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The Little Book of Smart
Paul Jackson
€ 16.99
€ 15.32
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Description for The Little Book of Smart
Paperback. What started off as an idea from Swiss watchmaker Swatch eventually evolved into the successful launch of the smart brand, an integral part of the Mercedes-Benz family and - in its first ten years - achieving sales of more than three quarters of a million cars around the world. This book guides us through the history of this brand. Num Pages: 144 pages, 112 illustrations. BIC Classification: WGCB. Category: (G) General (US: Trade). Dimension: 140 x 147 x 13. Weight in Grams: 234.
Brand new chapter brings this book right up-to-date for 2009. What started off as an idea from Swiss watchmaker Swatch eventually evolved into the successful launch of the smart brand, now an integral part of the Mercedes-Benz family and - in its first ten years - achieving sales of more than three quarters of a million cars around the world. It hasn't all been plain sailing for smart, though. Well publicised financial woes, the launch of at least one inappropriate model range and the subsequent rationalisation of the entire product line-up meant plenty of problems along the way. But throughout ... Read more
Brand new chapter brings this book right up-to-date for 2009. What started off as an idea from Swiss watchmaker Swatch eventually evolved into the successful launch of the smart brand, now an integral part of the Mercedes-Benz family and - in its first ten years - achieving sales of more than three quarters of a million cars around the world. It hasn't all been plain sailing for smart, though. Well publicised financial woes, the launch of at least one inappropriate model range and the subsequent rationalisation of the entire product line-up meant plenty of problems along the way. But throughout ... Read more
Product Details
Format
Paperback
Publication date
2009
Publisher
Veloce Publishing Ltd United Kingdom
Number of pages
144
Condition
New
Number of Pages
144
Place of Publication
, United Kingdom
ISBN
9781845842727
SKU
V9781845842727
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-15
About Paul Jackson
Paul Jackson has been a smart fanatic since the model's debut, and purchased one of the first officially imported examples in the UK. Since then he has owned a succession of city-coupes and fortwos, as well as a roadster coupe. He is actively involved in the smart scene, and has accumulated a large collection of smart photography, brochures and paraphernalia. ... Read more
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