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Sales & marketing

John Hall - Top of Mind: Use Content to Unleash Your Influence and Engage Those Who Matter To You - 9781260011920 - V9781260011920 25%OFF

Top of Mind: Use Content to Unleash Your Influence and Engage Those Wh...

John Hall

Hardcover. BIC Classification: KJS. Category: (G) General (US: Trade). .
Publisher
McGraw-Hill Education
Format
Hardback
Publication date
2017
Edition
1st Edition
Condition
New
SKU
V9781260011920
ISBN
9781260011920
Hardback
Condition: New

€ 26.99
€ 20.24

Book details
Naresh K. Malhorta - Review of Marketing Research - 9780765621252 - V9780765621252 12%OFF

Review of Marketing Research

Naresh K. Malhorta

Hardcover. Contains articles by marketing field's researchers and academicians. This book includes literature reviews, methodologies, empirical studies, trends, international developments, guidelines for implementation, and suggestions for theory development and testing. Series: 500 Tips. Num Pages: 216 pages, tables, figures & bibliographic references. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 259 x 183 x 20. Weight in Grams: 534. 208 pages, tables, figures & bibliographic references. Editor(s): Malhotra, Naresh. Contains articles by marketing field's researchers and academicians. This book includes literature reviews, methodologies, empirical studies, trends, international developments, guidelines for implementation, and suggestions for theory development and testing. Cateogry: (P) Professional & Vocational. BIC Classification: KJSM. Dimension: 259 x 183 x 20. Weight: 534.
Publisher
Emerald Group Publishing Limited
Number of pages
208
Format
Hardback
Publication date
2008
Condition
New
SKU
V9780765621252
ISBN
9780765621252
Hardback
Condition: New

€ 191.68
€ 169.61

Book details
Helen Kensett - Sales Mind - 9781781256312 - V9781781256312 19%OFF

Sales Mind

Helen Kensett

Hardcover. Num Pages: 256 pages, B/W illustrations throughout - around 46. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 178 x 111. .
Publisher
Profile Books Ltd United Kingdom
Number of pages
256
Format
Hardback
Publication date
2017
Edition
Main
Condition
New
SKU
V9781781256312
ISBN
9781781256312
Hardback
Condition: New

€ 14.99
€ 12.10

Book details
Suzanne Twomey - Customer Service in Ireland - 9780717152605 - V9780717152605

Customer Service in Ireland

Suzanne Twomey

Paperback.
Publisher
Gill & Macmillan Ltd
Format
Paperback
Publication date
2012
Edition
0th Edition
Condition
New
SKU
V9780717152605
ISBN
9780717152605
Paperback
Condition: New

€ 43.99
€ 43.35

Book details
Bodo B. Schlegelmilch - Global Marketing Strategy: An Executive Digest (Management for Professionals) - 9783319262772 - V9783319262772

Global Marketing Strategy: An Executive Digest (Management for Profess...

Bodo B. Schlegelmilch

Hardcover. Series: Management for Professionals. Num Pages: biography. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155. .
Publisher
Springer
Format
Hardback
Publication date
2016
Edition
1st ed. 2016
Condition
New
SKU
V9783319262772
ISBN
9783319262772
Hardback
Condition: New

€ 73.64

Book details
Richard Hall - Brilliant Marketing: How to plan and deliver winning marketing strategies - regardless of the size of your budget (3rd Edition) (Brilliant Business) - 9781292139043 - V9781292139043 19%OFF

Brilliant Marketing: How to plan and deliver winning marketing strateg...

Richard Hall

Paperback. Series: Brilliant Business. Num Pages: 368 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 218 x 187 x 19. Weight in Grams: 438.
Publisher
FT Press
Format
Paperback
Publication date
2016
Edition
3rd Edition
Condition
New
SKU
V9781292139043
ISBN
9781292139043
Paperback
Condition: New

€ 18.99
€ 15.35

Book details
Drew Eric Whitman - CA$HVERTISING: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone - 9781601630322 - V9781601630322

CA$HVERTISING: How to Use More than 100 Secrets of Ad-Agency Psycholog...

Drew Eric Whitman

Paperback. Num Pages: 192 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 228 x 153 x 12. Weight in Grams: 288.
Publisher
Career Press
Number of pages
192
Format
Paperback
Publication date
2008
Edition
1st Edition
Condition
New
SKU
V9781601630322
ISBN
9781601630322
Paperback
Condition: New

€ 16.99
€ 16.86

Book details
Chris Anderson - Long Tail - 9781847940360 - V9781847940360 24%OFF

Long Tail

Chris Anderson

Paperback. What happens when there is almost unlimited choice? When everything becomes available to everyone? This book shows that the future of business does not lie in hits - the high-volume end of a traditional demand curve - but in what used to be regarded as misses - the endlessly long tail of that same curve. Num Pages: 288 pages, Illustrations. BIC Classification: JFFT; KJE; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 197 x 131 x 20. Weight in Grams: 210.
Publisher
Random House Hardbacks
Number of pages
288
Format
Paperback
Publication date
2009
Condition
New
SKU
V9781847940360
ISBN
9781847940360
Paperback
Condition: New

€ 13.99
€ 10.69

Book details
Brassington, Dr. Frances; Pettitt, Dr. Stephen - Essentials of Marketing - 9780273727644 - V9780273727644

Essentials of Marketing

Brassington, Dr. Frances; Pettitt, Dr. Stephe...

Paperback. Num Pages: 624 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 265 x 196 x 21. Weight in Grams: 1180.
Publisher
Pearson Education Limited United Kingdom
Number of pages
624
Format
Paperback
Publication date
2012
Edition
3rd Edition
Condition
New
SKU
V9780273727644
ISBN
9780273727644
Paperback
Condition: New

€ 79.16

Book details
Jane Heaton - Content Marketing in a Week - 9781473608252 - V9781473608252 17%OFF

Content Marketing in a Week

Jane Heaton

Paperback. You are just seven steps away from mastering content marketing Imagine being able to attract, engage, convert and retain customers by creating content that they find relevant, useful and valuable. Now you can. Num Pages: 128 pages. BIC Classification: KJMV7; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
Publisher
Hodder & Stoughton General Division United Kingdom
Number of pages
128
Format
Paperback
Publication date
2016
Condition
New
SKU
V9781473608252
ISBN
9781473608252
Paperback
Condition: New

€ 11.99
€ 9.93

Book details
Anne Zeiser - Transmedia Marketing: From Film and TV to Games and Digital Media (American Film Market Presents) - 9780415716116 - V9780415716116

Transmedia Marketing: From Film and TV to Games and Digital Media (Ame...

Anne Zeiser

Paperback. Series: American Film Market Presents. Num Pages: 468 pages, illustrations. BIC Classification: KJE; KJS. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 193 x 236 x 23. Weight in Grams: 986.
Publisher
Focal Press
Format
Paperback
Publication date
2015
Edition
1st Edition
Condition
New
SKU
V9780415716116
ISBN
9780415716116
Paperback
Condition: New

€ 47.73

Book details
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