Sales & marketing
Results 41 - 60 of 1302
Sales & marketing
Hardback. Editor(s): Hutchins, Amber; Tindall, Natalie T. J. Series: Routledge New Directions in Public Relations & Communication Research. Num Pages: 266 pages, 7 black & white illustrations, 5 black & white tables, 7 black & white line drawings. BIC Classification: GTC; JFD; KJSP. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 165 x 241 x 20. Weight in Grams: 552.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 266
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9781138787728
- ISBN
- 9781138787728
Hardback
Condition: New
€ 207.54
€ 207.54
Paperback. This study of contemporary sports marketing examines the opportunities and threats posed by a global sports market, outlining the tools and strategies that marketers and managers can use to take advantage of those opportunities. Editor(s): Desbordes, Michel; Richelieu, Andre. Num Pages: 222 pages, illustrations (black and white). BIC Classification: KJS; KNSP; WS. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 235 x 157 x 22. Weight in Grams: 322.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Taylor & Francis Ltd
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781138795822
- ISBN
- 9781138795822
Paperback
Condition: New
€ 80.77
€ 80.77
Paperback. Provides readers with a comprehensive look into the field of public communication campaigns. This title features chapters on topics such as campaign history, theoretical foundations, formative evaluation, systems approaches, input-output persuasion matrix, design and evaluation, meta-analysis, and sense-making methodology. Editor(s): Rice, Ronald E.; Atkin, Charles K. Num Pages: 392 pages, Illustrations. BIC Classification: KJSP. Category: (U) Tertiary Education (US: College). Dimension: 233 x 187 x 20. Weight in Grams: 664.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- SAGE Publications, Inc
- Edition
- Fourth Edition
- Number of pages
- 392
- Condition
- New
- SKU
- V9781412987707
- ISBN
- 9781412987707
Paperback
Condition: New
€ 251.27
€ 251.27
Paperback. Num Pages: 424 pages, 60 colour illustrations, 60 colour tables, 60 colour illustrations. BIC Classification: KJS; KNSG. Category: (G) General (US: Trade). Dimension: 246 x 189. .
- Format
- Paperback
- Publication date
- 2022
- Publisher
- Taylor & Francis Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 424
- Condition
- New
- SKU
- V9780415726368
- ISBN
- 9780415726368
Paperback
Condition: New
€ 62.03
€ 62.03
Paperback. Shows you how - and how not - to make a fortune through startups and digital marketing. This book unravels the evolution of social media and online marketing. Num Pages: 528 pages. BIC Classification: KJD; KJH; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 126 x 33. Weight in Grams: 354.
- Format
- Paperback
- Publication date
- 2017
- Publisher
- Ebury Press
- Condition
- New
- SKU
- 9781785034558
- ISBN
- 9781785034558
Paperback
Condition: New
€ 16.99€ 13.82
€ 16.99
€ 13.82
Hardback. Num Pages: 224 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 238 x 163 x 24. Weight in Grams: 412.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119052555
- ISBN
- 9781119052555
Hardback
Condition: New
€ 30.99€ 24.77
€ 30.99
€ 24.77
Hardcover. Num Pages: 344 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 228 x 152 x 33. Weight in Grams: 658.
- Format
- Hardback
- Publication date
- 2017
- Publisher
- Greenleaf Book Group LLC
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781626342842
- ISBN
- 9781626342842
Hardback
Condition: New
€ 25.99€ 25.02
€ 25.99
€ 25.02
Paperback. Series: No B. S. Num Pages: 240 pages, black & white illustrations, figures. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 229 x 152 x 15. Weight in Grams: 385.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Entrepreneur Press United States
- Number of pages
- 240
- Condition
- New
- SKU
- V9781599184500
- ISBN
- 9781599184500
Paperback
Condition: New
€ 18.99€ 17.37
€ 18.99
€ 17.37
Hardback. .
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Rutgers University Press United States
- Number of pages
- 256
- Condition
- New
- Edition
- None ed.
- SKU
- V9780813543611
- ISBN
- 9780813543611
Hardback
Condition: New
€ 32.99€ 28.24
€ 32.99
€ 28.24
Hardcover. Sales coaching tools and strategies to help you sell more Sales executives and business leaders are looking for ways to increase their revenues without major changes to their technology, processes or workforce management. Num Pages: 208 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 157 x 20. Weight in Grams: 392.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 208
- Condition
- New
- SKU
- V9781118785935
- ISBN
- 9781118785935
Hardback
Condition: New
€ 32.82
€ 32.82
Paperback. Series: Ultimate Series. Num Pages: 268 pages, illustrations. BIC Classification: KJE; KJSA; UDBS. Category: (G) General (US: Trade). Dimension: 253 x 203 x 17. Weight in Grams: 710. Clean copy with minor shelf wear
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Entrepreneur Press
- Condition
- Used, Very Good
- SKU
- KMK0006236
- ISBN
- 9781599185460
Paperback
Condition: Used, Very Good
€ 4.99
€ 4.99
Paperback. Permeated with international case studies, Brands with a Conscience illustrates how to create and sustain a culture that meets the needs of internal and external stakeholders. Editor(s): Ind, Nicholas; Horlings, Sandra. Num Pages: 240 pages. BIC Classification: KJG; KJMV7; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 156. .
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Kogan Page Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 240
- Condition
- New
- SKU
- V9780749475444
- ISBN
- 9780749475444
Paperback
Condition: New
€ 54.80
€ 54.80
Paperback. A resource to help small business owners successfully market their product or service. Expert marketer and author, Robert Craven explains why it's important to be different from the competition to succeed, helping decide your message, your target audience and what method of communication is most suitable. Series: Startups. Num Pages: 176 pages, Illustrations. BIC Classification: KJMV7; KJS. Category: (G) General (US: Trade). Dimension: 215 x 137 x 14. Weight in Grams: 250. Marketing for Small Business Made Easy. Series: Startups. 176 pages, Illustrations. A resource to help small business owners successfully market their product or service. Expert marketer and author, Robert Craven explains why it's important to be different from the competition to succeed, helping decide your message, your target audience and what method of communication is most suitable. Cateogry: (G) General (US: Trade). BIC Classification: KJMV7; KJS. Dimension: 215 x 137 x 14. Weight: 246.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Crimson Publishing
- Edition
- 2nd edition
- Number of pages
- 176
- Condition
- New
- SKU
- V9781854585622
- ISBN
- 9781854585622
Paperback
Condition: New
€ 17.99€ 13.36
€ 17.99
€ 13.36
Hardcover. "Carrying through Alina Wheeler's trademark of beautiful layout and design, the book takes you on a journey through just about every important element of branding you could think of, from passion to positioning. " The Influential Marketing Blog (May 2011)
A company's brand is its most valuable asset. Num Pages: 144 pages, col. ill. BIC Classification: AK; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 156 x 14. Weight in Grams: 450.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 144
- Condition
- New
- SKU
- V9780470433423
- ISBN
- 9780470433423
Hardback
Condition: New
€ 33.99€ 32.53
€ 33.99
€ 32.53
Paperback. This book sets out a systematic way to understand who you need to influence, how to evaluate the priority you give to each person, what tactics will work the best, and how to plan and execute your campaign. It provides powerful tools and processes which use the psychology of influence and grounds them in experience of managing projects and change. Num Pages: 274 pages, biography. BIC Classification: KJC; KJM; KJMB; KJMV; KJSP. Category: (G) General (US: Trade). Dimension: 216 x 140. .
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 274
- Condition
- New
- Edition
- 1st ed. 2014
- SKU
- V9781349470297
- ISBN
- 9781349470297
Paperback
Condition: New
€ 46.95
€ 46.95
Paperback. Intended for students and practitioners in Public Relations, this volume challenges conventions and also provides essential empirical detail and careful argument in this field. It stimulates debate about the boundaries, definitions, functions, and effects of public relations. Editor(s): L'Etang, Jacquie; Pieczka, Magda. Num Pages: 528 pages, 1, black & white illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 255 x 183 x 29. Weight in Grams: 926.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Taylor & Francis Inc United States
- Number of pages
- 528
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780805846188
- ISBN
- 9780805846188
Paperback
Condition: New
€ 99.61
€ 99.61
Paperback. "Only in America could a would-be monk convince a faded television star to pitch a rehabilitation device designed for Scandinavian skiers and create a nationwide sensation. The marketing strategy alone is worth the price of admission. " --Paul B. Num Pages: 206 pages, black & white illustrations. BIC Classification: APT; KJSA. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 233 x 156 x 14. Weight in Grams: 336.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 206
- Condition
- New
- SKU
- V9780471147497
- ISBN
- 9780471147497
Paperback
Condition: New
€ 57.89
€ 57.89
Paperback. A holistic approach to harnessing a company's processes to achieve true customer satisfaction Every move that a corporation makes is a mixture of input, action, and output-in short, a process. To keep customers, employees, and shareholders happy, corporate management must juggle conflicting priorities. Num Pages: 264 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 253 x 188 x 18. Weight in Grams: 466.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 264
- Condition
- New
- SKU
- V9780470446287
- ISBN
- 9780470446287
Paperback
Condition: New
€ 64.17
€ 64.17
Hardback.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- Harvard Business Review Press United States
- Number of pages
- 224
- Condition
- New
- SKU
- V9781422170687
- ISBN
- 9781422170687
Hardback
Condition: New
€ 26.99€ 24.29
€ 26.99
€ 24.29
Hardcover. * The overwhelming majority of professional firms price their services by the antiquated hourly billing method, a method with many flaws * This new book demonstrates there is a superior model to price for professional services, a business model change from "We sell time," to "We sell intellectual Capital. Series: Wiley Professional Advisory Services. Num Pages: 368 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 161 x 23. Weight in Grams: 614.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 368
- Condition
- New
- SKU
- V9780470584613
- ISBN
- 9780470584613
Hardback
Condition: New
€ 95.73
€ 95.73