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The Message Matters: The Economy and Presidential Campaigns
Lynn Vavreck
€ 45.99
€ 32.76
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Description for The Message Matters: The Economy and Presidential Campaigns
Paperback. Demonstrating how candidates and their campaigns affect the economic vote, this book provides a different way of understanding past elections - and predicting future ones. It offers a theory of campaigns that explains why electoral victory requires more than simply being the candidate favored by prevailing economic conditions. Num Pages: 232 pages, 28 line illus. 39 tables. BIC Classification: JPHF; JPVL; KCG. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 155 x 14. Weight in Grams: 334.
The economy is so powerful in determining the results of U.S. presidential elections that political scientists can predict winners and losers with amazing accuracy long before the campaigns start. But if it is true that "it's the economy, Stupid," why do incumbents in good economies sometimes lose? The reason, Lynn Vavreck argues, is that what matters is not just the state of the economy but how candidates react to it. By demonstrating more precisely than ever before how candidates and their campaigns affect the economic vote, The Message Matters provides a powerful new way of understanding past elections--and predicting future ... Read more
The economy is so powerful in determining the results of U.S. presidential elections that political scientists can predict winners and losers with amazing accuracy long before the campaigns start. But if it is true that "it's the economy, Stupid," why do incumbents in good economies sometimes lose? The reason, Lynn Vavreck argues, is that what matters is not just the state of the economy but how candidates react to it. By demonstrating more precisely than ever before how candidates and their campaigns affect the economic vote, The Message Matters provides a powerful new way of understanding past elections--and predicting future ... Read more
Product Details
Format
Paperback
Publication date
2009
Publisher
Princeton University Press United States
Number of pages
232
Condition
New
Number of Pages
232
Place of Publication
New Jersey, United States
ISBN
9780691139630
SKU
V9780691139630
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-1
About Lynn Vavreck
Lynn Vavreck is associate professor of political science at the University of California, Los Angeles. She is coeditor of "Campaign Reform: Insights and Evidence" and coprincipal investigator of the Cooperative Campaign Analysis Project.
Reviews for The Message Matters: The Economy and Presidential Campaigns
"This is not just another book about the impact of the economy on elections. The Message Matters breaks new ground in showing how presidential candidates effectively use the economy when it works in their favor and how some candidates win even when the economy is working against them."
Stanley B. Greenberg, American Prospect "Lucid writing sheds light on a subject often ... Read more
Stanley B. Greenberg, American Prospect "Lucid writing sheds light on a subject often ... Read more