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18%OFFBill Price - Your Customer Rules!: Delivering the Me2B Experiences That Today´s Customers Demand - 9781118954775 - V9781118954775
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Your Customer Rules!: Delivering the Me2B Experiences That Today´s Customers Demand

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Description for Your Customer Rules!: Delivering the Me2B Experiences That Today´s Customers Demand Hardcover. What you need to know about your customers

Now more than ever, every interaction you have with customers is critical. Customers today have unlimited information at their fingertips and can influence the purchase decisions and behaviors of millions of others. Num Pages: 272 pages, illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 238 x 157 x 24. Weight in Grams: 462.
What you need to know about your customers Now more than ever, every interaction you have with customers is critical. Customers today have unlimited information at their fingertips and can influence the purchase decisions and behaviors of millions of others. With this comes a shift in the balance of power, and every company must come to terms with the fact that the customer is in control. Interacting with customers in the way they want is an essential business strategy and in many industries, the key to business success. Executives still refer to B2B and B2C business models, as though companies ... Read more

Product Details

Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2015
Condition
New
Weight
462g
Number of Pages
272
Place of Publication
New York, United States
ISBN
9781118954775
SKU
V9781118954775
Shipping Time
Usually ships in 7 to 11 working days
Ref
99-50

About Bill Price
BILL PRICE was Amazon's first global VP of customer service. He is founder of the Global Operations Council, chair of the Chief Customer Officer Forum in the Americas, founder of Driva Solutions LLC, co-founder of the Limebridge Global Alliance and a partner with Antuit. Price is a frequent keynote speaker, graduate school instructor in marketing and global business management, and ... Read more

Reviews for Your Customer Rules!: Delivering the Me2B Experiences That Today´s Customers Demand
In Your Customer Rules!, Price and Jaffe have captured some really important insights into how companies can build lasting customer relationships, including focusing on making products that are engaging, easy to use, and entertaining. They also discuss the importance of corporate culture and how values can guide a company as it grows valuable for its employees and for its customers. ... Read more

Goodreads reviews for Your Customer Rules!: Delivering the Me2B Experiences That Today´s Customers Demand


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