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The Handbook of Contemporary Hospitality Management Research
Bob Brotherton
€ 226.99
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Description for The Handbook of Contemporary Hospitality Management Research
Hardback. As hospitality establishes itself as a mainstream subject area in universities, there is a need to create a research culture within this field. Establishing a research framework for hospitality, this book surveys the research agenda of the subject to present current perspectives. Editor(s): Brotherton, Bob. Num Pages: 562 pages, illustrations. BIC Classification: JHBC; KNSH; WTHH. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 255 x 195 x 37. Weight in Grams: 1324.
As hospitality continues to establish itself as a mainstream subject area in universities there is a need to create a research culture within this emergent field. This book provides the definitive handbook on hospitality management research. Included in the volume is a state-of-the-art review of philosophies, approaches and methods of research currently in use in the field. A key feature of the book is the coverage of application of these philosophical issues and alternative research methods and approaches. Beyond this, the book discusses perspectives, practices and problems in hospitality management with chapters ranging from a review of quality management, strategic ... Read more
As hospitality continues to establish itself as a mainstream subject area in universities there is a need to create a research culture within this emergent field. This book provides the definitive handbook on hospitality management research. Included in the volume is a state-of-the-art review of philosophies, approaches and methods of research currently in use in the field. A key feature of the book is the coverage of application of these philosophical issues and alternative research methods and approaches. Beyond this, the book discusses perspectives, practices and problems in hospitality management with chapters ranging from a review of quality management, strategic ... Read more
Product Details
Format
Hardback
Publication date
1999
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
562
Condition
New
Number of Pages
562
Place of Publication
New York, United States
ISBN
9780471983958
SKU
V9780471983958
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50
About Bob Brotherton
Bob Brotherton's books reflect his long-standing interest and expertise in the application of research methodology to investigating the hospitality and tourism sectors.
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