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Design for Emotion
Trevor Van Gorp
€ 36.99
€ 31.88
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Description for Design for Emotion
Paperback. Introduces you to the why, what, when, where and how of designing for emotion. This book offers a way to harness emotions for improving the design of products, interfaces and applications while also enhancing learning and information processing. It helps your designs grab attention and communicate your message more powerfully, to more people. Num Pages: 256 pages, Illustrated. BIC Classification: AKP; UYZ. Category: (P) Professional & Vocational. Dimension: 234 x 189 x 13. Weight in Grams: 594. 256 pages, Illustrated. Introduces you to the why, what, when, where and how of designing for emotion. This book offers a way to harness emotions for improving the design of products, interfaces and applications while also enhancing learning and information processing. It helps your designs grab attention and communicate your message more powerfully, to more people. Cateogry: (P) Professional & Vocational. BIC Classification: AKP; UYZ. Dimension: 234 x 189 x 13. Weight: 594.
Design for Emotion introduces you to the why, what, when, where and how of designing for emotion. Improve user connection, satisfaction and loyalty by incorporating emotion and personality into your design process. The conscious and unconscious origins of emotions are explained, while real-world examples show how the design you create affects the emotions of your users.This isn’t just another design theory book – it’s imminently practical. Design for Emotion introduces the A.C.T. Model (Attract/Converse/Transact) a tool for helping designers create designs that intentionally trigger emotional responses. This book offers a way to harness emotions for improving the design of products, ... Read more
Design for Emotion introduces you to the why, what, when, where and how of designing for emotion. Improve user connection, satisfaction and loyalty by incorporating emotion and personality into your design process. The conscious and unconscious origins of emotions are explained, while real-world examples show how the design you create affects the emotions of your users.This isn’t just another design theory book – it’s imminently practical. Design for Emotion introduces the A.C.T. Model (Attract/Converse/Transact) a tool for helping designers create designs that intentionally trigger emotional responses. This book offers a way to harness emotions for improving the design of products, ... Read more
Product Details
Publisher
Morgan Kaufmann
Number of pages
256
Format
Paperback
Publication date
2012
Condition
New
Number of Pages
256
Place of Publication
San Francisco, United States
ISBN
9780123865311
SKU
V9780123865311
Shipping Time
Usually ships in 15 to 20 working days
Ref
99-2
About Trevor Van Gorp
Trevor van Gorp has been working in design and visual communication since 1994. He holds a M.E.Des. in Industrial Design and a B.F.A. in Graphic Design. His master’s thesis focused on developing an understanding of how emotion affects and is affected by design.Formerly a user experience consultant at nForm User Experience, a leading Canadian User Experience firm, Trevor created information ... Read more
Reviews for Design for Emotion
"I would recommend Design for Emotion to technical communicators who have an active role in product design and want to learn more about the emotional psychology of consumers. The authors’ A.C.T. model could prove useful to anyone who shares responsibility for the information architecture and visual design of a Web site, software, or promotional materials."
Technical Communication, February 2014 ... Read more
Technical Communication, February 2014 ... Read more