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Lateral Thinking: A Textbook of Creativity
Edward De Bono
€ 14.99
€ 11.46
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Description for Lateral Thinking: A Textbook of Creativity
Paperback. Num Pages: 272 pages. BIC Classification: JN; KJ; VSPT. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
THE classic work about improving creativity from world-renowned writer and philosopher Edward de Bono In schools we are taught to meet problems head-on: what Edward de Bono calls 'vertical thinking'. This works well in simple situations - but we are at a loss when this approach fails. What then? Lateral thinking is all about freeing up your imagination. Through a series of special techniques, in groups or working alone, Edward de Bono shows how to stimulate the mind in new and exciting ways. Soon you will be looking at problems from a ... Read more
THE classic work about improving creativity from world-renowned writer and philosopher Edward de Bono In schools we are taught to meet problems head-on: what Edward de Bono calls 'vertical thinking'. This works well in simple situations - but we are at a loss when this approach fails. What then? Lateral thinking is all about freeing up your imagination. Through a series of special techniques, in groups or working alone, Edward de Bono shows how to stimulate the mind in new and exciting ways. Soon you will be looking at problems from a ... Read more
Product Details
Publisher
Penguin Books Ltd
Format
Paperback
Publication date
2016
Condition
New
Number of Pages
272
Place of Publication
London, United Kingdom
ISBN
9780241257548
SKU
V9780241257548
Shipping Time
Usually ships in 5 to 9 working days
Ref
99-98
About Edward De Bono
Edward de Bono invented the concept of lateral thinking. A world-renowned writer and philosopher, he is the leading authority in the field of creative thinking and the direct teaching of thinking as a skill. Dr de Bono has written more than 60 books, in 40 languages, with people now teaching his methods worldwide. He has chaired a ... Read more
Reviews for Lateral Thinking: A Textbook of Creativity
If more bankers and traders had read Lateral Thinking and applied the ideas of Edward de Bono to their own narrow definitions of risk, reward and human expectations, I suspect we would be in much better shape than we are.
Sir Richard Branson
Sir Richard Branson