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Paperback. Get the whole picture and learn to create a successful online content marketing program Successful online marketing is about more than creating a Facebook page or writing a corporate blog. Num Pages: 360 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 184 x 21. Weight in Grams: 534.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Number of pages
- 360
- Condition
- New
- SKU
- V9781118007297
- ISBN
- 9781118007297
Paperback
Condition: New
€ 23.99€ 16.77
€ 23.99
€ 16.77
Hardcover. Here, authors Lisa Friedman and Herman Gyr, internationally respected organizational change consultants, define the Dynamic Enterprise as one whose people can look into the future, see the big picture, and create the right changes. Num Pages: 288 pages, Illustrations. BIC Classification: KJC; KJM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 242 x 159 x 24. Weight in Grams: 488.
- Format
- Hardback
- Publication date
- 1997
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st
- Number of pages
- 288
- Condition
- New
- SKU
- V9780787910143
- ISBN
- 9780787910143
Hardback
Condition: New
€ 54.53
€ 54.53
Hardback. BIC Classification: KJ. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Format
- Hardback
- Publication date
- 2017
- Publisher
- ISTE Ltd and John Wiley & Sons Inc United Kingdom
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9781786300775
- ISBN
- 9781786300775
Hardback
Condition: New
€ 170.79
€ 170.79
Hardback. Praise for Your Gut Is Still Not Smarter Than Your Head "Too many companies treat marketing as a communication exercise to help sales move a few more cases of product out of the door. Num Pages: 296 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 161 x 28. Weight in Grams: 508.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 296
- Condition
- New
- SKU
- V9780471979937
- ISBN
- 9780471979937
Hardback
Condition: New
€ 23.00€ 21.28
€ 23.00
€ 21.28
Hardback. A simple, practical guide to help not-for-profit organizations lobby local, state, and federal legislative bodies Only a fraction of not-for-profit organizations take advantage of the legislative process in representing their members and their organization's goals. Editor(s): Pidgeon, Walter P., Jr. Series: AFP/Wiley Fund Development Series. Num Pages: 272 pages, Illustrations. BIC Classification: KJ; LA; LNCB. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 226 x 176 x 24. Weight in Grams: 566.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 272
- Condition
- New
- SKU
- V9780471400691
- ISBN
- 9780471400691
Hardback
Condition: New
€ 100.21
€ 100.21
Paperback. Explores both the quantitative and qualitative aspects of marketing research. This book combines quantitative information with important qualitative issues such as interviews and focus groups. Num Pages: 368 pages, forms. BIC Classification: KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 233 x 188 x 23. Weight in Grams: 660.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- Wiley
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471497707
- ISBN
- 9780471497707
Paperback
Condition: New
€ 56.34
€ 56.34
Hardcover. Num Pages: 662 pages. BIC Classification: KC; KJ. Dimension: 259 x 179 x 29. Weight in Grams: 958.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- Nova Science Pub Inc
- Condition
- New
- SKU
- V9781631178450
- ISBN
- 9781631178450
Hardback
Condition: New
€ 423.46€ 280.31
€ 423.46
€ 280.31
Paperback. Capstonea s successful Ultimate formula now provides easy--to--use resources for business professionals and students alike. This series gives readers fast access to the business ideas that matter. Series: Ultimate Series. Num Pages: 316 pages, black & white illustrations. BIC Classification: KJC; KJMD. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 233 x 158 x 24. Weight in Grams: 516.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 2nd Edition
- Number of pages
- 316
- Condition
- New
- SKU
- V9781841124407
- ISBN
- 9781841124407
Paperback
Condition: New
€ 20.99€ 17.65
€ 20.99
€ 17.65
Hardcover. A step-by-step guide to licensing technology-based intellectual property assets For many modern, high-technology companies, licensing their technology-based intellectual property assets is the best way to fully exploit them. Series: Intellectual Property - General, Law, Accounting & Finance, Management, Licensing, Special Topics. Num Pages: 264 pages, Ill. BIC Classification: 1KBB; KJ; LNR. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 239 x 166 x 22. Weight in Grams: 554.
- Format
- Hardback
- Publication date
- 2002
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 2nd Edition
- Number of pages
- 264
- Condition
- New
- SKU
- V9780471200185
- ISBN
- 9780471200185
Hardback
Condition: New
€ 124.03
€ 124.03
Hardback. This book outlines the creative process of making environmental management decisions using the approach called Structured Decision Making. It is a short introductory guide to this popular form of decision making and is aimed at environmental managers and scientists. Num Pages: 312 pages, Illustrations. BIC Classification: KJG; KJMD. Category: (P) Professional & Vocational. Dimension: 251 x 189 x 19. Weight in Grams: 852.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 312
- Condition
- New
- SKU
- V9781444333411
- ISBN
- 9781444333411
Hardback
Condition: New
€ 149.36
€ 149.36
Hardback. Num Pages: 288 pages, illustrations. BIC Classification: KJMB; KJW. Category: (G) General (US: Trade). Dimension: 216 x 140 x 28. Weight in Grams: 522.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Pelican Publishing Co United States
- Number of pages
- 288
- Condition
- New
- SKU
- V9781455617340
- ISBN
- 9781455617340
Hardback
Condition: New
€ 26.99€ 24.25
€ 26.99
€ 24.25
Paperback. In this saturated marketplace, consumers are inundated with too many choices. Only the strongest brands will capture attention, and only those Killer Brands will beat the competition. This work presents the three principles of brand power to launch any successful product - Focus, Alignment, and Linkage. Num Pages: 224 pages, illustrations. BIC Classification: KJMV7. Category: (P) Professional & Vocational. Dimension: 216 x 140 x 15. Weight in Grams: 260.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Adams Media Corporation United States
- Number of pages
- 224
- Condition
- New
- SKU
- V9781598691238
- ISBN
- 9781598691238
Paperback
Condition: New
€ 14.87
€ 14.87
Paperback. It is not uncommon to come across managers who can't manage and who are a liability to themselves, their staff and their companies. This text is for those who deal with them and takes the form of short essays on managerial dilemmas arranged as in a dictionary. Num Pages: 180 pages. BIC Classification: GBC; KJU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 231 x 156 x 15. Weight in Grams: 404.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 180
- Condition
- New
- SKU
- V9781861562517
- ISBN
- 9781861562517
Paperback
Condition: New
€ 33.99€ 26.73
€ 33.99
€ 26.73
Paperback. Find out what really makes charismatic leaders tick. Here, author Jay Conger analysis the things leaders do that make their subordinates more self-assured, optimistic and productive. Num Pages: 352 pages, black & white illustrations. BIC Classification: KJMB. Category: (P) Professional & Vocational. Dimension: 226 x 160 x 24. Weight in Grams: 594.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 352
- Condition
- New
- SKU
- V9780470639467
- ISBN
- 9780470639467
Paperback
Condition: New
€ 49.08
€ 49.08
Paperback. Since 1922, "Harvard Business Review" has been a leading source of breakthrough ideas in management practice. This title offers you the opportunity to make these seminal pieces a part of your permanent management library. Series: Harvard Business Review Classics. Num Pages: 112 pages, Illustrations. BIC Classification: KJC; KJM. Category: (P) Professional & Vocational. Dimension: 166 x 108 x 8. Weight in Grams: 92.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Harvard Business Review Press United States
- Number of pages
- 112
- Condition
- New
- SKU
- V9781422136546
- ISBN
- 9781422136546
Paperback
Condition: New
€ 10.99€ 10.89
€ 10.99
€ 10.89
Paperback. Num Pages: 192 pages, illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 216 x 160 x 12. Weight in Grams: 224.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- John Wiley & Sons Australia Ltd
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118641262
- ISBN
- 9781118641262
Paperback
Condition: New
€ 14.99€ 12.69
€ 14.99
€ 12.69
Hardcover. If you?re an entrepreneur, salesperson, advertiser, or business owner, understanding the art of subliminal persuasion will give your bottom line a big boost. In Subliminal Persuasion , master marketer Dave Lakhani reveals in step-by-step detail the exact techniques that really work in persuading and influencing others. Num Pages: 224 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 222 x 150 x 22. Weight in Grams: 370.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- HAR/CDR
- Number of pages
- 224
- Condition
- New
- SKU
- V9780470243367
- ISBN
- 9780470243367
Hardback
Condition: New
€ 24.99€ 20.37
€ 24.99
€ 20.37
SRA International grew from one person in his home basement to more than 7,000 people and nearly $2 billion in revenue in thirty years. This book describes the lessons learned through varied phases, and it explains how high ethics and a sense of service to customers, employees, and society led to a very special company. Num Pages: 304 pages, 71 black & white halftones. BIC Classification: KJZ; KNTX. Category: (G) General (US: Trade). Dimension: 237 x 159 x 21. Weight in Grams: 608.
- Publication date
- 2014
- Publisher
- Rowman & Littlefield United States
- Number of pages
- 304
- Condition
- New
- SKU
- V9781442242807
- ISBN
- 9781442242807
Hardback
Condition: New
€ 40.29
€ 40.29
Guidelines for Integrating Process Safety Management, Environment, Saf...
Ccps (Center For Chemical Process Safety)
Hardcover. Series: Center for Chemical Process Safety "Guidelines" series. Num Pages: 192 pages, Illustrations. BIC Classification: KJMV5; TDC; TGPQ. Category: (P) Professional & Vocational; (XV) Technical / Manuals. Dimension: 234 x 164 x 18. Weight in Grams: 446.
- Format
- Hardback
- Publication date
- 1996
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 192
- Condition
- New
- SKU
- V9780816906833
- ISBN
- 9780816906833
Hardback
Condition: New
€ 186.29
€ 186.29
paperback. Robin Sharma, one of the world's top success coaches and author of the international bestseller 'The Monk Who Sold His Ferrari', offers 10 high-impact lessons for success. Num Pages: 240 pages. BIC Classification: KJ; VSC. Category: (G) General (US: Trade). Dimension: 231 x 154 x 19. Weight in Grams: 324.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Harper Element
- Condition
- New
- SKU
- 9780007242870
- ISBN
- 9780007242870
Paperback
Condition: New
€ 19.99€ 12.63
€ 19.99
€ 12.63
Hardback. One of the world's leading entrepreneurs speaks about human creativity and its reflection of God's creative work. These are the words of a man who sees business as a vocation and seeks to walk the path of truth. Series: Studies in Ethics and Economics. Num Pages: 120 pages, bibliography, index. BIC Classification: KCA; KJG; KJM. Category: (G) General (US: Trade). Dimension: 235 x 158 x 14. Weight in Grams: 295.
- Format
- Hardback
- Publication date
- 2003
- Publisher
- Lexington Books United States
- Number of pages
- 120
- Condition
- New
- SKU
- V9780739105429
- ISBN
- 9780739105429
Hardback
Condition: New
€ 118.47
€ 118.47
paperback. An analysis of the complex and varied nature of leadership styles in modern Chinese business. Editor(s): Chen, Chao-Chuan; Lee, Yueh-Ting. Num Pages: 328 pages, 10 b/w illus. 13 tables. BIC Classification: 1FPC; KJM. Category: (P) Professional & Vocational. Dimension: 230 x 153 x 19. Weight in Grams: 530.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Cambridge University Press United Kingdom
- Number of pages
- 328
- Condition
- New
- Edition
- Illustrated
- SKU
- V9780521705431
- ISBN
- 9780521705431
Paperback
Condition: New
€ 48.99€ 46.42
€ 48.99
€ 46.42
Hardcover. For both accounting professionals and general managers, this reference is aimed at managers in government who need to know how the government budgeting process works, where it doesn't work, and how it can be improved. Editor(s): Meyers, Roy T. Num Pages: 766 pages, black & white illustrations. BIC Classification: JPQ; KFCP; KJMV1. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 240 x 182 x 41. Weight in Grams: 1393.
- Format
- Hardback
- Publication date
- 1998
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st
- Number of pages
- 766
- Condition
- New
- SKU
- V9780787942922
- ISBN
- 9780787942922
Hardback
Condition: New
€ 106.05
€ 106.05
Hardback. This book analyzes how social business and base of the pyramid approaches allow companies to reinvent themselves, or in other words how they are the levers for strategic renewal. Num Pages: 382 pages, black & white illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 240 x 159 x 26. Weight in Grams: 716.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- ISTE Ltd and John Wiley & Sons Inc United Kingdom
- Number of pages
- 382
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9781848219038
- ISBN
- 9781848219038
Hardback
Condition: New
€ 171.11
€ 171.11