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Advertising and Chinese Society: Impacts and Issues
Cheng H
€ 54.99
€ 38.78
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Description for Advertising and Chinese Society: Impacts and Issues
Paperback. Examines the social, psychological, legal, and ethical impact, perceived or proven, that may result from advertising in the booming Chinese market. This book provides readers with an understanding of the two-way relationship between advertising and Chinese society. Editor(s): Cheng, Hong; Chan, Kara. Num Pages: 315 pages, Illustrations. BIC Classification: 1FPC; JFDV; KJSA. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 230 x 156 x 20. Weight in Grams: 540.
Product Details
Publisher
Copenhagen Business School Press
Number of pages
315
Format
Paperback
Publication date
2009
Condition
New
Weight
540 g
Number of Pages
315
Place of Publication
Frederksberg, Denmark
ISBN
9788763002271
SKU
V9788763002271
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-2
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