Sales & marketing
Results 101 - 120 of 573
Sales & marketing
Hardcover. QFINANCE KEY CONCEPTS series is an essential aid to the budding finance professional who requires the distilled and in-depth information for that all-important meeting, interview or daily task. Each book is set to a standard format, which includes real-life case studies, chapter summaries and step-by-step advice plus sources of further information. Editor(s): Hiles, Andrew. Series: Key Concepts. Num Pages: 256 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 239 x 162 x 25. Weight in Grams: 542.
- Publisher
- Bloomsbury Publishing PLC
- Number of pages
- 256
- Format
- Hardback
- Publication date
- 2011
- Edition
- 1st
- Condition
- New
- SKU
- V9781849300421
- ISBN
- 9781849300421
Hardback
Condition: New
€ 33.99€ 27.64
€ 33.99
€ 27.64
Paperback. Editor(s): Hood, Neil. Num Pages: 411 pages, biography. BIC Classification: KJM; KJS; KJU. Category: (G) General (US: Trade). Dimension: 216 x 140 x 24. Weight in Grams: 527.
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 411
- Format
- Paperback
- Publication date
- 1998
- Edition
- 1st ed. 1998
- Condition
- New
- SKU
- V9781349264698
- ISBN
- 9781349264698
Paperback
Condition: New
€ 147.71€ 111.69
€ 147.71
€ 111.69
Hardcover. Num Pages: 248 pages. BIC Classification: KJC; KJS; KJU. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 168 x 245 x 27. Weight in Grams: 534.
- Publisher
- Bloomsbury Information Ltd
- Format
- Hardback
- Publication date
- 2017
- Condition
- New
- SKU
- V9781472936295
- ISBN
- 9781472936295
Hardback
Condition: New
€ 27.99€ 23.55
€ 27.99
€ 23.55
Paperback. This book describes the greening of the Chinese economy, and the threats and opportunities the trend presents for Western organizations. Drawing on their own business experience, the authors propose potential strategic innovations in response to Green China. Series: Management for Professionals. Num Pages: 236 pages, 31 black & white tables, biography. BIC Classification: KJMV6; KJSM; RNU. Category: (G) General (US: Trade). Dimension: 235 x 155 x 13. Weight in Grams: 367.
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 236
- Format
- Paperback
- Publication date
- 2014
- Edition
- 2012th Edition
- Condition
- New
- SKU
- V9783642438042
- ISBN
- 9783642438042
Paperback
Condition: New
€ 62.00€ 48.72
€ 62.00
€ 48.72
ISE Services Marketing: Integrating Customer Focus Across Firm
Zeithaml, Valarie, Bitner, Mary Jo, Gremler, ...
Paperback. BIC Classification: KJS. Category: (U) Tertiary Education (US: College). .
- Publisher
- McGraw-Hill Education United States
- Format
- Paperback
- Publication date
- 2017
- Edition
- 7th Edition
- Condition
- New
- SKU
- V9781260083521
- ISBN
- 9781260083521
Paperback
Condition: New
€ 71.83
€ 71.83
Hardcover. A five-step strategy for turning a commodity into a necessity When products and services become interchangeable, price becomes the ultimate determinant for consumers. Indispensable shows businesses how to break out of that cycle by using The Five Drivers-a strategy that takes companies to the next level of performance. Num Pages: 240 pages, black & white illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 153 x 232 x 21. Weight in Grams: 532.
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 240
- Format
- Hardback
- Publication date
- 2005
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471703082
- ISBN
- 9780471703082
Hardback
Condition: New
€ 35.99€ 25.93
€ 35.99
€ 25.93
Hardcover. Series: Events Management. Num Pages: 346 pages. BIC Classification: KJSA; KNSJ. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 246 x 189. Weight in Grams: 721.
- Edition
- 1st Edition
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 346
- Format
- Hardback
- Publication date
- 2015
- Condition
- New
- SKU
- V9781138129726
- ISBN
- 9781138129726
Hardback
Condition: New
€ 220.07
€ 220.07
Paperback. Series: Routledge Interpretive Marketing Research. Num Pages: 420 pages, 15 black & white tables, 32 black & white line drawings. BIC Classification: JMJ; KJS. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 229 x 152. .
- Edition
- 1st Edition
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 420
- Format
- Paperback
- Publication date
- 2017
- Condition
- New
- SKU
- V9781138041011
- ISBN
- 9781138041011
Paperback
Condition: New
€ 52.98€ 49.16
€ 52.98
€ 49.16
Paperback. Series: Fundamentals. Num Pages: 216 pages, 150 colour illus. BIC Classification: AKTA; KJS; KNSX. Category: (U) Tertiary Education (US: College). Dimension: 233 x 202 x 18. Weight in Grams: 670.
- Publisher
- Bloomsbury Visual Arts
- Format
- Paperback
- Publication date
- 2017
- Condition
- New
- SKU
- V9781474220859
- ISBN
- 9781474220859
Paperback
Condition: New
€ 32.99€ 31.78
€ 32.99
€ 31.78
Paperback. This book sets out the key elements of good social media governance, identifying the sources of risk and how to deal with them whilst still gaining most benefit from the business opportunities inherent in these technologies. Num Pages: 232 pages, black & white illustrations. BIC Classification: KJS; KNTX1. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 158 x 232 x 15. Weight in Grams: 360.
- Publisher
- Kogan Page
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749474577
- ISBN
- 9780749474577
Paperback
Condition: New
€ 41.99€ 36.89
€ 41.99
€ 36.89
Hardcover. Num Pages: 368 pages. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 230 x 150 x 0. Weight in Grams: 522. Keywords: Subjects
- Condition
- Used, Very Good
- Publisher
- The University of Wisconsin Pres
- Number of pages
- 368
- Format
- Hardback
- Publication date
- 1977
- Edition
- First Edition
- SKU
- KHS0049556
- ISBN
- 9780299067304
Hardback
Condition: Used, Very Good
€ 17.95
€ 17.95
Hardcover. Jay Chiat, founder of the prestigious Chiat/Day advertising agency (which created campaigns for the Energizer Bunny and Fruitopia) called it "The best new-business tool ever invented. Series: Adweek Magazine Series. Num Pages: 320 pages, facsimiles. BIC Classification: KJMV7; KJSA. Category: (P) Professional & Vocational. Dimension: 237 x 163 x 28. Weight in Grams: 524.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 320
- Format
- Hardback
- Publication date
- 1998
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471189626
- ISBN
- 9780471189626
Hardback
Condition: New
€ 47.99€ 34.07
€ 47.99
€ 34.07
Sense and Respond: How Successful Organizations Listen to Customers an...
Gothelf, Jeff, Seiden, Josh
Hardcover. Num Pages: 256 pages. BIC Classification: KJC; KJM; KJS; KJU. Category: (G) General (US: Trade). Dimension: 167 x 243 x 27. Weight in Grams: 484.
- Publisher
- Harvard Business Review Press
- Format
- Hardback
- Publication date
- 2017
- Condition
- New
- SKU
- V9781633691889
- ISBN
- 9781633691889
Hardback
Condition: New
€ 29.99€ 27.41
€ 29.99
€ 27.41
Paperback. Num Pages: 468 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 219 x 277 x 18. Weight in Grams: 1002.
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 468
- Format
- Paperback
- Publication date
- 2014
- Edition
- 01st Edition
- Condition
- New
- SKU
- V9781292060163
- ISBN
- 9781292060163
Paperback
Condition: New
€ 88.33
€ 88.33
Facebook Marketing: Leveraging Facebook's Features for Your Marketing ...
Carter, Brian, Levy, Justin
Paperback. Num Pages: 240 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 155 x 228 x 13. Weight in Grams: 320.
- Publisher
- Que
- Number of pages
- 240
- Format
- Paperback
- Publication date
- 2011
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780789741134
- ISBN
- 9780789741134
Paperback
Condition: New
€ 23.99€ 22.66
€ 23.99
€ 22.66
Paperback. Num Pages: 128 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
- Publisher
- Hodder & Stoughton General Division United Kingdom
- Number of pages
- 128
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781473627550
- ISBN
- 9781473627550
Paperback
Condition: New
€ 13.99€ 10.69
€ 13.99
€ 10.69
Paperback. Written for people who wish to improve how their customers perceive them by tapping into the benefits of m-marketing and its links with other forms of digital marketing, this title provides an understanding of the key concepts and principles applied to social networking, such as the benefits of mobile marketing. Series: New Tools for Business. Num Pages: 160 pages, Illustrations. BIC Classification: KJE; KJS. Category: (G) General (US: Trade). Dimension: 199 x 132 x 13. Weight in Grams: 230.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 160
- Format
- Paperback
- Publication date
- 2010
- Condition
- New
- SKU
- V9780749460983
- ISBN
- 9780749460983
Paperback
Condition: New
€ 14.99€ 13.92
€ 14.99
€ 13.92
Paperback. Learn in a week, what the experts learn in a lifetime. Num Pages: 128 pages. BIC Classification: CBW; KJSA; VSC. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
- Publisher
- Hodder & Stoughton General Division United Kingdom
- Number of pages
- 128
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781473609419
- ISBN
- 9781473609419
Paperback
Condition: New
€ 13.99€ 10.69
€ 13.99
€ 10.69
Marketing and PR: Getting customers and keeping them...without breakin...
Wilde, Nick, Holden, Philip R.
Paperback. Marketing and PR are essential if you are to spread the good word about your business. You may have the best products and services available, but if no-one knows about them, you won't benefit. Packed with ideas that really work and step-by-step advice, this book will help you get the most from your business. Series: Business on a Shoestring. Num Pages: 224 pages, Charts, tables. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 197 x 130 x 15. Weight in Grams: 190. Getting Customers and Keeping Them.without Breaking the Bank. Series: Business on a Shoestring. 224 pages, Charts, tables. Marketing and PR are essential if you are to spread the good word about your business. You may have the best products and services available, but if no-one knows about them, you won't benefit. Packed with ideas that really work and step-by-step advice, this book will help you get the most from your business. Cateogry: (G) General (US: Trade); (P) Professional & Vocational. BIC Classification: KJS. Dimension: 197 x 130 x 15. Weight: 190.
- Publisher
- A&C Black
- Number of pages
- 224
- Format
- Paperback
- Publication date
- 2011
- Edition
- Revised
- Condition
- New
- SKU
- V9781408139882
- ISBN
- 9781408139882
Paperback
Condition: New
€ 14.44
€ 14.44
Marketing Performance: How marketers drive profitable growth
Bauer, Thomas, Freundt, Tjark, Gordon, Jonath...
Hardcover. Drive marketing ROI with an investor's mindset and a proven toolkit Top marketers today don't shy away from financial accountability. Num Pages: 200 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 237 x 160 x 23. Weight in Grams: 438.
- Publisher
- Wiley
- Format
- Hardback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119278337
- ISBN
- 9781119278337
Hardback
Condition: New
€ 32.99€ 23.49
€ 32.99
€ 23.49