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Bare Bones Of Advertising Print Design
Robyn Blakeman
€ 54.85
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Description for Bare Bones Of Advertising Print Design
Paperback. An ideal handbook for beginning designers and students of advertising design/layout and desktop publishing. Robyn Blakeman dissects the creative process one piece at a time, giving a step-by-step guide to the use and design of advertising in both magazines and newspapers. Num Pages: 192 pages, black & white illustrations. BIC Classification: AKC; KJSA. Category: (G) General (US: Trade). Dimension: 230 x 154 x 10. Weight in Grams: 272.
The Bare Bones of Advertising Print Design is an ideal handbook for beginning designers and students of advertising design/layout and desktop publishing. Robyn Blakeman dissects the creative process one piece at a time, giving a step-by-step guide to the use and design of advertising in both magazines and newspapers. This friendly, concise, and well-illustrated book is an invaluable resource that new designers and ad design students will refer to time and again for tips on creative and effective print ads.
The Bare Bones of Advertising Print Design is an ideal handbook for beginning designers and students of advertising design/layout and desktop publishing. Robyn Blakeman dissects the creative process one piece at a time, giving a step-by-step guide to the use and design of advertising in both magazines and newspapers. This friendly, concise, and well-illustrated book is an invaluable resource that new designers and ad design students will refer to time and again for tips on creative and effective print ads.
Product Details
Format
Paperback
Publication date
2004
Publisher
Rowman & Littlefield United States
Number of pages
192
Condition
New
Number of Pages
192
Place of Publication
Lanham, MD, United States
ISBN
9780742529625
SKU
V9780742529625
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-2
About Robyn Blakeman
Robyn Blakeman is assistant professor in the School of Advertising and Public Relations at the University of Tennessee.
Reviews for Bare Bones Of Advertising Print Design
Looking for a book to help your publication's advertising staff? The Bare Bones of Advertising Print Design is a good addition to the staff bookshelf. From start to finish, Robyn Blakeman takes us through the creative process, from beginning design to specific publications; to problems and techniques.... The Bare Bones is an easy to read, stripped down, in-your-face 'how to' design book.
Quill and Scroll
Robyn Blakeman promises the 'bare bones' of print design . . . and that's exactly what she delivers. Her concise mix of design principles, executional guidelines, and production techniques offers novice designers everything they need to create their own attractive and effective print ads.
Fred Beard, Gaylord College of Journalism and Mass Communication, University of Oklahoma
Quill and Scroll
Robyn Blakeman promises the 'bare bones' of print design . . . and that's exactly what she delivers. Her concise mix of design principles, executional guidelines, and production techniques offers novice designers everything they need to create their own attractive and effective print ads.
Fred Beard, Gaylord College of Journalism and Mass Communication, University of Oklahoma