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The Economist: Business Strategy 3rd edition: A guide to effective decision-making
Jeremy Kourdi
€ 19.99
€ 15.36
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Description for The Economist: Business Strategy 3rd edition: A guide to effective decision-making
Paperback. Num Pages: 320 pages. BIC Classification: KJC; KJMD. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 217 x 135 x 25. Weight in Grams: 386.
The effectiveness of a good strategy well implemented determines a business' future success or failure. Yet history is full of strategic decisions, big and small, that were ill-conceived, poorly organised and consequently disastrous. This updated guide looks at the whole process of strategic decision-making - from vision, forecasting, and resource allocation, through to implementation and innovation. Strategy is about understanding where you are now, where you are heading and how you will get there. There is no room for timidity or confusion. Although the CEO and the board decide a company's overall direction, it is the managers ... Read more
The effectiveness of a good strategy well implemented determines a business' future success or failure. Yet history is full of strategic decisions, big and small, that were ill-conceived, poorly organised and consequently disastrous. This updated guide looks at the whole process of strategic decision-making - from vision, forecasting, and resource allocation, through to implementation and innovation. Strategy is about understanding where you are now, where you are heading and how you will get there. There is no room for timidity or confusion. Although the CEO and the board decide a company's overall direction, it is the managers ... Read more
Product Details
Publisher
Profile Books Ltd
Format
Paperback
Publication date
2015
Condition
New
Number of Pages
320
Place of Publication
London, United Kingdom
ISBN
9781781252314
SKU
V9781781252314
Shipping Time
Usually ships in 4 to 8 working days
Ref
99-4
About Jeremy Kourdi
Jeremy Kourdi is a freelance writer, business consultant and executive coach. He has worked with many well-known organisations in the UK and internationally, including The Economist, IMD Business School in Lausanne and the Chartered Management Institute. He has an MA in International Relations and is the author of numerous business books and articles.
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