Business & Finance
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Business & Finance
paperback. Freud on Madison Avenue tells the story of how and why mid-twentieth-century advertisers adopted Freudian psychology to sell products. This study follows the careers of Paul Lazarsfeld, Herta Herzog, James Vicary, Alfred Politz, Pierre Martineau, Edward Bernays, and the father of motivational research, Ernest Dichter. Num Pages: 232 pages. BIC Classification: 1KBB; KNTY. Category: (G) General (US: Trade). Dimension: 229 x 152 x 15. Weight in Grams: 363.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- University of Pennsylvania Press United States
- Number of pages
- 232
- Condition
- New
- SKU
- V9780812222265
- ISBN
- 9780812222265
Paperback
Condition: New
€ 33.99€ 31.10
€ 33.99
€ 31.10
Hardback. Action Learning (AL) has emerged as a key training and problem-solving tool for companies. This book demonstrates how Action Learning can quickly and effectively be introduced, implemented, and sustained in various types or sizes of organizations. Num Pages: 392 pages, illustrations. BIC Classification: JMJ; KJU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 262 x 177 x 24. Weight in Grams: 768.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- American Psychological Association United States
- Number of pages
- 392
- Condition
- New
- SKU
- V9781433804359
- ISBN
- 9781433804359
Hardback
Condition: New
€ 42.99€ 38.64
€ 42.99
€ 38.64
Hardback. Num Pages: 608 pages. BIC Classification: JMJ; KJMV2. Category: (G) General (US: Trade). Dimension: 229 x 152 x 41. Weight in Grams: 1769.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- American Psychological Association United States
- Number of pages
- 608
- Condition
- New
- SKU
- V9781433818288
- ISBN
- 9781433818288
Hardback
Condition: New
€ 237.96€ 225.92
€ 237.96
€ 225.92
The Aging Workforce. Realities, Myths, and Implications for Organizati...
Hedge, Jerry W.; Borman, Walter C.; Lammlein,...
Hardback. Examines the changing demographics of the workforce, and their impact on the world of work. This work provides a perspective on what we know about issues related to the older worker, thus providing a foundation for confronting the challenges facing the workforce of the future. Num Pages: 248 pages, illustrations. BIC Classification: 1KBB; KCF; KJMV2. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 20. Weight in Grams: 472.
- Format
- Hardback
- Publication date
- 2005
- Publisher
- American Psychological Association United States
- Number of pages
- 248
- Condition
- New
- SKU
- V9781591473190
- ISBN
- 9781591473190
Hardback
Condition: New
€ 29.99€ 26.83
€ 29.99
€ 26.83
Hardback. Num Pages: 224 pages. BIC Classification: KJ; PB; TG. Category: (G) General (US: Trade). Weight in Grams: 666.
- Format
- Hardback
- Publication date
- 2017
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 224
- Condition
- New
- SKU
- V9781119306252
- ISBN
- 9781119306252
Hardback
Condition: New
€ 99.21
€ 99.21
Paperback. This text represents how academia and real-world practice have come together with a common respect and focus of theory and practice. It provides a unifying approach to the valuation of all derivatives. This popular course text is considered to be the bible by practitioners. Num Pages: 276 pages, illustrations. BIC Classification: KFFM. Category: (U) Tertiary Education (US: College). Dimension: 280 x 218 x 12. Weight in Grams: 624.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Pearson Education (US) United States
- Edition
- 9th Edition
- Number of pages
- 276
- Condition
- New
- SKU
- V9780133457414
- ISBN
- 9780133457414
Paperback
Condition: New
€ 69.14
€ 69.14
Hardcover. Accountants, CEOs, and other financial professionals need to understand how to leverage the newly emerging tools of computer forensics to protect assets, investigate fraud, and win the case. Num Pages: 222 pages, black & white illustrations. BIC Classification: JKVF1; JKVK; KFF. Category: (P) Professional & Vocational. Dimension: 236 x 152 x 25. Weight in Grams: 424.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 222
- Condition
- New
- SKU
- V9780470932407
- ISBN
- 9780470932407
Hardback
Condition: New
€ 83.24
€ 83.24
Hardcover. The end of the nineteenth century saw the construction of the vertically integrated value chains that came to define modern business. The end of the twentieth century witnessed their deconstruction. In industries across the economy, markets are intruding on the web of proprietary arrangements that have held these chains together. Editor(s): Bresser, Rudi K. F.; Hitt, Michael A.; Nixon, Robert D.; Heuskel, Dieter. Series: Strategic Management Series. Num Pages: 332 pages, Illustrations. BIC Classification: KJC; KJU. Category: (P) Professional & Vocational. Dimension: 236 x 156 x 23. Weight in Grams: 596.
- Format
- Hardback
- Publication date
- 2000
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 332
- Condition
- New
- SKU
- V9780471496878
- ISBN
- 9780471496878
Hardback
Condition: New
€ 122.68
€ 122.68
Hardcover. This book deals with the frameworks between customers and suppliers. These frameworks link a customera s own value creating activities to the competencies and resources of the supplying firm(s). Both the short term (financial) and long term (knowledge) benefits to using this approach are discussed. Num Pages: 350 pages, Illustrations. BIC Classification: KJC; KJM. Category: (P) Professional & Vocational. Dimension: 235 x 165 x 30. Weight in Grams: 672.
- Format
- Hardback
- Publication date
- 2000
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 350
- Condition
- New
- SKU
- V9780471899440
- ISBN
- 9780471899440
Hardback
Condition: New
€ 67.04
€ 67.04
The Ambivalent Consumer. Questioning Consumption in East Asia and the ...
. Ed(S): Garon, Sheldon; Maclachlan, Patricia...
paperback. Editor(s): Garon, Sheldon; Maclachlan, Patricia L. Num Pages: 328 pages, 27. BIC Classification: 1F; GTB; JFFT; KCP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 158 x 21. Weight in Grams: 480.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Cornell University Press United States
- Edition
- Illustrated
- Number of pages
- 328
- Condition
- New
- SKU
- V9780801473029
- ISBN
- 9780801473029
Paperback
Condition: New
€ 50.99€ 46.29
€ 50.99
€ 46.29
hardcover. These essays tackle the vexing problem of the federal budget--how and why it has grown so large, why most "deficit-reduction" measures are either shams or predestined to fail, and why understanding budget issues is so difficult. Num Pages: 176 pages, illustrations, bibliography, notes, index. BIC Classification: 1KBB; JPQ; KCP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 224 x 146 x 18. .
- Format
- Hardback
- Publication date
- 1994
- Publisher
- Stanford University Press United States
- Number of pages
- 176
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780804720915
- ISBN
- 9780804720915
Hardback
Condition: New
€ 80.56
€ 80.56
hardcover. This pathbreaking work attempts to understand China's economic policies by examining the political logic behind economic reforms in authoritarian, command-economy states from the wholly original perspective of property rights. Num Pages: 300 pages, 2 line diagrams 6 tables. BIC Classification: 1DV; 1FP; KCM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 237 x 158 x 22. Weight in Grams: 605.
- Format
- Hardback
- Publication date
- 1995
- Publisher
- Stanford University Press United States
- Number of pages
- 300
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780804723886
- ISBN
- 9780804723886
Hardback
Condition: New
€ 85.72
€ 85.72
hardcover. This innovative study compares the history of economic ideas and ideologies in Rumania and Brazil--and more broadly, those in East Central Europe and Latin America--in the late nineteenth and twentieth centuries. Series: Comparative Studies in History, Institutions & Public Policy. Num Pages: 364 pages, 5 half-tones. BIC Classification: 1DVWR; 1KLSB; KCZ. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 236 x 158 x 27. Weight in Grams: 650.
- Format
- Hardback
- Publication date
- 1996
- Publisher
- Stanford University Press United States
- Number of pages
- 364
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780804725460
- ISBN
- 9780804725460
Hardback
Condition: New
€ 168.26
€ 168.26
hardcover. This book highlights the conceptual utility of relying on macropolitical consensus and lateral autonomy for understanding industrial policy, international bargaining, and technological development, via an unprecedented systematic and multidisciplinary comparison of the Brazilian and Argentine nuclear industries. Num Pages: 332 pages, Illustrations. BIC Classification: 1KLC; 1KLS; KCP; KNBN. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 236 x 161 x 25. Weight in Grams: 665.
- Format
- Hardback
- Publication date
- 1996
- Publisher
- Stanford University Press United States
- Edition
- 1st Edition
- Number of pages
- 332
- Condition
- New
- SKU
- V9780804726016
- ISBN
- 9780804726016
Hardback
Condition: New
€ 80.79
€ 80.79
hardcover. An exploration of corporate purpose - a company's expressed overriding reason for existing - and its effect upon strategy, executive leadership, employees, and ultimately, on competitive performance. It argues that the path to financial success lies in a customer-focused corporate purpose. Num Pages: 424 pages. BIC Classification: KJC; KJK. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 237 x 161 x 29. Weight in Grams: 712.
- Format
- Hardback
- Publication date
- 2002
- Publisher
- Stanford University Press United States
- Number of pages
- 424
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780804743853
- ISBN
- 9780804743853
Hardback
Condition: New
€ 61.19
€ 61.19
hardcover. This book is a comparative-historical study of the politics of equitable development in Southeast Asia and the role of political institutions in addressing structural inequalities. Series: Studies of the Walter H. Shorenstein Asia-Pacific Research Center. Num Pages: 368 pages, Illustrations, maps. BIC Classification: JPH; KCM. Category: (P) Professional & Vocational. Dimension: 5817 x 3887 x 28. Weight in Grams: 633.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Stanford University Press United States
- Number of pages
- 368
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780804770835
- ISBN
- 9780804770835
Hardback
Condition: New
€ 156.73
€ 156.73
Hardcover. A study of one of the major social reforms of 20th-century European history that presents an analysis built on hundreds of sources that include papers from state and municipal archives, material from the popular and professional press, legal tracts, films, novels, and personal accounts. Num Pages: 254 pages, 7 illustrations. BIC Classification: 1DVUA; 3JJ; HBTB; KFFR. Category: (UU) Undergraduate. Dimension: 250 x 150 x 15. Weight in Grams: 530.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- Northern Illinois University Press United States
- Edition
- 1st Edition
- Number of pages
- 254
- Condition
- New
- SKU
- V9780875804231
- ISBN
- 9780875804231
Hardback
Condition: New
€ 54.76
€ 54.76
Paperback. Originally published: Boston: Little, Brown, 1951. Editor(s): Day, Donald. Num Pages: 461 pages. BIC Classification: 1KBB; HBJK; KJR. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 25. Weight in Grams: 557.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Transaction Publishers
- Edition
- Reprint
- Condition
- New
- SKU
- V9781412842419
- ISBN
- 9781412842419
Paperback
Condition: New
€ 59.54
€ 59.54
Hardcover. Explores women's employment at the start of the 21st century, identifying aspects of women's labour market situation which are poorly understood and challenging much 'received wisdom' about women and work. Editor(s): Yeandle, Sue. Num Pages: 232 pages. BIC Classification: JFSJ; KCF. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 172 x 246 x 18. Weight in Grams: 552.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Policy Press United Kingdom
- Number of pages
- 232
- Condition
- New
- SKU
- V9781847420541
- ISBN
- 9781847420541
Hardback
Condition: New
€ 100.30
€ 100.30
paperback. Producing Bollywood is an in-depth ethnography of the Bombay-based Hindi film industry, more popularly known as Bollywood. Taking readers inside this hugely popular global industry, Tejaswini Ganti focuses on the social world and professional practices of well-known Hindi filmmakers. Num Pages: 440 pages, 28 photographs, 6 tables, 2 maps. BIC Classification: 1FKA; KNTC. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 23. Weight in Grams: 616.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Duke University Press United States
- Number of pages
- 440
- Condition
- New
- Edition
- Illustrated
- SKU
- V9780822352136
- ISBN
- 9780822352136
Paperback
Condition: New
€ 36.99€ 33.33
€ 36.99
€ 33.33
Paperback. Highlights the important role of citizenship status in defining immigrant women's opportunities, wages, and labour conditions. Editor(s): Flores-Gonzalez, Nilda; Guevarra, Anna Romina; Toro-Morn, Maura I.; Chang, Grace. Num Pages: 320 pages, 1 table. BIC Classification: JFFN; JFSJ1; JHBL; KCF. Category: (P) Professional & Vocational. Dimension: 234 x 162 x 25. Weight in Grams: 512.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- University of Illinois Press United States
- Number of pages
- 320
- Condition
- New
- SKU
- V9780252079115
- ISBN
- 9780252079115
Paperback
Condition: New
€ 33.99€ 31.10
€ 33.99
€ 31.10
Paperback. Num Pages: 200 pages. BIC Classification: KJSP; MBP. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 158 x 233 x 11. Weight in Grams: 316.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 200
- Condition
- New
- SKU
- V9780415613316
- ISBN
- 9780415613316
Paperback
Condition: New
€ 55.82
€ 55.82
paperback. Following on from the successful first edition, Arts Administration has now been updated to include arts policy under the new UK Ministry of Heritage, the workings of the national lottery and the role of ethnic minority, fringe and community Num Pages: 190 pages, black & white illustrations. BIC Classification: AB; KJM. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 11. Weight in Grams: 317.
- Format
- Paperback
- Publication date
- 1995
- Publisher
- Taylor & Francis Ltd United Kingdom
- Edition
- 2nd Edition
- Number of pages
- 190
- Condition
- New
- SKU
- V9780419189701
- ISBN
- 9780419189701
Paperback
Condition: New
€ 123.06
€ 123.06
Hardcover. Where Value Hides introduces the Strategic Market Positioning theory, which accurately reveals a company's true health based on factors like market share. SMP helps your business define its markets, measure the real value of those markets, and correct bad assumptions. Num Pages: 280 pages, Illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 165 x 239 x 32. Weight in Grams: 620.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 280
- Condition
- New
- SKU
- V9780470009208
- ISBN
- 9780470009208
Hardback
Condition: New
€ 42.99€ 33.55
€ 42.99
€ 33.55