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The JD.com Story: An E-commerce Phenomenon
Zhigang R. Li
€ 41.05
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Description for The JD.com Story: An E-commerce Phenomenon
Hardcover. The amazing rise and expansion of JD.com, one of China's most successful modern-day companies. As China's influence grows on the global economy, this book provides unique insights into the Chinese corporate world. E-commerce/online retail is the fastest growing sector in China - with JD.com and Alibaba battling for dominance. Num Pages: 296 pages. BIC Classification: 1FPC; KJE; KNPR. Category: (G) General (US: Trade). Dimension: 247 x 195 x 36. Weight in Grams: 704.
Valued at $25 billion following its IPO in 2014, JD.com (Jingdong) is China's second largest e-commerce company (behind its rival Alibaba) and leads the way in sales of consumer electronics and books. Through unprecedented access to the inner-workings of JD.com and its founder, Richard Liu, and other main players, this book offers the most detailed examination of the success behind one of China's most successful companies of recent times. Founded in 1998 as an online magneto-optical store, the company evolved into selling books, CDs, videos and consumer electronics online on an enormous scale. In 2014, Asia's largest Internet company, Tencent, ... Read more
Valued at $25 billion following its IPO in 2014, JD.com (Jingdong) is China's second largest e-commerce company (behind its rival Alibaba) and leads the way in sales of consumer electronics and books. Through unprecedented access to the inner-workings of JD.com and its founder, Richard Liu, and other main players, this book offers the most detailed examination of the success behind one of China's most successful companies of recent times. Founded in 1998 as an online magneto-optical store, the company evolved into selling books, CDs, videos and consumer electronics online on an enormous scale. In 2014, Asia's largest Internet company, Tencent, ... Read more
Product Details
Publisher
Lid Publishing
Format
Hardback
Publication date
2016
Condition
New
Number of Pages
296
Place of Publication
London, United Kingdom
ISBN
9781910649718
SKU
V9781910649718
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-10
About Zhigang R. Li
Li Zhigang is one of China's top business journalists.
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