning
Product Details
Publisher
John Wiley & Sons Inc
Format
Paperback
Publication date
2014
Condition
New
Number of Pages
314
Place of Publication
New York, United States
ISBN
9781118956977
SKU
V9781118956977
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-2
About Peter Fisk
Peter Fisk is a business and innovation, brand and marketing expert. He is a bestselling author of six books, a keynote speaker, and experienced consultant and coach to business leaders around the world. He has been described by Business Strategy Review as "one of the best new business thinkers." Peter founded and leads GeniusWorks, the brand and business innovation company, ... Read more
Reviews for Gamechangers: Creating Innovative Strategies for Business and Brands; New Approaches to Strategy, Innovation and Marketing
“Gamechangers takes you into the mindset of those who shift the parameters and make vital changes in the markets. By taking a look at what makes them innovative and inspirational, you can make your own mark and become a Gamechanger yourself” (Talk Business, February 2015) “This book is called Gamechangers for a reason: it's utterly inspirational ... Read more