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Design
John Heskett
€ 12.99
€ 11.61
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Description for Design
Paperback. This book will transform the way you think about design by showing how integral it is to our daily lives, from the spoon we use to eat our breakfast cereal to the medical equipment used to save lives. John Heskett goes beyond style and taste to look at how different cultures and individuals personalise objects. Series: Very Short Introductions. Num Pages: 168 pages, numerous halftones. BIC Classification: ACB; ACXD2; ACXJ8; JFCA. Category: (G) General (US: Trade). Dimension: 176 x 113 x 10. Weight in Grams: 138.
John Heskett wants to transform the way we think about design by showing how integral it is to our daily lives, from the spoon we use to eat our breakfast cereal, and the car we drive to work in, to the medical equipment used to save lives. Design combines 'need' and 'desire' in the form of a practical object that can also reflect the user's identity and aspirations through its form and decoration. This concise guide to contemporary design goes beyond style and taste to look at how different cultures and individuals personalize objects. Heskett also reveals how simple objects, such as a toothpick, can have their design modified to suit the specific cultural behaviour in different countries. There are also fascinating insights into how major companies such as Nokia, Ford, and Sony approach design. Finally, the author gives us an exciting vision of what design can offer us in the future, showing in particular how it can humanize new technology. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Product Details
Format
Paperback
Publication date
2005
Publisher
OUP Oxford
Condition
New
Series
Very Short Introductions
Number of Pages
176
Place of Publication
Oxford, United Kingdom
ISBN
9780192854469
SKU
9780192854469
Shipping Time
Usually ships in 2 to 4 working days
Ref
99-1
About John Heskett
John Heskett was Professor at the Institute of Design, Illinois Institute of Technology (1989-2004), followed by Professor at the School of Design at Hong Kong Polytechnic University (2004-11), and the School's Acting Dean (2011-12).
Reviews for Design
Review from previous edition 'Erudite and well-researched...should be essential reading for students, educationalists, practising designers, industrialists and government.'
Terence Conran
Terence Conran